or


[01/05/09 - 12:21 PM]
ABC Claims the Top 3 TV Shows on Sunday in Adults 18-49
ABC spins the numbers for Sunday, January 4.

[via press release from ABC]

Fast Facts for Sunday, January 4, 2009 (Fast Affiliate Live + Same Day Ratings)

Winning Each Hour from 8-11pm, ABC Claims the Top 3 TV Shows on Sunday In Adults 18-49, Dominating its Non-Sports Prime Competition on NBC and CBS

"Desperate Housewives" is the Night's No. 1 Show in Viewers and Young Adults, As ABC Claims Sunday's Top 3 Entertainment Programs Among Adults 18-49

Up from its Most-Recent Original Telecast, ABC's "Home Edition" Wins the 8 O'clock Hour Among Total Viewers and Adults 18-49

The Top TV Show on Sunday, "Desperate Housewives" Dominates at 9pm and Is the Night's Most-Watched Entertainment Series for its 11th Straight Original Airing

Leading the 10 O'clock Hour, ABC's "Brother's & Sisters" Defeats NBC's "Superstars of Dance" and CBS' "The Unit" by Wide Margins in the Key Young Adult Sales Demo

Sunday Primetime (7:00-11:00 p.m.)

Opposite an NFL Wild Card Playoff overrun-driven Fox, ABC stood as the dominant non-sports network on Sunday night in Adults 18-49, winning each hour from 8:00-11:00 p.m. In fact in the key young adult sales demo, ABC (3.5/9) defeated NBC with its 2-hour "Saturday Night Live Special" into the 2-hour debut telecast of "Superstars of Dance" by 30% (2.7/7) and CBS with its original lineup by 52% (2.3/6). The Net won the evening across each of the key Women demos (W18-34/W18-49/W25-54).

� ABC delivered Sunday's Top 3 non-sports telecasts with Adults 18-49, including "Desperate Housewives," "Extreme Makeover: Home Edition" and "Brothers & Sisters." The night's No. 1 TV series overall, ABC's "Desperate Housewives" finished as Sunday's most-watched entertainment program for its 11th straight original telecast this season. "Housewives" posted its 10th time in 11 original broadcasts this season as Sunday's top-rated entertainment series in Adults 18-49.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Surging from its lead-in, "Extreme Makeover: Home Edition" won the 8 o'clock hour, beating its nearest competitors by 6% in Total Viewers (11.0 million vs. 10.4 million � CBS' "Million Dollar Password") and by 28% in Adults 18-49 (3.7/9 vs. 2.9/7 � NBC's "SNL Sports Extra").

� "Home Edition" was up from its most recent original airing by 6% in Total Viewers and by 12% in Adults 18-49 (10.4 million & 3.3/8 on 12/7/08). Additionally, the ABC unscripted series matched its highest Adult 18-49 rating in 2 months (11/2/08) and hit a season high with Adults 18-34 (2.9/8-tie)

"Desperate Housewives" (9:00-10:00 p.m.)

Sunday's No. 1 program, ABC's "Desperate Housewives" dominated its 9 o'clock time period in Total Viewers (14.3 million) and Adults 18-49 (5.2/12). In the hour, "Housewives" topped runners-up CBS' "Cold Case" by 1.6 million viewers (12.7 million) and NBC's "Superstars of Dance" by 58% (3.3/8).

"Brothers & Sisters" (10:00-11:00 p.m.)

ABC's "Brothers & Sisters" ranked No. 1 during Sunday's 10 o'clock hour across all key Adult demos (A18-34/A18-49/A25-54). In Adults 18-49, "Brothers & Sisters" (3.2/8) topped the final hour of NBC's series debut of "Superstars of Dance" by 10% (2.9/7) and CBS' "The Unit" by 28% (2.5/6). The ABC drama marked its 11th consecutive telecast this season to take first place in the hour with Women 18-49 and Women 25-54.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to more than 29% currently, from 22% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 1/4/09.





  [january 2009]  
S
M
T
W
T
F
S
    


· BROTHERS & SISTERS (ABC)
· COLD CASE (CBS)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· MILLION DOLLAR PASSWORD (CBS)
· SUPERSTARS OF DANCE (NBC)
· UNIT, THE (CBS)





most recent ratings | view all posts
[10/18/19 - 08:13 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Cruise to Victory
The network dominates the evening in both total viewers and adults 18-49.

[10/17/19 - 08:13 AM]
Wednesday's Broadcast Ratings: "Chicago" Crossover Puts NBC on Top
The Peacock wins the night in total viewers, shares the adults 18-49 crown with FOX.

[10/16/19 - 01:32 PM]
Critically-Acclaimed Limited Series "Unbelievable" Watched by 32 Million Member Households
Netflix details the show's viewership from its first 28 days.

[10/16/19 - 01:31 PM]
"Stranger Things" Season 3 Was the Most Watched Season to Date
The streaming service reveals 64 million member households watched in its first four weeks.

[10/16/19 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Stay on Top in Demos
The Peacock's lineup wins the night among adults 18-49 while CBS remains the most-watched network.

[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.

[10/06/19 - 09:44 AM]
Saturday's Broadcast Ratings: College Football Continues Reign for ABC
The Alphabet takes home top honors in total viewers and adults 18-49.