or


[06/10/08 - 02:16 PM]
Lifetime Television's 'Army Wives' Rolls Over Both Broadcast and Basic Cable on Sunday Night
Lifetime further spins the numbers for Sunday, June 8.

[via press release from Lifetime]

Lifetime Television's 'Army Wives' Rolls Over Both Broadcast and Basic Cable on Sunday Night

Trounces all Broadcast Networks Among W18-49 During 10PM Time Period "Army Wives" Grabs Top Spot for Prime on Basic Cable Among Households, P2+, P18-34, P18-49, P25-54, W18-34, W18-49, W25-54 and W18+

myLifetime.com Traffic Surges 155 Percent on Monday, June 9

NEW YORK, June 10 -- Lifetime Television's watercooler series "Army Wives" smashed through the competition on both broadcast and basic cable on Sunday night. The drama trounced all the broadcast networks in W18-49 ratings during the 10PM (ET/PT) time period.

The more than 70 Nielsen-metered basic cable networks fared no better. The "Army Wives" juggernaut was the #1 rated program for all of prime, including its 10PM time slot, among households, P2+, P18-34, P18-49, P25-54, W18-34, W18-49, W25-54 and W18+.

These numbers powered Lifetime to its highest-rated Sunday prime since September 2007 among W18-34 and W18-49, and propelled the network to #1 for the entire week in prime W18-34.

All four Sunday telecasts reached more than 8.8 million P2+.

Page view traffic on Monday, June 9, to Lifetime Digital properties, including myLifetime.com and the "Army Wives" show site, shattered the five-year mark set on Sunday. Traffic surged 155 percent year-to-year for the day.

Other highlights of the second season premiere of "Army Wives" include:

-- Highest-rated and most-watched original drama telecast in Lifetime's 24-year history

-- #1 cable drama of 2008 to date among W18-49 and W25-54

-- 4.5 million total viewers

-- 3.7 household rating

-- 3.3 million W18+

-- 805,420 W18-34 (2.9 rating)

-- 1,963,338 W18-49 (3.5)

-- 1,966,324 W25-54 (3.6)

Filmed on location in Charleston, S.C., "Army Wives" stars Kim Delaney, Sally Pressman, Brigid Brannagh, Brian McNamara, Sterling K. Brown, Wendy Davis, Drew Fuller and Catherine Bell. Mark Gordon and The Mark Gordon Company's president of production, Deborah Spera, serve as executive producers. Nick Thiel and series creator Katherine Fugate also serve as executive producers. The series is based on the book Under the Sabers: The Unwritten Code of Army Wives by Tanya Biank, who serves as a consultant. "Army Wives" is produced by ABC Studios.

Lifetime is the leader in women's television and a top-rated basic cable network. A diverse, multi-media company, Lifetime is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Lifetime Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital (including myLifetime.com) are part of Lifetime Entertainment Services, a 50/50 joint venture of Hearst Corporation and The Walt Disney Company.





  [june 2008]  
S
M
T
W
T
F
S


· ARMY WIVES (LIFETIME)









most recent ratings | view all posts
[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/01/15 - 04:47 PM]
OWN's "The Haves and the Have Nots" Sets New Record as Most-Watched Season Premiere in Network History with 3.3 Million Viewers
OWN spins the numbers for Tuesday, June 30.

[07/01/15 - 02:31 PM]
Bounce TV Posts its Most-Watched Quarter Ever in Second Quarter 2015
Bounce TV spins the numbers for the second quarter of 2015.

[07/01/15 - 01:44 PM]
FOX-Record 8.4 Million Watch USA Defeat Germany and Advance to FIFA Women's World Cup 2015 Final
FOX Sports spins the numbers for Tuesday, June 30.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.

[07/01/15 - 08:52 AM]
"I Can Do That" Is Up for a Second Straight Week to Its High Since June 9
NBC spins the numbers for Tuesday, June 30.

[07/01/15 - 08:41 AM]
Tuesday's Broadcast Ratings: Women's World Cup Sparks Demo Victory for FOX
The network edges out NBC for the top spot among adults 18-49.

[07/01/15 - 06:00 AM]
MTV2 Completes Eight Consecutive Quarters of Year-Over-Year Growth with Best Q2 Ever
MTV2 spins the numbers for the month of June.