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[10/30/07 - 01:38 PM]
Primetime Ratings Report for the Week of October 22, 2007 (Based on National Live + Same Day Program Ratings)
ABC spins the numbers for the week of October 22-28.

[via press release from ABC]

Primetime Ratings Report For the week of October 22, 2007 (Based on National Live + Same Day Program Ratings)

ABC Takes Second Place to a World Series-Boosted Fox, Drawing its Largest Audience and Top Adult 18-49 Rating Since Season Premiere Week

ABC Places 8 of the Week's Top 15 TV Shows in Adults 18-49, the Most for Any Net, Also Claiming the Most-Watched TV Program Overall with "DWTS"

Hitting Season Highs, ABC's "Dancing with the Stars" is Monday's No. 1 Show in Viewers and Adults 18-49, the Night's Most-Watched for the Fifth Straight Week

The Season's No. 1 New Comedy, ABC's "Samantha Who?" Retains 100% of its Week-Earlier Debut in Adults 18-49 and Grows in Adults 18-34 and Key Men Demos

Building its Audience for the Third Straight Week, ABC's "Dancing with the Stars the Results Show" Hits Season Highs in Viewers and Across All Key Adult Demographics

In Tuesday's 10pm Hour, "A Special Edition of 20/20" Delivers the Newsmagazine's Largest Audience in Over 1 Year and its Best Adult Numbers in Over 8 Months

The No. 1 Non-Sports Show Wednesday at 8pm in Viewers and Young Adults, "Pushing Daisies" Defeats NBC's Highly Promoted Debut of "Phenomenon"

Gaining from the Prior Week Despite Going Against the World Series, ABC's "Private Practice" is Wednesday's No. 1 TV Series in Adults 18-49 for the Fifth Week Running

ABC's "Dirty Sexy Money" Increases Week to Week in Adults 18-49, Topping NBC's Competing 10pm Freshman Drama, "Life," by its Biggest Margins Yet

Opposite the World Series, ABC's "Ugly Betty" and "Grey's Anatomy" Both Grow Week to Week, as "Grey's" is the No. 1 Show on Thursday, Beating the Fall Classic

"Women's Murder Club" Wins Friday at 9pm in Viewers for the Third Straight Week

Opposite the World Series Game 3, ABC's "Saturday Night College Football" Generates the Network's Strongest Saturday Among Adults 18-49 in 10 Months

ABC's "Home Edition" Marks its Strongest Performance in More than 7 Months

"Desperate Housewives" is Sunday's No. 1 TV Series for the Fifth Week Running

ABC's "Brothers & Sisters" Posts its Highest Adult 18-49 Rating Since Last November

WEEK No. 5:

ABC earned second place during the week (w/o 10/22/07) to a World Series boosted Fox among Total Viewers and across the key adult demographics (AD18-34/AD18-49/AD25-54). In Adults 18-49, ABC (3.7/10) widened its lead this week over third-place CBS to 23% (3.0/8) and over fourth-place NBC to 42% (2.6/7). For the fifth straight week this season, ABC was the definitive leader across all key women demographics, beating out its nearest competitors by sizeable margins: W18-34 +19% (3.8/11 vs. 3.2/10 � Fox), W18-49 +26% (4.8/13 vs. 3.8/10 � Fox) and W25-54 +22% (5.6/13 vs. 4.6/11 � CBS).

� Despite competing against Fox's 2007 World Series on 4 nights during the week, ABC generated its largest audience and top Adult 18-49 rating since season premiere week (w/o 9/24/07). The Net was up from the prior week by 5% in Total Viewers (11.2 million vs. 10.7 million) and by 6% in Adults 18-49 (3.7/10 vs. 3.5/10).

