[11/21/07 - 12:23 PM]
Quick Take for Tuesday, November 20, 2007 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numbers for Tuesday, November 20.

[via press release from ABC]

Quick Take for Tuesday, November 20, 2007 (Fast Affiliate Live + Same Day Ratings)

ABC Logs its Strongest Tuesday of the Season in Viewers and Young Adults, Standing as the Most-Watched TV Network on the Evening

ABC's Annual Telecast of "A Charlie Brown Thanksgiving" Draws its Largest Audience Ever on ABC Since Premiering on the Net in 2001

"He's a Bully, Charlie Brown" Grows Over the Previous Year's Debut Telecast by Nearly 1.0 million Viewers and by 6% in Adults 18-49

Hitting Season Highs in Total Viewers and Adults 18-49, ABC's "DWTS the Results Show" Outdraws Fox's "House" and is Tuesday's Most-Watched TV Show for the Third Time in Four Weeks

ABC's "The Bachelor: After the Final Rose" Leads the 10 O'clock Hour in Viewers and Young Adults, Beating NBC's "Law & Order: SVU"

Tuesday Night (8:00-11:00 p.m.)

ABC delivered its best Tuesday numbers this season in both Total Viewers (14.6 million) and Adults 18-49 (4.1/11), standing as the most-watched television network on the evening. In addition, ABC ranked No. 1 on Tuesday among Women 18-49 (5.7/14), Women 25-54 (6.9/15) and Kids 2-11 (3.5/13).

"A Charlie Brown Thanksgiving" (8:00-8:30 p.m.)

ABC's annual broadcast of "A Charlie Brown Thanksgiving" took second to CBS' "NCIS" in the half-hour in both Total Viewers (10.0 million) and Adults 18-49 (3.3/10). The animated special led the slot among Women 18-49 (4.0/11) and Kids 2-11 (4.9/16).

� "A Charlie Brown Thanksgiving" attracted its largest audience ever on ABC since its debut on the Network in 2001.

"He's a Bully, Charlie Brown" (8:30-9:00 p.m.)

Building on its lead in viewers and young adults, the animated special, "He's a Bully, Charlie Brown," also took second in its time period in both Total Viewers (10.4 million) and Adults 18-49 (3.5/9). "He's a Bully, Charlie Brown" won its time-slot among Kids 2-11 (6.1/19).

� "He's a Bully, Charlie Brown" was up by nearly 1.0 million viewers and by 6% in Adults 18-49 compared to its debut performance the previous year (9.5 million & 3.3/8 in Adults 18-49 on 11/20/06).

"Dancing with the Stars the Results Show" (9:00-10:00 p.m.)

For the third time in four weeks, ABC's "Dancing with the Stars the Results Show" outdrew Fox's "House" in Total Viewers (20.7 million vs. 16.8 million � season best + 3.9 million) to win the 9 o'clock hour and stand as Tuesday's most-watched TV show. The ABC dancing results show towered over its unscripted competition, the second hour of NBC's "The Biggest Loser," by 12.8 million viewers and by 44% in Adults 18-49 (7.9 million & 3.4/8 in Adults 18-49). Actress Jennie Garth was the ninth celebrity dancer to be eliminated from the competition this season.

� ABC's "DWTS the Results Show" saw increases for the second straight week, hitting season highs with both Total Viewers and Adults 18-49.

"The Bachelor: After the Final Rose" (10:00-11:00 p.m.)

ABC's "The Bachelor: After the Final Rose" won the 10'clock hour, beating NBC's "Law & Order: SVU" by 1.1 million viewers (12.8 million vs. 11.7 million) and by 5% in Adults 18-49 (4.1/11 vs. 3.9/10).

� "The Bachelor: After the Final Rose" grew by 4.8 million viewers and by 52% in Adults 18-49 compared to the most recent "After the Final Rose" edition in Spring 2007 (8.0 million & 2.7/8 in Adults 18-49 on 5/22/07).

A note about increasing DVR penetration and year to year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has more than doubled from 10% at the same point in 2006 up to 21% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. Therefore, the only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 11/20/07.

  [november 2007]  


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