or


[01/09/09 - 12:14 PM]
ABC Ranks as the No. 1 Non-Sports Net and Sees Its Top Thursday with Regular Programming in Nearly 2 Months
ABC spins the numbers for Thursday, January 8.

[via press release from ABC]

Quick Take for Thursday, January 8, 2009 (National Live + Same Day Program Ratings)

Opposite the BCS Championship, ABC Ranks as the No. 1 Non-Sports Net And Sees its Top Thursday with Regular Programming in Nearly 2 Months

From 8-9pm, ABC's "Ugly Betty" is the Top-Rated Series Telecast in Adults 18-49 and Holds its Biggest Advantage This Season Over NBC's Original Comedies in the Hour

"Grey's Anatomy" Stands as Thursday's No. 1 TV Series in Viewers and Adults 18-49 And as the Top Show Overall in Key Women, Ahead of the BCS Championship Game

"Grey's" Marks its 6th Consecutive Original Telecast as Thursday's Highest-Rated TV Series in the Key Adult 18-49 Sales Demographic

On its Thursday Premiere, "Private Practice" Tops its Non-Sports Competition in the 10pm Hour, Becoming the First ABC Series This Season to Beat an Original "ER"

Versus the Season Averages, "Private Practice" Exhibits Substantially Improved Audience Retention for ABC During the 10pm Hour Coming Out of "Grey's"

Thursday Night (8:00-11:00 p.m.)

Facing Fox's highly-rated National College Football BCS Championship Game (Florida-Oklahoma) on the night, ABC qualified as Thursday's No. 1 non-sports network, outpacing its nearest entertainment competition by 1.0 million viewers (10.1 million vs. 9.1 million � CBS) and by 64% in Adults 18-49 (3.6/9 vs. 2.2/6 � CBS and NBC tied in rating). ABC's "Grey's Anatomy" and the Thursday premiere of "Private Practice" qualified as the Top 2 non-sports telecasts of the evening in Adults 18-49.

� Despite the stiff competition from the football game, ABC turned in its strongest Thursday with regular series programming on the night in nearly 2 months � since 11/20/08.

"Ugly Betty" (8:00-9:00 p.m.)

The top-rated series telecast in the 8 o'clock hour among Adults 18-49, ABC's "Ugly Betty" (2.4/6) beat out its non-sports competition on CBS by 20% (2.0/5 � "C.S.I.: NY" replay) and on NBC by 26% (1.9/5 � originals of "My Name is Earl"/"Kath & Kim"). In addition, "Betty" outdrew NBC's "My Name is Earl"/"Kath & Kim" combo in the hour by 56% in Total Viewers (7.5 million vs. 4.8 million). In fact it was "Betty's" biggest percent advantage this season over the NBC original comedies in the hour in both viewers and young adults.

"Grey's Anatomy" (9:00-10:00 p.m.)

ABC's "Grey's Anatomy" registered as Thursday's No. 1 non-sports program in both Total Viewers (13.7 million) and Adults 18-49 (5.1/12). It was the night's highest-rated program overall across the key Women demos [W18-34 (7.6/20), W18-49 (7.6/18) and W25-54 (8.2/18)], outdelivering even the BCS Championship Game. In fact "Grey's" was Thursday's No. 1 TV series in Adults 18-49 for its 6th consecutive original airing and the 7th time in the last 8 original telecasts.

"Private Practice" (10:00-11:00 p.m.)

Delivering improved lead-in retention for ABC coming out of "Grey's Anatomy," ABC's Thursday premiere of "Private Practice" ranked as the No. 1 non-sports program during the 10 o'clock hour in Total Viewers (9.0 million) and Adults 18-49 (3.3/8). In fact the ABC sophomore series defeated NBC's veteran "ER" in the time slot by 23% in Total Viewers and by 27% in Adults 18-49 ("E.R." = 7.3 million and 2.6/7). "Private Practice" is the ABC's first series this season to beat an original episode of "ER" in the key young adult sales demo.

� Compared to ABC's average with regular original programming in the hour this season coming out of originals of "Grey's Anatomy," "Private Practice" exhibited considerably improved retention of its lead-in among both Total Viewers (66% vs. 57%) and Adults 18-49 (65% vs. 47%).

� Although it faced a strong draw from the football game, "Private Practice" attracted its second-largest audience of the season and matched its season-high among Adults 18-49.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 29% currently, from 22% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 1/8/09.





  [january 2009]  
S
M
T
W
T
F
S
    


· CSI: NEW YORK (CBS)
· ER (NBC)
· GREY'S ANATOMY (ABC)
· KATH & KIM (NBC)
· MY NAME IS EARL (NBC)
· PRIVATE PRACTICE (ABC)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[04/23/17 - 08:52 AM]
Saturday's Broadcast Ratings: NHL Playoffs Spark Demo Victory for NBC
The Peacock's primetime coverage leads the night among adults 18-49.

[04/22/17 - 08:34 AM]
Friday's Broadcast Ratings: NBC Slips Into Top Spot Among Adults 18-49
With CBS in repeats, the Peacock takes home the demo crown.

[04/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: CBS Wins Tight Demo Race
The Eye edges ABC, FOX and NBC by one-tenth of a ratings point among adults 18-49.

[04/20/17 - 08:34 AM]
Wednesday's Broadcast Ratings: "Survivor" Triumphs Over Mostly Repeat Competition
CBS wins the evening in both total viewers and adults 18-49.

[04/19/17 - 08:29 AM]
Tuesday's Broadcast Ratings: "The Voice" Continues NBC's Demo Win Streak
The Peacock has won or tied for the top spot every Tuesday in 2017.

[04/18/17 - 11:38 AM]
2017 Stanley Cup Playoffs Total Audience Delivery Averages 726,000 Viewers Through First Five Days, Up 9% vs. 2016
NBC spins the numbers for its NHL postseason coverage to date.

[04/18/17 - 11:24 AM]
ABC's Most-Watched NBA Playoffs Opening Weekend Game Ever: Total Live Audience of 6,624,000 Viewers for Golden State-Portland Game 1
ESPN spins the numbers for Sunday, April 16.

[04/18/17 - 08:24 AM]
Monday's Broadcast Ratings: "The Voice" Remains the Demo Champ
NBC once again wins the night among adults 18-49.

[04/18/17 - 07:28 AM]
"Casey Anthony: An American Murder Mystery" Breaks Series Records for True Crime Network Investigation Discovery Delivering More Than 3.6 Million Total Viewers
Investigation Discovery further spins the numbers for April 9-11.

[04/17/17 - 08:27 AM]
Sunday's Broadcast Ratings: "Stayin' Alive" Special Puts CBS in Front
The Eye gets a boost from the two-hour Grammy special.

[04/16/17 - 01:18 PM]
Saturday's Broadcast Ratings: "Ten Commandments" Hands ABC the Top Spot
The Alphabet edges out its sports competition in total viewers and adults 18-49.

[04/16/17 - 10:25 AM]
"Saturday Night Live" Delivers the #3 Rating of the Week in 18-49, With "SNL's" Best Results Since Feburary and 2nd Best Since November
NBC spins the numbers for Saturday, April 15.

[04/15/17 - 08:32 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
"Blue Bloods" leads the night in both categories for the Eye.

[04/14/17 - 08:29 AM]
Thursday's Broadcast Ratings: CBS Tops Viewers, Splits Demo Crown with ABC
The Eye's "The Big Bang Theory" leads the night in both categories.

[04/13/17 - 12:16 PM]
AMC's Premiere of "The Son" Garners 3 Million Viewers
AMC further spins the numbers for Saturday, April 8.