Rankings: ABC aired 8 of the week's Top 15 TV shows among Adults 18-49, more than any other network: "Grey's Anatomy" � No. 2, "Desperate Housewives" � No. 3, "Dancing with the Stars-MON" � No. 6, "Extreme Makeover: Home Edition" � No. 7, "Brothers & Sisters" � No. 9, while "Samantha Who?," "DWTS the Results-TU" and "Private Practice" all tied at No. 15. The Network claimed 3 of the Top 4 most-watched TV programs, including the No. 1 show overall, as "DWTS" outdrew each of Fox's 2007 World Series telecasts: "Dancing with the Stars-MON" � No. 1, "Desperate Housewives" � No. 3 and "Grey's Anatomy" � No. 4. In Total Viewers and Adults 18-49, ABC's "Samantha Who?" stood as the No. 1 new comedy and "Private Practice" as the No. 1 new drama. "A Special Edition of 20/20: California Burning" on Tuesday ranked as the No. 1 newsmagazine of the week in Adults 18-49 -- "20/20's" largest audience in more than 1 year and its top-rated telecast with Adults 18-49 and Adults 25-54 in over 8 months.

A note about increasing DVR penetration and year to year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has more than doubled from approximately 9% during the same point in 2006 to more than 20% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. Therefore, the only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Monday

With its Monday night lineup featuring "Dancing with the Stars," "Samantha Who?" and "The Bachelor," ABC was the most-watched TV network on the night for the fifth consecutive week, surpassing second-place CBS by 3.9 million viewers (16.1 million vs. 12.2 million). Trailing only ESPN with its high-rated "Monday Night Football" telecast (Indianapolis-Jacksonville), ABC took second on the night in Adults 18-49 (4.6/11), topping CBS by 12% (4.1/10).

� ABC posted week-to-week gains in viewers and young adults (15.2 million & 4.3/11 on 10/15/06), as well as pacing well ahead of the corresponding year-ago Monday (7.1 million & 2.9/7 on 10/23/06).

"Dancing with the Stars" (8:00-9:32 p.m.)

ABC's "Dancing with the Stars" qualified as Monday night's top program in both Total Viewers (21.4 million) and Adults 18-49 (5.5/13), marking a season-high performance in viewers and ranking as the most-watched show of the night for the fifth consecutive week. In addition, the broad skewing unscripted dance competition also stood as the No. 1 TV program of the evening in Women 18-49 (7.6/18), Adults 25-54 (6.8/15) and Women 25-54 (9.6/21).

"Samantha Who?" (9:32-10:02 p.m.) The season's No. 1 new comedy, ABC's "Samantha Who?" held 100% retention from its week-ago series debut in Adults 18-49 (4.5/10), representing the strongest Week 1 to Week 2 retention for any new series this season. In addition, the freshman comedy built on its debut performance by 3% in Adults 18-34 (3.4/8 vs. 3.3/8) and saw double-digit increases over its series premiere across each of the key men demographics: M18-34 +36% (1.9/5 vs. 1.4/4), M18-49 +29% (2.7/6 vs. 2.1/5) and M25-54 +11% (3.1/7 vs. 2.8/6).

� "Samantha Who?" won its half-hour in Total Viewers (13.7 million). The comedy also led its time slot and ranked as the No. 2 program of the night among Women 18-49 (6.4/14) and Women 25-54 (7.3/15), behind only "Dancing with the Stars."

"The Bachelor" (10:02-11:00 p.m.)

Taking second in its time-slot, ABC's "The Bachelor" defeated NBC's "Journeyman" in the hour by 2.8 million viewers (8.9 million vs. 6.1 million) and by 38% in Adults 18-49 (3.3/8 vs. 2.4/6). The ABC unscripted series ranked No. 1 in its time slot among its core audience of Women 18-34 (4.2/11).

Tuesday

Tuesday Comedies (8:00-9:00 p.m.)

ABC's Tuesday night comedies gained audience for the Network during the first hour of prime, as "Carpoolers" at 8:30 p.m. built on "Cavemen" by a best-yet 11% in Total Viewers (6.9 million vs. 6.2 million) and by 9% in Adults 18-49 (2.4/6 vs. 2.2/6).

"Dancing with the Stars the Results Show" (9:00-10:02 p.m.)

