or


[11/04/08 - 02:57 PM]
Toby Keith Movie "Beer for My Horses" Finds Sweet Success on Cmt
CMT spins the numbers for Sunday, November 2.
[via press release from CMT]

TOBY KEITH MOVIE "BEER FOR MY HORSES" FINDS SWEET SUCCESS ON CMT

3.5 Million Viewers P18-49 Watch Opening Night, Making the Telecast One of CMT's Highest-Rated Premieres for the Year

***CMT RATINGS ALERT***

NASHVILLE � November 4, 2008 � Superstar Toby Keith made sweet music with the world television premiere of BEER FOR MY HORSES in its Sunday, November 2 CMT debut. One of CMT's highest-rated premieres for the year, over 3.5 million viewers* tuned in for the premiere and encore telecast in the key P18-49 demo. The 8 p.m. airing garnered an impressive 1.5 million average total viewers, with 701,000 of those falling in the P18-49 demo. BEER FOR MY HORSES celebrated a successful theatrical release earlier this year, and will be released on DVD on Tuesday, November 11.

BEER FOR MY HORSES was produced jointly by CMT Films and Keith's Show Dog Productions, and follows Keith's successful CMT Film BROKEN BRIDGES. The inaugural CMT Film BROKEN BRIDGES debuted in theaters in September 2006, and went on to ship more than 1.2 million units on DVD. The movie's soundtrack was certified gold, driven by a hit single and video on CMT.

Keith's new album That Don't Make Me A Bad Guy featuring the #1 single "She Never Cried In Front Of Me" hit stores on October 28.

BEER FOR MY HORSES will be retelecast on CMT on Wednesday, Nov. 5 at 9 p.m., ET/PT; Sunday, Nov. 9 at 7 p.m., ET/PT; and Sunday, Nov. 23 at 6:00 p.m., ET/PT.

*Nielsen Media Research (cume P 2+ / 1 minute qualifier), includes 2 airings.

CMT, a unit of Viacom's MTV Networks (NYSE: VIA and VIA.B), is the leading television and digital authority on country music and entertainment, reaching more than 87 million homes in the U.S. CMT and its website, CMT.com, offer an unparalleled mix of music, news, live concerts and series and is the top resource for country music on demand. The network's digital platforms include the 24-hour music channel, CMT Pure Country, CMT Mobile and CMT VOD.

MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company's portfolio spans more than 150 television channels and 350 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames, Neopets, COMEDY CENTRAL, Spike TV, TV Land, Atom, GameTrailers and Xfire.





  [november 2008]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[09/15/26 - 04:06 PM]
US Open Men's Championship Averages 3.2M Viewers, ESPN's Largest Audience Ever
Viewership peaked at 4.0M from 5:30-5:45 p.m. ET.
[09/15/26 - 03:21 PM]
Michigan's Win Over Oklahoma Scores 8,221,000 Viewers on FOX
Plus: 3,094,000 viewers tuned in to Friday's Missouri-Kansas matchup on FOX.
[09/15/26 - 03:05 PM]
Ohio State/Texas Delivers ABC/ESPN's Top Regular Season Game in 10 Years; "College GameDay" Scores Most-Watched Week 2 Episode Ever
ABC scores two of week 2's top three games, with Alabama at Kentucky winning the afternoon by more than double the competition.
[09/15/26 - 02:58 PM]
FOX's "America's Game of the Week" Comes Out on Top in a Rare Week 1 Head-to-Head Matchup in the National 4:25 PM ET Window
20,346,000 viewers tuned-in to the Philadelphia Eagles win over the Washington Commanders in a window with head-to-head national competition.
[09/15/26 - 01:52 PM]
NBC Sports Delivers 25+ Million Viewers for Both NFL Kickoff Game and "Sunday Night Football" Opener for First Time Since 2015
Sunday's Dallas Cowboys-New York Giants matchup averaged 25.7 million on NBC and Peacock, marking the most watched NBC "Sunday Night Football" season opener since 2015 (Giants at Cowboys), based on Nielsen Big Data inclusive of first party data.
[09/15/26 - 12:01 PM]
Netflix Top 10: Week of September 7 - "The Gentlemen" Brings Sophistication to the No. 1 Spot in This Week's Top 10
"Tyler Perry's Why Did I Get Married Again?" debuted at the top of the English film list, gathering 19.3 million views for its lakeside destination wedding.
[09/14/26 - 03:51 PM]
ESPN Aces Its Most-Viewed US Open Women's Semifinals Action Ever, Averaging 2.2M Viewers
Viewership peaked with 2.6M avg. viewers (9:45-10 p.m. ET) during Coco Gauff's three-set showdown against Elena Rybakina.
[09/14/26 - 11:57 AM]
NFL Gameday in Melbourne on Netflix Scores With an Average 18.5 Million US Viewers for First-Ever NFL Regular Season Game in Australia
Globally, the historic matchup averaged 21.7 million viewers, with fans from over 200 countries and territories tuning in to the first-ever NFL regular season game played in Australia.
[09/14/26 - 09:50 AM]
NFL Kickoff Game on NBC and Peacock Featuring Patriots-Seahawks Tops 25 Million Viewers for Fourth Consecutive Year
In addition, NBC Sports delivered the largest NFL Kickoff Game audience among Adults 18-49 since 2021, averaging 10.0 million viewers in the key demographic across NBC, Peacock, NBC Sports Digital and NFL Digital properties.

[09/10/26 - 11:02 AM]
Wisconsin-Notre Dame on NBC & Peacock Is NBC Sports' Third-Most Watched Notre Dame Football Game Since 2005, Averaging 8.1 Million Viewers
The audience for the No. 4 Fighting Irish's 41-13 victory peaked at 9.7 million viewers in the second quarter (9:15-9:30 p.m. ET) as Notre Dame led 13-10.
[09/09/26 - 03:52 PM]
"College GameDay" Wins Week 1 With Top-Three Regular Season Show on Record
Coverage of Clemson/LSU was the top Saturday game of Week 1.
[09/09/26 - 03:30 PM]
ESPN's US Open Coverage Is Most-Viewed Since 2022 Through Third Round
The full-tournament average so far is up 5% over 2025 and the most viewed since 2022, the year of Serena Williams' final match before her return this year.
[09/09/26 - 12:01 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of August 31
"Reacher," "Sterling Point," "Off Campus," "The Grand Tour," and "The Traitors" led all original series worldwide.
[09/08/26 - 12:01 PM]
Netflix Top 10: Week of August 31 - "The Whisper Man" Tracks Down No. 1 in This Week's Top 10
"Death of the Pastor's Wife" held the top spot of the English TV list with 13.9 million views.
[09/08/26 - 10:09 AM]
FOX MLB Posts Best Regular Season Thursday Night Baseball Telecast Since 2022
2,668,000 viewers tuned-in to FOX Thursday for a two-game slate highlighted by the Cubs' 2-1 win over the Brewers in most of the country.