or


[06/03/08 - 02:30 PM]
New Season of We TV's Bridezillas Breaks Series' Premiere Rating Record
WE: Women's Entertainment spins the numbers for Sunday, June 1.

[via press release from WE: Women's Entertainment]

New Season of WE tv's Bridezillas Breaks Series' Premiere Rating Record

Series' Fifth Season Premiere Generates 0.8 HH Rating, Network's Highest-Rated Premiere for its Signature Original Bridal Series; Draws 1 Million Total Viewers

Marks Network's Best Season Premiere of an Original Series for Key Demo Deliveries

WE tv's Originals Continue to Bring Record Ratings Growth to the Network

New York, NY - June 3, 2008 - In the midst of a year that has brought the network record-breaking ratings and buzz, WE tv's premiere of its fifth season of hit series Bridezillas drew a 0.8 HH rating Sunday night, making it the highest-rated premiere episode for the original series and drawing the network's highest delivery for a premiere among Women 18-34 (234K), Women 18-49 (408K), Women 25-54 (316K). This overall HH rating reflects a 21% increase compared to the network's previous Bridezillas season premiere. Total audience reach for the series premiere was 1.05 MM viewers. Coupled with two encore airings Sunday night, the series premiered with a cumulative 1.5 HH rating.

Season five of WE tv's acclaimed series Bridezillas, which has generated some of the network's most-watched telecasts, consists of 22 one-hour episodes, which premiered Sunday, June 1st at 9:00 PM (ET/PT). The series reveals for viewers the outrageousness and hilarity which can ensue as a woman journeys from "will you marry me?" to "I do"-in short, the transformation from a bride-to-be into a Bridezilla! In season five, Bridezillas continue to take the world by storm - shocking family, friends and fianc?s in order to make their storybook weddings come true. While nothing will prevent them from achieving their perfect day, this season, the Bridezillas face some serious competition when their families fight back!

Marking "Bridezillas'" fifth anniversary, WE tv will "Go Bridal" every Sunday night all year long with its new WE Go Bridal programming block, which is also home to the returning series Platinum Weddings and Wedding Central.

"We are thrilled to see our enormously popular Bridezillas series once again break network rating records. This series has a great following and we're excited to bring it to even more viewers this season," said Kim Martin, EVP and GM for WE tv. "Since we launched this series in 2004 we've seen incredible growth season over season and we look forward to continuing our commitment to original bridal programming that has made WE tv the go-to network for all things bridal."

This season premiere of Bridezillas also sent traffic soaring on the network's recently-relaunched website. With interactive applications such as "Bridezilla Me" enabling visitors to create their own personal Bridezilla videos, as well as episode sneak peeks, games, quizzes and more, www.WEtv.com's page views nearly doubled the day of and day following the premiere as compared to the previous month's traffic, according to Omniture. Nearly 51% of video plays on WE tv's website were about Bridezillas or in the bridal category on the day of the premiere, according to Brightcove. The success of Bridezillas comes on the heels of a number of significant WE tv ratings successes, and the network's most successful quarter ever driven by record-breaking performances of WE tv originals. In March, WE tv premiered is critically-acclaimed series High School Confidential, which generated the highest HH rating premiere for an original series in the network's history. Also, recent premieres of "Women Behind Bars" and "Women On Death Row 3" broke network rating records for original series or original special premieres, which were surpassed this week by the new season of Bridezillas. WE tv also saw significant gains among all of its key demographics and outpaced its competitive set in percentage growth among key demographics.

Source: Nielsen Media Research, Live Data. Premiere of "Bridezillas" (6/1/08, 9p-10p) compared to all original series/special premieres on WE tv. Encore telecasts: 6/1/08 11p & 1a. Previous Bridezillas premieres: Season 4 - 6/17/07 9p, Season 3 - 6/11/06 10p, Season 2 - 6/12/05 10p, Season 1 - 6/7/04, 10p. NPower program based reach and frequency schedule, 6/1/08, 9p-10p on WE tv, based on a 6 minute qualifier, 75 percent unification, P2+ (000). Subject to qualifications made available upon request.

