or


[03/25/09 - 11:18 AM]
Growing Week to Week, ABC Marks Its Strongest Tuesday in 4 Months
ABC spins the numbers for Tuesday, March 24.

[via press release from ABC]

Quick Take for Tuesday, March 24, 2009 (Fast Affiliate Live + Same Day Ratings)

Growing Week to Week, ABC Marks its Strongest Tuesday in 4 Months

ABC's Broad-Appealing "DWTS Results" Takes Second in the 9pm Hour in Viewers and Adults 18-34, While Finishing No. 1 in its Slot with Key Women

"Dancing with the Stars Results" Jumps Over its Week-Ago Season Opener, Surging Week to Week by 3.0 Million Viewers and by 32% in Adults 18-49

For the 2nd Consecutive Week, ABC News' "Primetime: What Would You Do?" Achieves a Season-High in Viewers

Tuesday Night (8:00-11:00 p.m.)

Excluding only Inauguration Night on 1/20/09, ABC marked its strongest Tuesday in 4 months in Total Viewers and Adults 18-49 � since 11/25/08.

"Dancing with the Stars Results" (9:00-10:00 p.m.)

Jumping from its week-earlier season premiere by wide margins in viewers and young adults, ABC's "Dancing with the Stars Results" was the second-most-watched show its highly-competitive 9 o'clock time period to CBS' "NCIS," outdrawing NBC's time-slot regular, "Biggest Loser," by 6.5 million viewers (15.7 million vs. 9.2 million). The wide-appealing ABC unscripted series also earned second in the hour with Adults 18-34, beating "NCIS" by 13% (2.7/8 vs. 2.4/7), while finishing No. 1 in the slot with Women 18-49 (5.2/12) and Women 25-54 (6.7/14). "DWTS Results" also registered as the night's No. 1 broadcast program with Teens 12-17 (1.7/6) and Kids 2-11 (1.7/7), beating out its network rivals by solid margins. Actress Denise Richards was the second celebrity dancer eliminated from the competition this season.

� "DWTS Results" surged over its week-ago season opener by 3.0 million viewers (15.7 million vs. 12.7 million) and by 32% in Adults 18-49 (3.7/10 vs. 2.8/7).

� The dancing results program produced a season-high for ABC with regular programming in the time slot among Women 18-34 (3.7/10).

"Primetime: What Would You Do?" (10:00-11:00 p.m.)

During the 10 o'clock hour against the final hour of NBC's "Biggest Loser" and CBS' "The Mentalist," ABC News' "Primetime: What Would You Do?" achieved a season-high in Total Viewers (8.5 million) for the 2nd straight week. "What Would You Do?" equaled a season-best with Adults 25-54 (3.2/8).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 30% currently, from 23% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 3/24/09.





  [march 2009]  
S
M
T
W
T
F
S


· BIGGEST LOSER, THE (NBC)
· DANCING WITH THE STARS (ABC)
· MENTALIST, THE (CBS)
· NCIS (CBS)
· PRIMETIME (ABC)









most recent ratings | view all posts
[11/20/14 - 08:30 AM]
Wednesday's Broadcast Ratings: "Modern Family" Powers Demo Victory for ABC
The Alphabet's flagship comedy is also up nearly 20% from last week among adults 18-49.

[11/20/14 - 06:13 AM]
Bravo Media Scores Best Tuesday Prime Among All Key Demos Year To-Date
Bravo spins the numbers for Tuesday, November 18.

[11/19/14 - 11:37 AM]
"Madam Secretary" Elevates CBS's Sunday Upscale Audience
CBS spins the numbers for its Sunday lineup to date this season.

[11/19/14 - 10:10 AM]
CBS Tuesday Dramas Up in Viewers and Demos; Network Sweeps Night
CBS spins the numbers for Tuesday, November 18.

[11/19/14 - 08:52 AM]
"Marry Me" Jumps 23% Versus Its Prior Telecast in 18-49 Rating
NBC spins the numbers for Tuesday, November 18.

[11/19/14 - 08:39 AM]
Tuesday's Broadcast Ratings: CBS Claims Top Spot in Viewers, Demos
The news marks the Eye's first victory on the night among adults 18-49 this season.

[11/19/14 - 08:30 AM]
ABC's "SHIELD" Builds to Its Biggest Audience in 5 Weeks
ABC spins the numbers for Tuesday, November 18.

[11/18/14 - 03:05 PM]
Discovery Channel's "Fast N' Loud" Grabs Season High in Persons and Men on Monday
Discovery spins the numbers for Monday, November 17.

[11/18/14 - 02:09 PM]
"Monday Night Football" Helps ESPN Win the Night among Key Male and Adult Demos
ESPN spins the numbers for Monday, November 17.

[11/18/14 - 12:59 PM]
"Homeland" & "The Affair" Deliver Their Best Time Period Ratings and Total Nights of the Season on Sunday
Showtime spins the numbers for Sunday, November 16.

[11/18/14 - 12:11 PM]
Hallmark Channel's "Countdown to Christmas" Steals the Show Becoming the Most Watched and Highest Rated Network of the Weekend Among Households
The Hallmark Channel spins the numbers for Saturday, November 15 and Sunday, November 16.

[11/18/14 - 11:45 AM]
"48 Hours: Devil's Island" Posts Broadcast's Best Audience Delivery Since November 2013 and Is Saturday's #1 Non-Sports Program
CBS spins the numbers for Saturday, November 15.

[11/18/14 - 11:34 AM]
Nickelodeon's Hit Live-Action Roster Drives Net's Weekly Win with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 10-16.

[11/18/14 - 10:40 AM]
"60 Minutes" Makes The Top 10 for the Fourth Straight Week
CBS spins the numbers for Sunday, November 16.

[11/18/14 - 10:19 AM]
Turner Broadcasting's TBS and Adult Swim Topped Basic Cable's Demo Charts for the Week
Turner spins the numbers for the week of November 10-16.