ABC's "Dancing with the Stars the Results Show" delivered a strong second place to Fox's "House" in the 9 o'clock hour among Total Viewers (18.1million) and Adults 18-49 (4.5/11). In fact in trailing "House" by just 45K viewers for first-place in the hour, "DWTS the Results" show posted its most competitive finish yet against the Fox powerhouse drama. Also in the hour, "DWTS the Results Show" outdrew its unscripted competition, NBC's "Biggest Loser," by 10.9 million viewers and by 36% in Adults 18-49 ("Biggest Loser" = 7.2 million & 3.3/8). Dallas Mavericks owner Mark Cuban was the fifth celebrity to be eliminated from the ABC contest this season.

� ABC's "DWTS the Results Show" increased its overall audience for the third straight week, hitting season highs in Total Viewers (18.1 million) and across each of the key adult demographics: AD18-34 (2.9/8-tie), AD18-49 (4.5/11) and AD25-54 (5.7/13).

"A Special Edition of 20/20: California Burning" (10:02-11:00 p.m.)

During the 10 o'clock hour, ABC News' "A Special Edition of 20/20: California Burning" took second place to NBC's "Law & Order: SVU," topping CBS' "Cane" by a 2.4 million viewers (10.4 million vs. 8.0 million) and by 35% in Adults 18-49 (2.7/7 vs. 2.0/5).

� The special edition of "20/20" garnered the ABC newsmagazine's largest audience (10.4 million) in more than 1 year and its top Adult 18-49 (2.7/7) and Adult 25-54 (3.5/9) numbers in over 8 months � since 9/27/06, 2/16/07 and 2/9/07, respectively.

Wednesday

Competing against Fox's coverage of the 2007 World Series Game 1 on the evening, ABC qualified as the No. 1 "non-sports" network on Wednesday among young adults: AD18-34 (3.1/9) and AD18-49 (3.6/9). The Network won the night, beating the World Series across each of the key women demographics: W18-34 (4.5/12), W18-49 (5.0/13) and W25-54 (5.7/13).

"Pushing Daisies" (8:00-9:00 p.m.)

ABC's "Pushing Daisies" was the top non-sports draw during the 8 o'clock hour in Total Viewers (9.7 million) and Adults 18-49 (3.2/9), beating out NBC's high-profile series debut of "Phenomenon" on both counts (8.6 million & 3.0/8). "Daisies" won the hour with Women 18-49 (4.1/11) and Women 25-54 (4.8/12).

� Despite going up against coverage of the World Series, "Pushing Daisies" held nearly all of its overall audience (98% - 9.7 million vs. 9.9 million) from the prior week, and was up week to week with Teens 12-17 (1.6/5 vs. 1.3/4) and Kids 2-11 (1.5/6 vs. 1.0/4), hitting a series high with kids.

"Private Practice" (9:00-10:02 p.m.)

Wednesday's No. 1 entertainment program with young adults for the fifth consecutive week, ABC's "Private Practice" took full command of its regular time period competition. In the 9 o'clock hour, ABC's "Private Practice" (4.5/11) beat CBS' "Criminal Minds" by 15% (3.9/10) and NBC's "Bionic Woman" by a best-yet margin of 36% (3.3/8). In addition to standing as the highest-rated TV series of the night in Adults 18-49 and Adults 18-34, "Private Practice" was also Wednesday's No. 1 TV program overall, ahead of the World Series Game 1 across all key women demographics: W18-34 (6.2/16), W18-49 (6.6/15) and W25-54 (7.2/16).

� Although it faced the World Series, "Private Practice" was up from the prior week in Total Viewers (11.9 million vs. 11.8 million) and in each of the key adult demos: AD18-34 (4.2/11 vs. 4.1/11), AD18-49 (4.5/11 vs. 4.3/11) and AD25-54 (5.1/11 vs. 4.9/11).

"Dirty Sexy Money" (10:02-11:00 p.m.)

ABC's "Dirty Sexy Money" defeated its freshman drama competition during the 10 o'clock hour, NBC's "Life," by a best-ever 1.4 million viewers (8.3 million vs. 6.9 million) and by 24% in Adults 18-49 (3.1/8 vs. 2.5/6).

� Opposite stiff competition, "'Dirty Sexy Money" was up week to week among Adults 18-49 (3.1/8 vs. 3.0/8) and Women 18-49 (4.4/11 vs. 4.1/11).

