[12/27/07 - 04:50 PM]
Primetime Ratings Report for the Week of December 17, 2007 (Based on National Live + Same Day Program Ratings)
ABC spins the numbers for the week of December 17-23.

[via press release from ABC]

Primetime Ratings Report For the week of December 17, 2007 (Based on National Live + Same Day Program Ratings)

Improving the Time Period for ABC Year-to-Year in Viewers, Debut of "Duel" on Monday Beats NBC's Competing "Clash of the Choirs" Debut Across the Men Demos

ABC's "Duel" Builds its Audience in Night 2, Up from its Monday Debut by Solid Margins in Total Viewers and Across Each of the Key Adult Demographics

"Duel" Takes Second from 8-9pm in Adults 18-49, while Holding the No. 1 Position in the Hour among Adults 18-34

ABC's "Boston Legal" Defeats its Drama Competition on Tuesday at 10pm, Outdelivering CBS' "Cane" by 8% in Viewers and by 17% in Adults 18-49

On Wednesday, "Duel" Earns Second at 8pm in Viewers and Adults 18-49, while Ranking No. 1 with Adults 25-54, Adults 18-34 and Among Key Men Demos

Moving from July to December this Year, ABC's "A Holiday Celebration at Ford's Theatre" Grows 10% in Adult 18-49 with its Highest Rating in 4 Years

Ranking as the Most-Watched Program on Friday, "Duel" Leads Friday at 8 pm in Total Viewers and Adults 18-49

Season Finale of "Duel" Grows by 1.1 Million Viewers and by 29% in Adults 18-49 from Start to Finish

ABC's Rebroadcast of "The Santa Clause 2" on Sunday's "Wonderful World of Disney" Ranks No. 1 Across All Key Women Demos and Teens From 9-11pm

WEEK No. 13:


"Duel" (8:00-9:30 p.m.)

In its 90-minute time period, ABC's debut telecast of "Duel" defeated NBC's competing debut of "Clash of the Choirs" across each of the key men demos: Men 18-34 +29% (1.8/5 vs. 1.4/4), Men 18-49 +19% (1.9/5 vs. 1.6/4) and Men 25-54 +17% (2.1/ vs. 1.8/5). ABC's "Duel" aired as a 6-night event during the week, concluding with its season finale on Sunday from 8:00-9:00 p.m. (ET). On Sunday evening (12/23/07), a final winner will be awarded a jackpot in excess of $1.5 million.

Please Note: "Duel" was pre-empted in Chicago and Minneapolis for ABC affiliates' local coverage of ESPN's "Monday Night Football" game (Bears-Vikings). As a result, "Duel" aired after 1:00am in both markets.

* Versus the Net's performance in the time period on the same night last year (12/18/06), "Duel" improved the time period for ABC by 5% in Total Viewers (6.7 million vs. 6.4 million) and by double-digits across each of the men demos: M18-34 +50%, M18-49 +19% and M25-54 +24%.

"October Road" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC's "October Road" tied NBC's "Journeyman" among Adults 18-49 (1.5/4) and beat the competing NBC drama by 8% among Adults 18-34 (1.3/4 vs. 1.2/4).


"Duel" (8:00-9:30 p.m.)

On its second night, ABC's "Duel" gained momentum, growing from its Monday debut by 7% in Total Viewers (7.2 million vs. 6.7 million), by 5% in Adults 18-34 (2.0/6 vs. 1.9/6), by 10% in Adults 18-49 (2.3/7 vs. 2.1/6) and by 8% in Adults 25-54 (2.7/7 vs. 2.5/6). From 8:00-9:00 p.m. opposite time period veteran CBS' "NCIS" and NBC's "Clash of the Choirs," "Duel" took second place in Adults 18-49 (2.4/7-tie) and ranked No. 1 in the hour with Adults 18-34 (2.0/6). In addition, the show held second place in its 90-minute time period among Men 18-34 (1.8/6) and Men 25-54 (2.4/7).

"Boston Legal" (10:00-11:00 p.m.)

During the 10 o'clock hour ABC's "Boston Legal" defeated its drama competition, outperforming CBS' "Cane" by 8% in Total Viewers (7.7 million vs. 7.1 million) and by 17% in Adults 18-49 (2.1/6 vs. 1.8/5).


"Duel" (8:00-9:02 p.m.)

ABC's "Duel" earned second place in its time period among Total Viewers (7.5 million) and Adults 18-49 (2.2/7-tie), while taking first place in its slot among Adults 18-34 (1.8/6). In fact it was the second night in a row that "Duel" made ABC the No. 1 network during the 8 o'clock hour with Adults 18-34. In addition, Night 3 of "Duel" also won its hour among Adults 25-54 (2.7/8), Men 18-49 (2.0/6) and Men 25-54 (2.4/7). From start to finish, the gamer grew by 8% in Total Viewers (7.1 million to 7.7 million) and 15% in Adults 18-49 (2.0/6 to 2.3/7).

* Growing its Total Viewer count for the second night in a row, "Duel" attracted its biggest audience yet.

* "Duel" improved the time period for ABC, over the same night last year, by 3.1 million viewers and by 47% in Adults 18-49 (12/20/06 = 4.4 million & 1.5/5).

"Exxon-Mobil Presents a Holiday Celebration at Ford's Theatre" (10:03-11:00 p.m.)

Moving from July to December this year, ABC's "Holiday Celebration at Ford's Theatre" grew by 10% year to year in Adults 18-49 (1.1/3 vs. 1.0/4), achieving the annual special's highest rating in 4 years - best since 2003.


"Duel" (8:00-9:00 p.m.)

Ranking as the most-watched program on Friday evening, Day 5 of ABC's "Duel" saw the gamer win its hour in both Total Viewers (6.7 million) and Adults 18-49 (1.7/6). From start to finish, "Duel" grew by 11% in Total Viewers (6.4 million to 7.1 million) and by 27% in Adults 18-49 (1.5/6 to 1.9/7).


"Duel" (8:00-9:00 p.m.)

Building on its lead-in in viewers and young adults, the season finale of ABC's "Duel" grew by 1.1 million viewers (5.6 million to 6.7 million) and by 29% in Adults 18-49 (1.4/4 to 1.8/5) from its first half-hour to its second half-hour. Ashlee Register ("The Nurse") was the final winner on "Duel" - taking home an amazing $1.795 million.

* "Duel" improved ABC's performance in the hour over the year ago night (12/24/06) by 2.1 million viewers (6.2 million vs. 4.1 million) and by 14% in Adults 18-49 (1.6/5 vs. 1.4/5).

"The Wonderful World of Disney: The Santa Clause 2" (9:00-11:00 p.m.)

An encore of ABC's "The Wonderful World of Disney: The Santa Clause 2" took second place from 9:00-11:00 p.m., behind only NBC's NFL-fueled "Sunday Night Football" in Total Viewers (8.7 million) and Adults 18-49 (2.7/8). The "Wonderful World of Disney: The Santa Clause 2" ranked No. 1 during its 2-hour time period across each of the key women demographics [Women 18-34 (2.3/8 - tied), Women 18-49 (3.3/9) and Women 25-54 (3.8/10)] and Teens 12-17 (2.0/7).

Source: Nielsen Media Research (National Live+Same Day Program Ratings), week of 12/17/07, unless stated otherwise.

  [december 2007]  


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