or


[09/03/08 - 02:44 PM]
Ratings Highlights for August 08 (Final National Ratings)
ABC Family spins the numbers for the month of August.

[via press release from ABC Family]

Ratings Highlights for August 08 (Final National Ratings)

Boasting Summer's Biggest Breakout Hit, "The Secret Life of the American Teenager," ABC Family Sees its Most-Watched August on Record in Prime in Total Viewers and Across All Key Adult and Viewer 12-34 Demos

"Secret Life" is This Summer's No. 1 Original Scripted Cable Series in Adults 18-34, Women 18-34, Viewers 12-34 and Females 12-34, Outperforming High Profile Series Like USA's "Burn Notice" and "Psych" and TBS' "House of Payne"

"Secret Life's" Outing on 8/5/08 is Cable's No. 1 Telecast for the Month in Females 12-34, and Accounts for 5 of the Top 7 Telecasts Overall

Original Series "Greek" Returns at Record Levels with its Second Season Premiere, Posting Series Highs in Total Viewers, Viewers 12-34 and Females 12-34

The Second Encore of July's Original Movie "Picture This!" Stands as the Month's Second-Most-Watched Movie on All Cable in Females 12-34

In August 08, ABC Family Posts its 22nd Consecutive Month of Year-to-Year Increases in Prime in Adults 18-34, with the Growth Streak Extending to 14 Straight Months in Adults 18-49 in Both Prime and Total Day

With Best-Ever August Deliveries, ABC Family Climbs by Solid Double-Digit Percentages Over Year-Ago Levels in Prime in Total Viewers and Across the Net's Key Adult and Viewer 12-34 Demos

ABC Family � August 08

Powered by the Summer's biggest breakout hit and the net's No. 1 original series of all time,

"The Secret Life of the American Teenager," ABC Family enjoyed its most-watched August in the network's history in Prime in Total Viewers (1.3 million), Adults 18-34 (344,000), Adults 18-49 (600,000) and Viewers 12-34 (609,000). Additionally, August 08 also stood as the channel's top-rated August on record in Women 18-34 (230,000), Women 18-49 (404,000) and Females 12-34 (438,000).

� "Secret Life" is this Summer's No. 1 original scripted cable series in Adults 18-34 (1.2 million), Women 18-34 (863,000), Viewers 12-34 (2.5 million) and Females 12-34 (2.0 million), outperforming high profile series like USA's "Burn Notice" and "Psych" and TBS' "House of Payne."

� In Females 12-34, "Secret Life" was the month's No. 1 cable telecast (2.2 million � 8/5/08), and accounted for 5 of the Top 7 overall.

� Original series "Greek" returned at record levels with its second season premiere (Tuesday, 8/26/08, 9:00 � 10:00 p.m.), posting series highs in Total Viewers (1.6 million), Viewers 12-34 (1.2 million) and Females 12-34 (841,000).

� The second encore of July's original movie "Picture This!" is the month's second-most-watched movie on all cable in Females 12-34 (1.0 million), Teens 12-17 (791,000) and Female Teens (680,000), behind only sister-net Disney Channel's debut of original movie "The Cheetah Girls: One World."

� In August 08, ABC Family posted its 22nd consecutive month of year-to-year growth in Prime in Adults 18-34 (dates back to November 06), and its 14th straight month of gains over year-ago levels in both Prime and Total Day in Adults 18-49 (dates back to July 07).

� In Prime, August 08 vs. August 07, ABC Family registered robust double-digit percent increases across all key demos over solid year-ago levels, up by 18% in Total Viewers (1.3 million vs. 1.1 million), by 19% in Adults 18-34 (344,000 vs. 289,000), by 14% in Adults 18-49 (600,000 vs. 526,000) and by 27% in Viewers 12-34 (609,000 vs. 479,000).

� In Total Day, August 08 was ABC Family's most-watched August ever in Adults 18-34 (183,000), Women 18-34 (131,000), Adults 18-49 (304,000), Women 18-49 (214,000), Viewers 12-34 (343,000) and Females 12-34 (258,000). In fact, August 08 was ABC Family's second-most-watched month ever in Females 12-34, behind only July 08.

Source: Nielsen Media Research (National Ratings, August 08: 7/28/08-8/31/08, Most Current: Live + SD, blended with Live + 7, when available).





  [september 2008]  
S
M
T
W
T
F
S
 


· BURN NOTICE (USA)
· GREEK (ABC FAMILY)
· PICTURE THIS (ABC FAMILY)
· PSYCH (USA)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)
· TYLER PERRY'S HOUSE OF PAYNE (TBS)





most recent ratings | view all posts
[02/17/17 - 09:21 AM]
"The Walking Dead" Season 7 Mid-Season Premiere Delivers 15.9 Million Total Viewers
AMC further spins the numbers for Sunday, February 12.

[02/17/17 - 09:01 AM]
TBS's "Full Frontal with Samantha Bee" Is #1 in Late Night Among Young Adults in 2017
TBS spins the numbers for the year to date.

[02/17/17 - 08:27 AM]
Thursday's Broadcast Ratings: ABC Continues Demo Win Streak
The Alphabet leads the night among adults 18-49 for the fourth consecutive week.

[02/16/17 - 08:57 AM]
Wednesday's Broadcast Ratings: ABC Edges Competition in Tight Demo Race
The Alphabet's "Modern Family" leads the night among adults 18-49.

[02/15/17 - 09:02 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Continue Demo Reign
The Peacock leads the night among adults 18-49 while CBS is the most-watched network.

[02/14/17 - 09:16 AM]
Monday's Broadcast Ratings: ABC, "The Bachelor" Hold Onto Demo Crown
The network's mainstay leads the night among adults 18-49.

[02/13/17 - 01:49 PM]
"Legion" Powers Premiere Ratings - 4.37 Million Total Viewers from the Premiere Telecast and Two Encore Telecasts
FX further spins the numbers for Wednesday, February 8.

[02/13/17 - 12:47 PM]
E! Delivers Significant Year on Year Growth for "Live from the Red Carpet: The 2017 Grammy Awards"
E! spins the numbers for Sunday, February 12.

[02/13/17 - 10:16 AM]
"The 59th Annual Grammy Awards" Delivers 26.05 Million Viewers, Largest Audience Since 2014
CBS spins the numbers for Sunday, February 12.

[02/13/17 - 09:16 AM]
Sunday's Broadcast Ratings: Grammys Deliver Big Win for CBS
The Eye's coverage is on par with last year's Monday telecast among adults 18-49.

[02/12/17 - 02:03 PM]
Golden State-Oklahoma City on ABC Delivers Highest-Rated Non-Christmas NBA Regular-Season Game Since 2013
ESPN spins the numbers for Saturday, February 11.

[02/12/17 - 09:30 AM]
"Dateline NBC" Is #1 Non-Sports Program, Equals Highest Adults 18-49 Rating Since April 2016
NBC spins the numbers for Saturday, February 11.

[02/12/17 - 08:57 AM]
Saturday's Broadcast Ratings: NBA Sparks Easy Victory for ABC
The Alphabet wins the night among adults 18-49 by a healthy margin.

[02/12/17 - 08:01 AM]
"Saturday Night Live" Hits a Six-Year High in Metered-Market Households
NBC spins the late-night numbers for Saturday, February 11.

[02/11/17 - 08:33 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Edges Out Demo Crown
"Hawaii Five-0" and "Shark Tank" share the top spot among adults 18-49.