Thursday

Airing opposite Fox's coverage of the 2007 World Series Game 2, ABC ranked as the No. 1 "non-sports" network on Thursday among Adults 18-49 (4.6/12). The Net took first on the night for the fifth straight week, outperforming the World Series in Adults 18-34 (4.3/12) and across all key women demographics: W18-34 (6.3/17), W18-49 (6.6/16) and W25-54 (7.3/16).

"Ugly Betty" (8:00-9:00 p.m.)

Ranking second in the hour in the key adult demo behind only Fox's World Series coverage, ABC's "Ugly Betty" posted week-to-week increases in both Total Viewers (10.0 million vs. 9.8 million) and Adults 18-49 (3.3/9 vs. 3.2/9). "Betty" won its time period for the fifth consecutive week among Women 18-34 (4.2/13).

"Grey's Anatomy" (9:00-10:02 p.m.)

ABC's "Grey's Anatomy" led the 9 o'clock hour and ranked as the No. 1 program on Thursday evening in Total Viewers (18.2 million) and across each of the key adult demographics: Adults 18-34 (7.0/18), Adults 18-49 (7.4/18) and Adults 25-54 (8.2/18). It's the fifth straight week that "Grey's Anatomy" has ranked as the Thursday's No. 1 program in the key adult sales demo.

� Despite going up against coverage of the World Series, "Grey's Anatomy" saw week-to-week increases in Total Viewers (18.2 million vs. 18.0 million) and across each of the key adult demographics: Adults 18-34 (7.0/18 vs. 6.9/18) Adults 18-49 (7.4/18 vs. 7.3/17) and Adults 25-54 (8.2/18 vs. 7.9/18).

"Big Shots" (10:02-11:00 p.m.)

In the final hour of the night, ABC's freshman "Big Shots" won its time slot among Women 18-34 (4.1/11), beating NBC's "ER" by 11% (3.8/10) and CBS' "Without a Trace" by 46% (2.8/8).

Friday

"Women's Murder Club" (9:00-10:01 p.m.)

ABC's "Women's Murder Club" was the most-watched show in Friday's 9 o'clock hour for the third week running, outdrawing CBS' "Moonlight" (8.9 million vs. 8.4 million). "Women's Murder Club" took second place in the time slot among Adults 18-49 (1.9/6-tie).

� "Women's Murder Club" was up week to week among Adults 18-34 (1.1/4 vs. 1.0/4) and Women 18-34 (1.7/6 vs. 1.4/5).

"MEN IN TREES" (10:01-11:00 p.m.)

Opposite established Friday dramas in the in the 10 o'clock hour on CBS ("Numb3rs") and NBC ("Las Vegas"), ABC's "MEN IN TREES" took second place with Women 18-49 (2.5/7) and Women 25-54 (3.3/9).

� "MEN IN TREES" was up week to week in Total Viewers (6.4 million vs. 6.3 million), while retaining 100% of its week-ago performance in Adults 18-49 (1.7/5).

Saturday

Competing against Fox's coverage of the 2007 World Series Game 3 on the evening, ABC's "Saturday Night Football," featuring the Ohio State Buckeyes and the Pennsylvania State Nittany Lions, delivered the Net's largest audience (7.6 million) in 6 months and highest Adults 18-49 rating (2.7/9) in 10 months � since 4/7/07 and 12/23/06, respectively.

Sunday

ABC earned a strong second place on Sunday to Fox's coverage of the final game for the 2007 World Series (Boston-Colorado - Game 4) in Total Viewers (13.6 million) and Adults 18-49 (5.1/13). ABC once again was the definitive Sunday night leader across the key women demographics: W18-34 (5.1/15), W18-49 (6.6/17) and W25-54 (7.4/17).

� Despite facing Fox's World Series coverage, ABC grew its Sunday delivery for the third consecutive week, producing its top numbers on the evening since season premiere Sunday (9/30/07) in Total Viewers and Adults 18-49.

