or


[09/03/08 - 02:44 PM]
Ratings Highlights for August 08 (Final National Ratings)
ABC Family spins the numbers for the month of August.

[via press release from ABC Family]

Ratings Highlights for August 08 (Final National Ratings)

Boasting Summer's Biggest Breakout Hit, "The Secret Life of the American Teenager," ABC Family Sees its Most-Watched August on Record in Prime in Total Viewers and Across All Key Adult and Viewer 12-34 Demos

"Secret Life" is This Summer's No. 1 Original Scripted Cable Series in Adults 18-34, Women 18-34, Viewers 12-34 and Females 12-34, Outperforming High Profile Series Like USA's "Burn Notice" and "Psych" and TBS' "House of Payne"

"Secret Life's" Outing on 8/5/08 is Cable's No. 1 Telecast for the Month in Females 12-34, and Accounts for 5 of the Top 7 Telecasts Overall

Original Series "Greek" Returns at Record Levels with its Second Season Premiere, Posting Series Highs in Total Viewers, Viewers 12-34 and Females 12-34

The Second Encore of July's Original Movie "Picture This!" Stands as the Month's Second-Most-Watched Movie on All Cable in Females 12-34

In August 08, ABC Family Posts its 22nd Consecutive Month of Year-to-Year Increases in Prime in Adults 18-34, with the Growth Streak Extending to 14 Straight Months in Adults 18-49 in Both Prime and Total Day

With Best-Ever August Deliveries, ABC Family Climbs by Solid Double-Digit Percentages Over Year-Ago Levels in Prime in Total Viewers and Across the Net's Key Adult and Viewer 12-34 Demos

ABC Family � August 08

Powered by the Summer's biggest breakout hit and the net's No. 1 original series of all time,

"The Secret Life of the American Teenager," ABC Family enjoyed its most-watched August in the network's history in Prime in Total Viewers (1.3 million), Adults 18-34 (344,000), Adults 18-49 (600,000) and Viewers 12-34 (609,000). Additionally, August 08 also stood as the channel's top-rated August on record in Women 18-34 (230,000), Women 18-49 (404,000) and Females 12-34 (438,000).

� "Secret Life" is this Summer's No. 1 original scripted cable series in Adults 18-34 (1.2 million), Women 18-34 (863,000), Viewers 12-34 (2.5 million) and Females 12-34 (2.0 million), outperforming high profile series like USA's "Burn Notice" and "Psych" and TBS' "House of Payne."

� In Females 12-34, "Secret Life" was the month's No. 1 cable telecast (2.2 million � 8/5/08), and accounted for 5 of the Top 7 overall.

� Original series "Greek" returned at record levels with its second season premiere (Tuesday, 8/26/08, 9:00 � 10:00 p.m.), posting series highs in Total Viewers (1.6 million), Viewers 12-34 (1.2 million) and Females 12-34 (841,000).

� The second encore of July's original movie "Picture This!" is the month's second-most-watched movie on all cable in Females 12-34 (1.0 million), Teens 12-17 (791,000) and Female Teens (680,000), behind only sister-net Disney Channel's debut of original movie "The Cheetah Girls: One World."

� In August 08, ABC Family posted its 22nd consecutive month of year-to-year growth in Prime in Adults 18-34 (dates back to November 06), and its 14th straight month of gains over year-ago levels in both Prime and Total Day in Adults 18-49 (dates back to July 07).

� In Prime, August 08 vs. August 07, ABC Family registered robust double-digit percent increases across all key demos over solid year-ago levels, up by 18% in Total Viewers (1.3 million vs. 1.1 million), by 19% in Adults 18-34 (344,000 vs. 289,000), by 14% in Adults 18-49 (600,000 vs. 526,000) and by 27% in Viewers 12-34 (609,000 vs. 479,000).

� In Total Day, August 08 was ABC Family's most-watched August ever in Adults 18-34 (183,000), Women 18-34 (131,000), Adults 18-49 (304,000), Women 18-49 (214,000), Viewers 12-34 (343,000) and Females 12-34 (258,000). In fact, August 08 was ABC Family's second-most-watched month ever in Females 12-34, behind only July 08.

Source: Nielsen Media Research (National Ratings, August 08: 7/28/08-8/31/08, Most Current: Live + SD, blended with Live + 7, when available).





  [september 2008]  
S
M
T
W
T
F
S
 


· BURN NOTICE (USA)
· GREEK (ABC FAMILY)
· PICTURE THIS (ABC FAMILY)
· PSYCH (USA)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)
· TYLER PERRY'S HOUSE OF PAYNE (TBS)









most recent ratings | view all posts
[11/28/14 - 10:29 AM]
Thursday's Broadcast Ratings: NFL Cooks Up Thanksgiving Victory for NBC
A special Thursday edition of "Sunday Night Football" leads the night for the Peacock.

[11/28/14 - 08:25 AM]
Seahawks-49ers Delivers the Best-Ever Rating for Thanksgiving Primetime Game in Metered-Market Households
NBC spins the numbers for Wednesday, November 26 and Thursday, November 27.

[11/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: CBS Closes November Sweeps on Top
The Eye's "Criminal Minds" leads the night in both total viewers and adults 18-49.

[11/28/14 - 07:59 AM]
"The NFL on CBS" Thanksgiving Day Game Rates as Highest in 16 Years
CBS spins the numbers for Thursday, November 27.

[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.