or


[12/17/08 - 08:36 AM]
USA Takes 2008 Ratings Crown with Best Year in Cable History
USA spins the numbers for the year to date.

[via press release from USA]

USA TAKES 2008 RATINGS CROWN WITH BEST YEAR IN CABLE HISTORY

Third Consecutive Year as #1; USA First Cable Network To Beat Broadcast Network

NEW YORK, NEW YORK � December 17, 2008 � USA was the #1 network in basic cable prime, delivering more P25-54 (1.33 million, +23% over #2 TNT) and P18-49 (1.30 million, +16% over #2 TBS) than any other network the third straight year. In 2008, USA was also the top network in basic cable prime among total viewers (2.84 million, +19% over #2 Disney Channel) and households (2.11 million, +17% over #2 Disney Channel).

USA's 2008 average for P25-54 (1.33 million), P18-49 (1.30 million), total viewers (2.84 million) and households (2.11 million) is the highest ever for a basic cable network in Primetime. USA delivered more P25-54, P18-49, and total viewers than the CW in prime (Mon-Sun 8P-11P). This is the first time a cable network has beaten a broadcast network.

USA swept the year, winning the race for P18-49 and P25-54 entertainment viewers in each of the four quarters for the second year in a row, a feat no other network has ever accomplished. The victory in 4Q08 marked the 10th consecutive quarterly win for USA among P18-49, P25-54 and total viewers for ad-supported entertainment networks � an unrivaled winning streak.

20 of the top 50 P25-54 entertainment telecasts of 2008 were on USA, more than any other network, including the #1 new series of the year, IN PLAIN SIGHT; returning originals BURN NOTICE, MONK, and PSYCH; the year's most-watched weekly series, WWE MONDAY NIGHT RAW; and the most watched movie of the year, RAIDERS OF THE LOST ARK.

� BURN NOTICE was the #1 original scripted series in basic cable prime among P18-49 (2.76 million).

� Proving again that USA is the home to new hits, IN PLAIN SIGHT was the #1 new original series of the year for both P25-54 (2.66 million) and P18-49 (2.28 million). This is the third year in a row USA has had the #1 new series in these key demos. (PSYCH in 2006, BURN NOTICE in 2007)

� Half of the top ten P25-54 & P18-49 original scripted series were on USA with BURN NOTICE, IN PLAIN SIGHT, MONK, PSYCH and LAW & ORDER: CRIMINAL INTENT.

� The top three P25-54 acquired series in press prime in 2008 were on USA � #1 HOUSE (1.44 million), #2 NCIS (1.06 million), and #3 LAW & ORDER: SPECIAL VICTIMS UNIT (1.04 million). HOUSE was also the #1 acquired series among P18-49 (1.48 Million).

� USA was also the #1 destination on basic cable for movies in 2008. More P25-54, P18-49, and P18-34 choose USA as a movie destination than any other network in basic cable prime. USA was the only network to deliver over 1 million in P25-54 movie viewers (1.11 million, +16% more than #2 TNT), 1.15 million in P18-49 (+14% over #2 TBS) and 562,000 in P18-34 (+4% over TBS).

USA Network is the #1 network in all of basic cable and is seen in 94 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and is home to the best in blockbuster theatrical films, acquired television and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [december 2008]  
S
M
T
W
T
F
S
 


· BURN NOTICE (USA)
· HOUSE (FOX)
· IN PLAIN SIGHT (USA)
· LAW & ORDER: CRIMINAL INTENT (USA)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MONK (USA)
· NCIS (CBS)
· PSYCH (USA)
· WWE RAW (USA)





most recent ratings | view all posts
[11/20/17 - 08:12 AM]
Sunday's Broadcast Ratings: Cowboys-Eagles Showdown Puts NBC on Top
The Peacock's "Sunday Night Football" franchise easily tops the night in all categories.

[11/19/17 - 08:30 AM]
Saturday's Broadcast Ratings: ABC, College Football Edge Demo Race
The Alphabet tops adults 18-49 while CBS is the most-watched broadcaster.

[11/18/17 - 08:32 AM]
Friday's Broadcast Ratings: CBS Tops Charts in Viewers, Demos
The Eye takes home top honors in both categories last night.

[11/17/17 - 08:13 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Rises in NBC Victory
The Peacock takes home top honors in total viewers and adults 18-49.

[11/16/17 - 08:15 AM]
Wednesday's Broadcast Ratings: FOX Reclaims Top Spot Among Adults 18-49
"Empire" is the night's top demo draw while "Survivor: Heroes vs. Healers vs. Hustlers" is the most-watched program.

[11/15/17 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Take Home Demo Crown
The Peacock's top drama is also up from a year ago among adults 18-49.

[11/14/17 - 08:15 AM]
Monday's Broadcast Ratings: "The Good Doctor" Lifts ABC to Top Spot
The Alphabet edges past NBC in both total viewers and adults 18-49.

[11/13/17 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Top Charts
The Peacock cruises to the top spot among total viewers and adults 18-49.

[11/12/17 - 08:39 AM]
Saturday's Broadcast Ratings: ABC Pulls Back in Front with College Football
The Alphabet takes home top honors in total viewers and adults 18-49.

[11/11/17 - 08:33 AM]
Friday's Broadcast Ratings: Dramas Top Viewers, Demos for CBS
"Blue Bloods" is the most-watched program while "Hawaii Five-0" is tops among adults 18-49.

[11/10/17 - 08:14 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with "Thursday Night Football"
The Peacock begins its portion of the NFL franchise on top among adults 18-49.

[11/09/17 - 11:39 AM]
"Nature Boy" 30 for 30 on Ric Flair Averaged 1.8 Million Viewers; Highest Rated Cable Program for 18-49 Demo
ESPN spins the numbers for Tuesday, November 7.

[11/09/17 - 08:44 AM]
Wednesday's Broadcast Ratings: "CMA Awards" Top Charts for ABC
The Alphabet's annual telecast is up more than 10% from last year among adults 18-49.

[11/08/17 - 08:14 AM]
Tuesday's Broadcast Ratings: NBC Tops Demos, CBS Leads Total Viewers
Without the World Series as competition, nearly every series posts double-digit gains.

[11/07/17 - 08:21 AM]
Monday's Broadcast Ratings: NBC Wins Demo Race, ABC Leads Total Viewers
The Peacock takes home the adults 18-49 crown once again.