� In Total Viewers and Adults 18-49, ABC aired Sunday's Top 3 entertainment series for the second straight week, including "Desperate Housewives," "Extreme Makeover: Home Edition" and "Brothers & Sisters."

"America's Funniest Home Videos" (7:00-8:00 p.m.)

Opposite Fox's NFL and MLB coverage during the 7 o'clock hour, ABC's "America's Funniest Home Videos" took second place in Adults 18-49 (2.7/8-tie), logging a new season high. Giving ABC a strong foothold during the opening hour of Sunday's prime, "AFV" built audience throughout its telecast, surging by 2.3 million viewers (7.9 million to 10.2 million) and by 35% in Adults 18-49 (2.3/7 to 3.1/9) from its first half-hour to its second half-hour.

� Despite stiff competition, "America's Funniest Home Videos" attracted its largest audience (9.0 million) in more than 7 months and tied its top Adult 18-49 rating (2.7/8) in over 6 months � since 3/4/07 and 4/1/07, respectively.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

During the 8 o'clock hour, ABC's "Extreme Makeover: Home Edition" was the biggest "non-sports" draw, besting its nearest competitor (CBS) in the time slot by 5.3 million viewers (14.4 million vs. 9.1 million) and by 141% in Adults 18-49 (5.3/13 vs. 2.2/6).

� Growing its Total Viewer count for the third week in a row, "Home Edition" drew its biggest audience and its highest Adult 18-49 rating a more than 7 months � since 3/4/07.

"Desperate Housewives" (9:00-10:01 p.m.)

Sunday's No. 1 TV series for the fifth straight week in viewers and young adults, ABC's "Desperate Housewives" ranked a No. 1 during the 9 o'clock hour in Adults 18-49 against Fox's World Series coverage (7.2/16 vs. 7.1/17). "Desperate Housewives" towered over its drama competition in the hour, "Cold Case," topping the CBS series by 6.5 million viewers (18.3 million vs. 11.8 million) and by 140% in Adults 18-49 (7.2/16 vs. 3.0/7).

"Brothers & Sisters" (10:01-11:00 p.m.)

ABC's "Brothers & Sisters" beat out its drama competition during Sunday's 10 o'clock hour, CBS' "Shark," by 2.3 million viewers (12.6 million vs. 10.3 million) and by 117% in Adults 18-49 (5.0/13 vs. 2.3/6). The ABC sophomore drama won the hour, beating the World Series across each of the key women demographics: W18-34 (5.8/16), W18-49 (7.1/18) and W25-54 (7.9/18).

� "Brothers & Sisters" hit a season high among Adults 18-49, the series' highest rating in the key young adult sales demo since last November � since 11/19/06.

Source: Nielsen Media Research (National Live+Same Day Program Ratings), week of 10/22/07, unless stated otherwise.





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· 20/20 (ABC)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BACHELOR, THE (ABC)
· BIG SHOTS (ABC)
· BIGGEST LOSER, THE (NBC)
· BIONIC WOMAN (NBC)
· BROTHERS & SISTERS (ABC)
· CANE (CBS)
· CARPOOLERS (ABC)
· CAVEMEN (ABC)
· COLD CASE (CBS)
· CRIMINAL MINDS (CBS)
· DANCING WITH THE STARS (ABC)
· DESPERATE HOUSEWIVES (ABC)
· DIRTY SEXY MONEY (ABC)
· ER (NBC)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· GREY'S ANATOMY (ABC)
· HOUSE (FOX)
· JOURNEYMAN (NBC)
· LAS VEGAS (NBC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· LIFE (NBC)
· MEN IN TREES (ABC)
· MONDAY NIGHT FOOTBALL (ESPN)
· MOONLIGHT (CBS)
· NUMB3RS (CBS)
· PHENOMENON (NBC)
· PRIVATE PRACTICE (ABC)
· PUSHING DAISIES (ABC)
· SAMANTHA WHO? (ABC)
· SATURDAY NIGHT COLLEGE FOOTBALL (ABC)
· SHARK (CBS)
· UGLY BETTY (ABC)
· WITHOUT A TRACE (CBS)
· WOMEN'S MURDER CLUB (ABC)











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