or


[03/25/09 - 11:18 AM]
Growing Week to Week, ABC Marks Its Strongest Tuesday in 4 Months
ABC spins the numbers for Tuesday, March 24.

[via press release from ABC]

Quick Take for Tuesday, March 24, 2009 (Fast Affiliate Live + Same Day Ratings)

Growing Week to Week, ABC Marks its Strongest Tuesday in 4 Months

ABC's Broad-Appealing "DWTS Results" Takes Second in the 9pm Hour in Viewers and Adults 18-34, While Finishing No. 1 in its Slot with Key Women

"Dancing with the Stars Results" Jumps Over its Week-Ago Season Opener, Surging Week to Week by 3.0 Million Viewers and by 32% in Adults 18-49

For the 2nd Consecutive Week, ABC News' "Primetime: What Would You Do?" Achieves a Season-High in Viewers

Tuesday Night (8:00-11:00 p.m.)

Excluding only Inauguration Night on 1/20/09, ABC marked its strongest Tuesday in 4 months in Total Viewers and Adults 18-49 � since 11/25/08.

"Dancing with the Stars Results" (9:00-10:00 p.m.)

Jumping from its week-earlier season premiere by wide margins in viewers and young adults, ABC's "Dancing with the Stars Results" was the second-most-watched show its highly-competitive 9 o'clock time period to CBS' "NCIS," outdrawing NBC's time-slot regular, "Biggest Loser," by 6.5 million viewers (15.7 million vs. 9.2 million). The wide-appealing ABC unscripted series also earned second in the hour with Adults 18-34, beating "NCIS" by 13% (2.7/8 vs. 2.4/7), while finishing No. 1 in the slot with Women 18-49 (5.2/12) and Women 25-54 (6.7/14). "DWTS Results" also registered as the night's No. 1 broadcast program with Teens 12-17 (1.7/6) and Kids 2-11 (1.7/7), beating out its network rivals by solid margins. Actress Denise Richards was the second celebrity dancer eliminated from the competition this season.

� "DWTS Results" surged over its week-ago season opener by 3.0 million viewers (15.7 million vs. 12.7 million) and by 32% in Adults 18-49 (3.7/10 vs. 2.8/7).

� The dancing results program produced a season-high for ABC with regular programming in the time slot among Women 18-34 (3.7/10).

"Primetime: What Would You Do?" (10:00-11:00 p.m.)

During the 10 o'clock hour against the final hour of NBC's "Biggest Loser" and CBS' "The Mentalist," ABC News' "Primetime: What Would You Do?" achieved a season-high in Total Viewers (8.5 million) for the 2nd straight week. "What Would You Do?" equaled a season-best with Adults 25-54 (3.2/8).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 30% currently, from 23% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 3/24/09.





  [march 2009]  
S
M
T
W
T
F
S


· BIGGEST LOSER, THE (USA)
· DANCING WITH THE STARS (ABC)
· MENTALIST, THE (CBS)
· NCIS (CBS)
· PRIMETIME: WHAT WOULD YOU DO? (ABC)





most recent ratings | view all posts
[11/11/19 - 08:17 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Dominates for NBC
The Peacock's NFL franchise easily wins the night in all categories.

[11/10/19 - 09:14 AM]
Saturday's Broadcast Ratings: FOX Gets Boost from College Football
The network's primetime coverage leads the evening in both total viewers and adults 18-49.

[11/09/19 - 08:26 AM]
Friday's Broadcast Ratings: FOX, "SmackDown" Remain on Top in Demos
The network continues its reign among adults 18-49.

[11/08/19 - 08:12 AM]
Thursday's Broadcast Ratings: No Stopping "Thursday Night Football"
FOX once again takes home top honors in total viewers and adults 18-49.

[11/08/19 - 06:47 AM]
FOX Sports Delivers Powerful Digital October with Most Video Views and Consumption Minutes in Its History
FOX Sports further spins the numbers for the month of October.

[11/07/19 - 08:12 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Continues Its Demo Reign
FOX's reality entry once again leads the night among adults 18-49.

[11/06/19 - 08:12 AM]
Tuesday's Broadcast Ratings: ABC Tops Demos with "The Little Mermaid Live"
Said telecast dominates the evening among adults 18-49.

[11/05/19 - 08:25 AM]
Monday's Broadcast Ratings: FOX, NBC Share Demo Crown
Said duo and ABC all finish in a tight race among adults 18-49.

[11/04/19 - 08:10 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Its Reign
NBC once again takes home top honors in total viewers and adults 18-49.

[11/03/19 - 10:17 AM]
Saturday's Broadcast Ratings: ABC, College Football Lead Demo Race
The Alphabet tops the charts among adults 18-49 while CBS is the most-watched network overall.

[11/02/19 - 08:31 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Returns on Top in Demos
FOX's weekly telecast claims the adults 18-49 crown while CBS is the most-watched network.

[11/01/19 - 08:14 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Top Halloween
The network's NFL coverage cruises to victory in total viewers and adults 18-49.

[10/31/19 - 08:12 AM]
Wednesday's Broadcast Ratings: More Than 21 Million Tune in for World Series Finale
FOX's coverage of Game 7 eclipses the evening in all categories.

[10/30/19 - 08:12 AM]
Tuesday's Broadcast Ratings: FOX Rises to Top with World Series
Coverage of Game 6 eclipses the evening in both total viewers and adults 18-49.

[10/29/19 - 08:34 AM]
Monday's Broadcast Ratings: FOX, NBC Once Again Share Demo Crown
"9-1-1" and "The Voice" are the top draws among adults 18-49 last night.