[10/01/08 - 07:44 AM]
Monday Night Football - Audience Up 15% for Year
ESPN spins the numbers for Monday, September 29.

[via press release from ESPN]

Monday Night Football � Audience Up 15% for Year

ESPN Wins Prime Time among All Key Male Demos for Fourth Straight Week

ESPN.com NFL Content Yields 10.9 Million Visits & 74.8 Million Page Views

ESPN's Monday Night Football � the Pittsburgh Steelers' 23-20 overtime victory over the visiting Baltimore Ravens � earned an 8.8 rating, representing an average of 8,595,000 homes (11,783,000 P2+). For the fourth straight Monday, ESPN won the night in the key male demos among all networks, broadcast or cable, and the game drove significant traffic to ESPN.com's NFL content.

For the NFL season to date, ESPN's Monday Night Football is averaging a 9.6 rating and 9,335,000 households (12,972,000 P2+), up 14%, 15% and 20%, respectively from last season through five games (8.4 rating; 8,117,000 homes; 10,767,000 viewers). For 2008, the five Monday Night Football telecasts represent cable's five biggest audiences of the year.

ESPN's presentation of the "game around the game," which included NFL studio programming starting at 3:30 p.m. ET through the conclusion of NFL Primetime at 2:40 a.m., delivered 19.1 gross household coverage ratings for its MNF coverage.


Also, NFL content on ESPN.com, including "Monday Night Surround," accessed via computers and mobile devices generated 10.9 million visits and nearly 74.8 million page views � an increase of 41% from the same week last year � from Monday through Tuesday at noon. For the season to date, ESPN.com is averaging 87.5 million page views, up 50% from 2007.

In addition, during the same period there were nearly 4.4 million views of pro football-related video on ESPN.com and SportsCenter Right Now was viewed some 1.6 million times. Also, in the past week (Tuesday through Monday) ESPN football-related podcasts were downloaded more than 740,000 times.


Next week, ESPN's MNF schedule will continue with the Minnesota Vikings visiting the New Orleans Saints (October 6) at 8:30 p.m. The complete Monday NFL schedule on ESPN:

Time (ET) Program
3:30 p.m. NFL Live
4 p.m. NFL PrimeTime
5 p.m. Around the Horn
5:30 p.m. Pardon the Interruption
6 p.m. SportsCenter Monday Kickoff
7 p.m. Monday Night Countdown
8:30 p.m. MNF: Minnesota Vikings at New Orleans Saints
11:30 p.m. SportsCenter

  [october 2008]  


most recent ratings | view all posts
[11/27/15 - 12:19 PM]
Nearly 28 Million Watch Bears-Packers on Thanksgiving Night - Second-Most Watched NBC Primetime Game Ever
NBC further spins the numbers for Thursday, November 26.

[11/27/15 - 08:22 AM]
Thursday's Broadcast Ratings: NFL Sparks Big Numbers for NBC
The Peacock's Packers-Bears showdown easily eclipses the competition last night.

[11/27/15 - 08:21 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Demo Reign for FOX
Said victory comes despite a series low from the network's juggernaut.

[11/27/15 - 07:44 AM]
Bears-Packers Jumps 17% vs. The Year-Ago Game in the Metered Markets, Making It the Best-Ever NFL Primetime Thanksgiving Game (Since 2006)
NBC spins the numbers for Wednesday, November 25 and Thursday, November 26.

[11/27/15 - 07:14 AM]
"Macy's Thanksgiving Day Parade" Ranks as the #1 Entertainment Telecast of the Season on the Broadcast Nets in Metered Market Households
NBC spins the numbers for Thursday, November 26.

[11/25/15 - 09:01 AM]
Tuesday's Broadcast Ratings: ABC Pulls in Front with "Dancing with the Stars" Finale
The Alphabet leads the night in both total viewers and adults 18-49.

[11/25/15 - 08:36 AM]
Week Two of "Chicago Med" Is Up 50% vs. Last Season's Slot Average
NBC spins the numbers for Tuesday, November 24.

[11/25/15 - 08:33 AM]
ABC Wins the Final Tuesday of November with a Season-High Performance
ABC spins the numbers for Tuesday, November 24.

[11/24/15 - 02:44 PM]
Michigan State at Ohio State: Highest-Rated Game of Season across All Networks
ESPN spins the numbers for Saturday, November 21.

[11/24/15 - 02:41 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 23.

[11/24/15 - 01:48 PM]
Spike TV Unwraps Big Ratings for "Lip Sync Battle" Holiday Special
Spike TV further spins the numbers for Thursday, November 19.

[11/24/15 - 01:26 PM]
"48 Hours: The Strange Case of Kurt Sonnenfeld" Is Saturday's #1 Program with Viewers
CBS spins the numbers for Saturday, November 21.

[11/24/15 - 11:01 AM]
Hallmark Channel Is the Most-Watched Network for the 3rd Consecutive Weekend Among Households, W25-54 and Total Viewers
The Hallmark Channel spins the numbers for the week of November 16-22.

[11/24/15 - 10:38 AM]
With the Cast of "Star Wars: The Force Awakens," "Kimmel" Draws Its 4th-Biggest-Ever Monday Audience
ABC spins the late-night numbers for Monday, November 23.

[11/24/15 - 08:51 AM]
Monday's Broadcast Ratings: NBC Holds Off Surging ABC in Demo Race
The Peacock leads the night among adults 18-49 while the Alphabet is the most-watched network.