or


[09/16/08 - 02:55 PM]
Monday Night Football -- Cable's Biggest Audience Ever
ESPN spins the numbers for Monday, September 15.

[via press release from ESPN]

Monday Night Football -- Cable's Biggest Audience Ever

ESPN Wins Prime Time among All Networks for Second Straight Week

ESPN.com NFL Content Yields 8.6 Million Visits & 86 Million Page Views

Last night, ESPN's Monday Night Football � the Dallas Cowboys' 41-37 home victory over the Philadelphia Eagles � delivered the biggest audience in the history of cable television. The game earned a 13.3 rating, representing 12,953,000 homes (18,608,000 P2+), edging the previous record, ESPN's New England � Baltimore Monday Night Football telecast of December 3, 2007 (12,529,000 homes, based on a 13.0 rating, 17,522,000 P2+). In addition, for the second straight Monday, ESPN won the night among all networks, broadcast or cable, and the game drove significant traffic to ESPN.com's NFL content.

Last night's telecast is the most-watched prime-time NFL game of the 2008 season to date. It also is ESPN's third-highest rating of all time, trailing only two other NFL games: Chicago at Minnesota on December 6, 1987 (14.4 rating; 8,400,000 homes), and Detroit at Miami on Christmas 1994 (14.2 rating; 8,927,000).

Cable's third-biggest audience ever is also an ESPN Monday Night Football telecast from Dallas � the New York Giants at the Cowboys on October 23, 2006, with an average of 11,807,000 homes (12.8 rating, 16.028 P2+).

For 2008, the three Monday Night Football telecasts represent cable's three biggest audiences of the year. The other two came in last week's special 2008 season-opening doubleheader of Monday Night Football:

Minnesota at Green Bay earned a 9.3 rating, representing an average of 9,051,000 households (12,501,000 viewers � P2+)

Denver at Oakland received a 7.3 rating with an average of 7,153,000 households watching (9,665,000 viewers).

Those two games powered ESPN to an increase in ratings vs. the first NFL weekend of 2007, the only NFL partner network to post a ratings increase with its opening week games.

The telecast's statistics represent increases of 46% in rating, 48% in household impressions and 60% among P2+, respectively, vs. the same week last year (Philadelphia � Washington: 9.1; 8,735,000 and 11,633,000).

For the NFL season to date, ESPN's Monday Night Football is averaging a 10.1 rating and 9,846,000 households (13,786,000 P2+), up 23%, 25% and 32%, respectively from last season through three games.

ESPN's presentation of the �game around the game,� which included NFL studio programming starting at 3:30 p.m. through the conclusion of NFL Primetime at 2:30 a.m. ET, delivered 25.6 gross household coverage ratings for its MNF coverage.

ESPN.com

Also, NFL content on ESPN.com, including �Monday Night Surround,� accessed via computers and mobile devices generated more than 8.6 million visits and more nearly 86 million page views from Monday through Tuesday at noon. In addition, during the same period there were more than 2.6 million views of pro football-related video on ESPN.com and SportsCenter Right Now was viewed more than 2.4 million times. Also, in the past week (Tuesday through Monday) ESPN football-related podcasts were downloaded more than 614,000 times.

NEXT WEEK ON MNF

Next week, ESPN's MNF schedule will continue with the New York Jets and Brett Favre visiting the San Diego Chargers at 8:30 p.m. The complete Monday NFL schedule on ESPN:

Time (ET) Program
3:30 p.m. NFL Live
4 p.m. NFL PrimeTime
5 p.m. Around the Horn
5:30 p.m. Pardon the Interruption
6 p.m. SportsCenter Monday Kickoff
7 p.m. Monday Night Countdown
8:30 p.m. MNF: New York Jets at San Diego Chargers
11:30 p.m. SportsCenter





  [september 2008]  
S
M
T
W
T
F
S
 


· MONDAY NIGHT FOOTBALL (ESPN)











most recent ratings | view all posts
[10/21/14 - 03:02 PM]
Season Premiere of TBS's "American Dad!" Tops Basic Cable Entertainment Programs for the Night
TBS spins the numbers for Monday, October 20.

[10/21/14 - 02:18 PM]
"Monday Night Football" Helps ESPN Win the Night
ESPN spins the numbers for Monday, October 20.

[10/21/14 - 12:57 PM]
Notre Dame-Florida State: Most-Viewed October College Football Telecast across All Networks on Record
ESPN spins the numbers for Saturday, October 18.

[10/21/14 - 12:40 PM]
Hallmark Channel Original Movie, "My Boyfriends' Dogs," Elevates Network to Rate #1 Among Households in Primetime
The Hallmark Channel spins the numbers for Saturday, October 18.

[10/21/14 - 11:29 AM]
TBS Leads the Pack as Basic Cable's #1 Entertainment Network Among Total Viewers in Primetime and Ranking Among the Top 3 with Adults 18-49
Turner spins the numbers for the week of October 13-19.

[10/21/14 - 10:50 AM]
NBC Wins the Week of Oct. 13-19 Among the Big 4 in 18-49 and Every Other Key Demo
NBC spins the numbers for the week of October 13-19.

[10/21/14 - 10:43 AM]
ABC Ranks No. 1 in the Non-Sports Adult 18-49 Averages, Delivering 6 of the Week's Top 20 TV Programs - The Most for Any Net
ABC spins the numbers for the week of October 13-19.

[10/21/14 - 10:24 AM]
CBS Wins Fourth Straight Week to Start the Season
CBS spins the numbers for the week of October 13-19.

[10/21/14 - 10:19 AM]
Nickelodeon Wins the Week with Kids and Total Viewers
Nickelodeon spins the numbers for the week of October 13-19.

[10/21/14 - 09:26 AM]
"Live with Kelly and Michael" Scores Its Biggest Advantages Over "Ellen" This Season
Disney-ABC Domestic Television spins the numbers for the week of October 6-10.

[10/21/14 - 08:54 AM]
NBC Finishes #1 Monday Night Among the Big 4 in Adults 18-49, Adults 18-34, Adults 25-54 and Most Other Key Demos
NBC spins the numbers for Monday, October 20.

[10/21/14 - 08:42 AM]
Monday's Broadcast Ratings: NBC Tops Demos for Fifth Consecutive Week
Plus: The CW's "Jane the Virgin" grows by a tenth of a ratings point in its second week.

[10/21/14 - 08:34 AM]
ABC Stands as Monday's Most-Watched Net
ABC spins the numbers for Monday, October 20.

[10/21/14 - 08:31 AM]
Peyton Manning's Record-Setting Performance on NBC's "Sunday Night Football" Watched by Nearly 24 Million Viewers - Best on "SNF" This Season
NBC further spins the numbers for Sunday, October 19.

[10/20/14 - 03:29 PM]
"Gold Rush" Season Five Premiere Tops Cable Television on Friday
Discovery spins the numbers for Friday, October 17.