About WE tv

WE tv is the content destination where strong, confident women connect to fun, entertaining programming focused on pop culture, personal style and relationships. With quality original programming including the hit series "Bridezillas," unique movie packages like "Cinematherapy," topical specials and its public affairs initiative WE Empowers Women, the network supports women and appeals to their interests. WE tv is a subsidiary of Rainbow Entertainment Services and is currently seen in over 69 million homes.

About Rainbow Media Holdings LLC

Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media is a leading producer of targeted, multi-platform content for global distribution, creating and managing some of the world's most compelling and dynamic entertainment brands, including AMC, IFC, WE tv, LIFESKOOL, SPORTSKOOL, and VOOM HD Networks. Through IFC Entertainment, Rainbow Media also owns and manages the following: IFC Films, a leading distribution company for independent film; IFC Productions, a feature film production company that provides financing for select independent film projects; and IFC Center, a three screen, state-of-the-art cinema in the heart of New York's Greenwich Village. Rainbow Media also operates Rainbow Advertising Sales Corporation, its advertising sales company; Rainbow Network Communications, its full service network programming origination and distribution company; and 11 Penn TV, a company that manages Rainbow Media's NYC studios and post-production facilities.





  [june 2008]  
S
M
T
W
T
F
S


· BRIDEZILLAS (WE)





most recent ratings | view all posts
[02/26/21 - 12:48 PM]
Hallmark Channel's "When Calls the Heart" Becomes #1 Most-Watched Scripted Series of 2021
Hallmark Channel spins the numbers for Sunday, February 21.

[02/23/21 - 01:19 PM]
BET Continues Its Ratings Takeover with Close to 3 Million Total Viewers Tuning in to Tyler Perry's Slate of Engaging Originals During Last Tuesday Night's Television Event
On the heels of the ratings win, BET greenlights season three of "Tyler Perry's The Oval," slated to start production at Tyler Perry Studios in Atlanta later this year.

[02/22/21 - 07:01 AM]
"Daughter from Another Mother": Connecting 23 Million Households Through Dramedy
Since launching in January, 23 million households chose to watch the series during its first 28 days.

[02/20/21 - 08:01 AM]
Friday's Broadcast Ratings: ABC, CBS & FOX Share Demo Honors
The Eye however remains the night's most-watched broadcaster overall.

[02/19/21 - 08:42 AM]
Thursday's Broadcast Ratings: ABC, CBS & FOX Split Demo Honors
The Eye's "Young Sheldon" and the Alphabet's "Celebrity Wheel of Fortune" lead a competitive Thursday.

[02/18/21 - 08:22 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Keep NBC on Top
The network takes home top honors in both total viewers and adults 18-49.

[02/17/21 - 08:42 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Claim Demo Honors
The network's new lineup holds off the competition among adults 18-49.

[02/16/21 - 09:07 AM]
Monday's Broadcast Ratings: "The Bachelor" Claims Demo Crown for ABC
The Alphabet leads the night among adults 18-49 while FOX is the most-watched network overall.

[02/15/21 - 08:28 AM]
Sunday's Broadcast Ratings: "American Idol" Return Tops Demos for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched broadcaster overall.

[02/14/21 - 09:09 AM]
Saturday's Broadcast Ratings: ABC Tops Demos; CBS Leads Total Viewers
"NBA Saturday Primetime on ABC" wins the night among adults 18-49.

[02/13/21 - 09:36 AM]
Friday's Broadcast Ratings: ABC Leads Demo Race with "Shark Tank"
CBS and its mainstay "Blue Bloods" however remain the most-watched overall on the night.

[02/12/21 - 08:15 AM]
Thursday's Broadcast Ratings: ABC, CBS & FOX All Share Demo Crown
The Eye's "Young Sheldon" tops the night in adults 18-49.

[02/11/21 - 08:29 AM]
Wednesday's Broadcast Ratings: "Chicago" Trio Keeps NBC on Top
The network easily wins the evening among total viewers and adults 18-49.

[02/10/21 - 08:33 AM]
Tuesday's Broadcast Ratings: CBS Tops Charts in Both Viewers, Demos
A new "NCIS" helps the Eye pull in front among said categories.

[02/09/21 - 05:10 PM]
"Puppy Bowl XVII" Takes the Gridiron to Deliver Double-Digit Year Over Year Ratings Gains
Animal Planet spins the numbers for Sunday, February 7.