or


[06/16/08 - 01:26 PM]
Lifetime Television's "Army Wives" Marches to Another Record - and the Season Is Only Two Weeks Old!
Lifetime spins the numbers for Sunday, June 15.

[via press release from Lifetime]

LIFETIME TELEVISION'S "ARMY WIVES" MARCHES TO ANOTHER RECORD � AND THE SEASON IS ONLY TWO WEEKS OLD!

"ARMY WIVES" SETS NEW MARK WITH SECOND EPISODE GARNERING NEARLY 2 MILLION W25-54, MOST EVER FOR A LIFETIME ORIGINAL DRAMA

BASIC CABLE'S #1 DRAMA AMONG WOMEN CAPTURES 4.2 MILLION P2+, 3.2 MILLION W18+ AND NEARLY 2 MILLION W18-49

STREAMING OF FULL EPISODES AT MYLIFETIME.COM LEAPS AN ASTOUNDING 1,192 PERCENT!

NEW YORK � The second episode of the smash hit "Army Wives" drew 1,975,652 W25-54 -- the most ever for an original drama telecast in Lifetime Television's 24-year history -- demolishing the record set during last week's season premiere. This also became the highest-rated W25-54 drama telecast on cable in 2008.

During its Sunday, June 15 (10PM, ET/PT) airing, the critically acclaimed "Army Wives" also averaged a robust 4.2 million P2+, 3.2 million W18+ and a 3.5 household rating.

The #1 2008 cable drama among W18-34, W18-49, W25-54 and W18+, "Army Wives" has also established itself as a true cross-platform hit. In the past 10 days, streaming of full episodes at myLifetime.com is almost 12 times greater (1,192 percent) than for the same period last year (6/1-6/10/07 vs. 6/6-6/15/08). Page views were up 46 percent year-to-year over that same 10-day period.

Said Susanne Daniels, President, Entertainment, Lifetime Networks: "These strong second episode ratings clearly demonstrates the passion and commitment our viewers feel towards �Army Wives.' That loyalty, along with the creativity of the series, from the writing and acting to the directing, has made �Army Wives' into one of those rare television series -- must-see, appointment viewing -- that we hope will carry us through all 19 episodes, right through the summer and fall."

Highlights of the second season episode of "Army Wives" include:

� 1,975,652 W25-54 (3.67 rating ) � the June 8 telecast averaged 1,966,324 W25-54

� 1,926,034 W18-49 (3.41 rating)

� 687,782 W18-34 (2.47 rating)

� The telecast was up 22 percent in household ratings, 62 percent in W18-49 and 68 percent in W25-54 versus last year's second episode

Filmed on location in Charleston, S.C., "Army Wives" stars Kim Delaney, Sally Pressman, Brigid Brannagh, Brian McNamara, Sterling K. Brown, Wendy Davis, Drew Fuller and Catherine Bell. Mark Gordon and The Mark Gordon Company's president of production, Deborah Spera, serve as executive producers. Nick Thiel and series creator Katherine Fugate also serve as executive producers. The series is based on the book Under the Sabers: The Unwritten Code of Army Wives by Tanya Biank, who serves as a consultant. "Army Wives" is produced by ABC Studios.

Lifetime is the leader in women's television and a top-rated basic cable network. A diverse, multi-media company, Lifetime is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Lifetime Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital (including myLifetime.com) are part of Lifetime Entertainment Services, a 50/50 joint venture of Hearst Corporation and The Walt Disney Company.





  [june 2008]  
S
M
T
W
T
F
S


· ARMY WIVES (LIFETIME)











most recent ratings | view all posts
[09/02/14 - 01:20 PM]
"Houdini" Mesmerizies 3.7 Million Viewers
History spins the numbers for Monday, September 1.

[09/02/14 - 10:30 AM]
Monday's Broadcast Ratings: "MasterChef," "American Ninja Warrior" Top Demos
FOX and NBC both share the adults 18-49 crown last night.

[09/01/14 - 10:01 AM]
Sunday's Broadcast Ratings: CBS Tops Viewers, Demos with "Big Brother"
The show's latest installment is the night's number one program among adults 18-49.

[09/01/14 - 10:00 AM]
Saturday's Broadcast Ratings: "Saturday Night Football" Returns on Top for ABC
The Alphabet leads the night in both total viewers and adults 18-49.

[09/01/14 - 09:53 AM]
"Dateline Saturday Night Mystery" Matches Its Top 18-49 Rating Since July 26
NBC spins the numbers for Saturday, August 30 and Sunday, August 31.

[08/30/14 - 09:09 AM]
Friday's Broadcast Ratings: ABC, NBC Split the Demo Crown
CBS then remains the most-watched network last night.

[08/30/14 - 08:52 AM]
NBC Ties for #1 for the Night in Adults 18-49 Among the Big 4 Networks
NBC spins the numbers for Friday, August 29.

[08/29/14 - 09:03 AM]
Thursday's Broadcast Ratings: Another Week, Another "Big Brother" Victory
CBS leads the night once again among adults 18-49 and total viewers.

[08/29/14 - 07:35 AM]
BBC America's "Intruders" Pulls 1.223 Million Viewers
BBC America further spins the numbers for Saturday, August 23.

[08/28/14 - 08:36 AM]
"America's Got Talent" Wins Its Time Slot Among the Big 4 in Every Key Measure and Is the #1 Show of the Night in Total Viewers
NBC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:29 AM]
ABC's "Motive" Finale Is Up 13% to Tie a 10-Week High and Grows Over Its Year-Ago Finale
ABC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: "Big Brother" Puts CBS on Top in Demos
Plus: "America's Got Talent" helps NBC lead the night among total viewers.

[08/27/14 - 02:34 PM]
Finale of "Pretty Little Liars" Is the Summer's #2 Most-Tweeted Drama/Comedy Telecast, Behind Only Its Summer Premiere
ABC Family spins the numbers for Tuesday, August 26.

[08/27/14 - 08:51 AM]
"America's Got Talent" Wins Its Two-Hour Time Period Among the Big 4 by a Margin of 91% and by 65% in Total Viewers
NBC spins the numbers for Tuesday, August 26.

[08/27/14 - 08:35 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Win for NBC
The show's latest installment leads the night in both total viewers and adults 18-49.