[11/04/08 - 02:57 PM]
Toby Keith Movie "Beer for My Horses" Finds Sweet Success on Cmt
CMT spins the numbers for Sunday, November 2.

[via press release from CMT]


3.5 Million Viewers P18-49 Watch Opening Night, Making the Telecast One of CMT's Highest-Rated Premieres for the Year


NASHVILLE � November 4, 2008 � Superstar Toby Keith made sweet music with the world television premiere of BEER FOR MY HORSES in its Sunday, November 2 CMT debut. One of CMT's highest-rated premieres for the year, over 3.5 million viewers* tuned in for the premiere and encore telecast in the key P18-49 demo. The 8 p.m. airing garnered an impressive 1.5 million average total viewers, with 701,000 of those falling in the P18-49 demo. BEER FOR MY HORSES celebrated a successful theatrical release earlier this year, and will be released on DVD on Tuesday, November 11.

BEER FOR MY HORSES was produced jointly by CMT Films and Keith's Show Dog Productions, and follows Keith's successful CMT Film BROKEN BRIDGES. The inaugural CMT Film BROKEN BRIDGES debuted in theaters in September 2006, and went on to ship more than 1.2 million units on DVD. The movie's soundtrack was certified gold, driven by a hit single and video on CMT.

Keith's new album That Don't Make Me A Bad Guy featuring the #1 single "She Never Cried In Front Of Me" hit stores on October 28.

BEER FOR MY HORSES will be retelecast on CMT on Wednesday, Nov. 5 at 9 p.m., ET/PT; Sunday, Nov. 9 at 7 p.m., ET/PT; and Sunday, Nov. 23 at 6:00 p.m., ET/PT.

*Nielsen Media Research (cume P 2+ / 1 minute qualifier), includes 2 airings.

CMT, a unit of Viacom's MTV Networks (NYSE: VIA and VIA.B), is the leading television and digital authority on country music and entertainment, reaching more than 87 million homes in the U.S. CMT and its website, CMT.com, offer an unparalleled mix of music, news, live concerts and series and is the top resource for country music on demand. The network's digital platforms include the 24-hour music channel, CMT Pure Country, CMT Mobile and CMT VOD.

MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company's portfolio spans more than 150 television channels and 350 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames, Neopets, COMEDY CENTRAL, Spike TV, TV Land, Atom, GameTrailers and Xfire.

  [november 2008]  

(series past and present)
(series in development)
(tv movies and mini-series)

most recent ratings | view all posts
[10/23/16 - 10:03 AM]
Saturday's Broadcast Ratings: ABC, College Football Top Viewers, Demos
The Alphabet wins said evening for the fourth consecutive week.

[10/23/16 - 09:43 AM]
"SNL" Hits Season Highs, Best October Overnights in 8 Years
NBC spins the numbers for Saturday, October 22.

[10/23/16 - 07:06 AM]
Live + 3 Ratings: ABC's "S.H.I.E.L.D." Is the Season's First Broadcast Series to Post Triple-Digit Growth in Adults 18-49
ABC further spins the numbers for Tuesday, October 18.

[10/22/16 - 09:09 AM]
Friday's Broadcast Ratings: CBS Tops Night in Viewers, Demos
The Eye's trio of dramas lead the evening in both categories.

[10/22/16 - 09:05 AM]
"Dateline" Matches Its Season High in 18-49, New Season High in Total Viewers
NBC spins the numbers for Friday, October 21.

[10/22/16 - 08:42 AM]
ABC Earns Most Watched Friday This Season - "Shark Tank" Is the #1 Show in Adults 18-49
ABC spins the numbers for Friday, October 21.

[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 08:47 AM]
Thursday's Broadcast Ratings: CBS Holds Off Competition with NFL
The Eye wins the night in both total viewers and adults 18-49.

[10/20/16 - 01:49 PM]
Investigation Discovery Delivers Nearly One Million Viewers for World Television Premiere of "Southwest of Salem: The Story of the San Antonio Four"
Investigation Discovery further spins the numbers for Saturday, October 15.

[10/20/16 - 08:48 AM]
Wednesday's Broadcast Ratings: ABC Pulls in Front Among Adults 18-49
The Alphabet leads the night with its coverage of The Third Presidential Debate.

[10/20/16 - 07:14 AM]
"RuPaul's Drag Race All Stars" Season 2 Slays Records as the Most Viewed Season of a Logo Original Series to Date
Plus: look for a reunion special on October 27 and "Season 6 RuVealed" on November 3.

[10/19/16 - 10:48 AM]
Discovery's "Gold Rush" Ranks as #1 Show on All of TV on Friday
Discovery spins the numbers for Friday, October 14.

[10/19/16 - 08:59 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Top Demo Spot
The Peacock once again wins the night among adults 18-49.

[10/18/16 - 11:35 AM]
Lifetime Delivers Ratings Gold with Premieres of "Surviving Compton" and "Beyond the Headlines: Michel'le"
Lifetime spins the numbers for Saturday, October 15.

[10/18/16 - 09:23 AM]
Monday's Broadcast Ratings: NBC Remains Top Draw in Viewers, Demos
The Peacock leads the night once again in said categories.