or


[12/17/08 - 08:36 AM]
USA Takes 2008 Ratings Crown with Best Year in Cable History
USA spins the numbers for the year to date.

[via press release from USA]

USA TAKES 2008 RATINGS CROWN WITH BEST YEAR IN CABLE HISTORY

Third Consecutive Year as #1; USA First Cable Network To Beat Broadcast Network

NEW YORK, NEW YORK � December 17, 2008 � USA was the #1 network in basic cable prime, delivering more P25-54 (1.33 million, +23% over #2 TNT) and P18-49 (1.30 million, +16% over #2 TBS) than any other network the third straight year. In 2008, USA was also the top network in basic cable prime among total viewers (2.84 million, +19% over #2 Disney Channel) and households (2.11 million, +17% over #2 Disney Channel).

USA's 2008 average for P25-54 (1.33 million), P18-49 (1.30 million), total viewers (2.84 million) and households (2.11 million) is the highest ever for a basic cable network in Primetime. USA delivered more P25-54, P18-49, and total viewers than the CW in prime (Mon-Sun 8P-11P). This is the first time a cable network has beaten a broadcast network.

USA swept the year, winning the race for P18-49 and P25-54 entertainment viewers in each of the four quarters for the second year in a row, a feat no other network has ever accomplished. The victory in 4Q08 marked the 10th consecutive quarterly win for USA among P18-49, P25-54 and total viewers for ad-supported entertainment networks � an unrivaled winning streak.

20 of the top 50 P25-54 entertainment telecasts of 2008 were on USA, more than any other network, including the #1 new series of the year, IN PLAIN SIGHT; returning originals BURN NOTICE, MONK, and PSYCH; the year's most-watched weekly series, WWE MONDAY NIGHT RAW; and the most watched movie of the year, RAIDERS OF THE LOST ARK.

� BURN NOTICE was the #1 original scripted series in basic cable prime among P18-49 (2.76 million).

� Proving again that USA is the home to new hits, IN PLAIN SIGHT was the #1 new original series of the year for both P25-54 (2.66 million) and P18-49 (2.28 million). This is the third year in a row USA has had the #1 new series in these key demos. (PSYCH in 2006, BURN NOTICE in 2007)

� Half of the top ten P25-54 & P18-49 original scripted series were on USA with BURN NOTICE, IN PLAIN SIGHT, MONK, PSYCH and LAW & ORDER: CRIMINAL INTENT.

� The top three P25-54 acquired series in press prime in 2008 were on USA � #1 HOUSE (1.44 million), #2 NCIS (1.06 million), and #3 LAW & ORDER: SPECIAL VICTIMS UNIT (1.04 million). HOUSE was also the #1 acquired series among P18-49 (1.48 Million).

� USA was also the #1 destination on basic cable for movies in 2008. More P25-54, P18-49, and P18-34 choose USA as a movie destination than any other network in basic cable prime. USA was the only network to deliver over 1 million in P25-54 movie viewers (1.11 million, +16% more than #2 TNT), 1.15 million in P18-49 (+14% over #2 TBS) and 562,000 in P18-34 (+4% over TBS).

USA Network is the #1 network in all of basic cable and is seen in 94 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and is home to the best in blockbuster theatrical films, acquired television and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [december 2008]  
S
M
T
W
T
F
S
 


· BURN NOTICE (USA)
· HOUSE (FOX)
· IN PLAIN SIGHT (USA)
· LAW & ORDER: CRIMINAL INTENT (USA)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MONK (USA)
· NCIS (CBS)
· PSYCH (USA)
· WWE RAW (USA)





most recent ratings | view all posts
[08/16/18 - 08:14 AM]
Wednesday's Broadcast Ratings: NBC Rides "Got Talent" Results to Victory
The show's Wednesday premiere puts the Peacock in front among total viewers and adults 18-49.

[08/15/18 - 01:40 PM]
Premiere of Disney Channel's Original Movie "Freaky Friday" Is the #1 TV Telecast of the Summer in Kids 6-11 and Tweens 9-14
Disney Channel further spins the numbers for Friday, August 10.

[08/15/18 - 09:37 AM]
HGTV's "Love It or List It" Delivers Its Best Live Plus Same Day Ratings Since 2014
HGTV further spins the numbers for Monday, August 13.

[08/15/18 - 08:11 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Rises in Latest NBC Victory
The Peacock's summer mainstay eclipses the night in all categories.

[08/14/18 - 08:26 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Crown with ABC
The Peacock's "American Ninja Warrior" wins the evening in both categories.

[08/13/18 - 08:15 AM]
Sunday's Broadcast Ratings: PGA Overrun Pushes CBS Into Top Spot
The Eye edges ABC in both total viewers and adults 18-49.

[08/12/18 - 08:40 AM]
Saturday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Crown with ABC, CBS
The Peacock's "Dateline Saturday Night Mystery" leads the evening in both categories.

[08/11/18 - 08:28 AM]
Friday's Broadcast Ratings: NBC Tops Demos on Low Key Evening
An encore of "American Ninja Warrior" helps the Peacock lead the night among adults 18-49.

[08/10/18 - 12:59 PM]
E! Ranks #1 on Sunday in Primetime Among P18-34 Across Cable and Is the Most Social Entertainment Network of the Night
E! further spins the numbers for Sunday, August 5.

[08/10/18 - 11:40 AM]
TLC's "90 Day Fiance: Before the 90 Days" Brings in Highest-Rated Season Premiere in Franchise History
TLC further spins the numbers for Sunday, August 5.

[08/10/18 - 08:21 AM]
Thursday's Broadcast Ratings: CBS Tops Charts as NFL Boosts All Networks
Local coverage of preseason games inflate said numbers in both total viewers and adults 18-49.

[08/09/18 - 08:23 AM]
Wednesday's Broadcast Ratings: FOX Holds Off ABC, NBC in Demo Race
"MasterChef" helps the network hold off the competition among adults 18-49.

[08/08/18 - 08:12 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Top ABC, "Bachelor in Paradise" Premiere
The Peacock holds off the competition in both total viewers and adults 18-49.

[08/07/18 - 10:31 AM]
Freeform's "The Bold Type" Series Ratings Grow 14% Year-to-Year
Freeform further spins the numbers for the season to date.

[08/07/18 - 08:29 AM]
Monday's Broadcast Ratings: ABC Tops Competition with "The Bachelorette" Finale
The Alphabet's mainstay easily wins the night in both total viewers and adults 18-49.