or


[03/31/09 - 01:39 PM]
1q09 Is ABC Family's Most-Watched Quarter on Record in Prime in Key 18-34 and 12-34 Demos
ABC Family spins the numbers for the first quarter of 2009.

[via press release from ABC Family]

Ratings Highlights for 1Q 2009 (Final National Ratings)

Driven by Cable's No. 1 Original Series "The Secret Life of the American Teenager" and the No. 1 Cable Movie, "Another Cinderella Story," 1Q09 is ABC Family's Most-Watched Quarter on Record in Prime in Key 18-34 and 12-34 Demos

In Total Viewers and Key 18-49s, 1Q09 Stands as ABC Family's Best 1Q Ever in Prime, and Finishes as the Net's Third-Most-Watched Quarter Overall

ABC Family is 1Q09's No. 1 Cable Network in Prime in Females 12-34, and Scores Top 5 Ranks in Women 18-34, Women 18-49 and Viewers 12-34

ABC Family's Hit Original Series "The Secret Life of the American Teenager" is 1Q09's No. 1 Cable Series in Viewers 12-34 and Females 12-34, and the No. 1 Scripted Cable Series in Women 18-34

Impressively, "Secret Life" Accounts for 1Q09's Top 10 Scripted Cable Telecasts in Females 12-34.

"Secret Life" Stands as the No. 1 Series of the 2008/09 Season among Females Teens 12-17, Topping Both Editions of Fox Juggernaut, "American Idol"

The Movie Premiere Event of "Another Cinderella Story" is the No. 1 Cable Movie of 1Q09 in Total Viewers, Viewers 12-34 and Core Women

Posting Double-Digit Year-to-Year Percent Increases in Prime, ABC Family Posts its 10th Straight Quarter of Gains in Adults 18-34, Target Women and Key 12-34s

In Total Day, 1Q09 is ABC Family's Most-Watched Quarter of All Time in Adults 18-34 and Women 18-34, and the Net's Most-Watched 1Q Ever in Total Viewers, Adults 18-49 and Viewers 12-34

In Total Day, ABC Family's Streak of Registering Year-to-Year Increases Stands at 22 Straight Quarters in Adults 18-34, at 23 Quarters in Key Women, with Gains in 21 of the Previous 23 Quarters in Adults 18-49

ABC Family � 1Q 2009

Powered by cable's No. 1 scripted series, "The Secret Life of the American Teenager," and the No. 1 cable movie with "Another Cinderella Story," 1Q09 finished as ABC Family's most-watched quarter in the Net's history in Prime in Adults 18-34 (369,000), Women 18-34 (245,000), Viewers 12-34 (629,000) and Females 12-34 (439,000). In addition, 1Q09 wrapped as the net's best 1Q ever in Total Viewers (1.4 million), Adults 18-49 (657,000) and Women 18-49 (418,000).

� Setting new records in key demos, ABC Family was cable's No. 1 network in 1Q09 in Females 12-34, and delivered Top 5 ranks in Women 18-34 (#4), Women 18-49 (#5) and Viewers 12-34 (#5).

� Impressively, "Secret Life" accounted for 1Q09's Top 10 scripted cable telecasts in Females 12-34.

� ABC Family's breakout hit original series, "The Secret Life of the American Teenager," ranked as 1Q09's No. 1 cable series in Viewers 12-34 (2.6 million) and Females 12-34 (2.2 million), and the No. 1 scripted cable series in Women 18-34 (951,000).

� "Secret Life" is television's No. 1 series of the 2008/09 season in Female Teens (1.26 million), topping Fox's juggernauts, "American Idol � Tuesday" (1.13 million) and "American Idol � Wednesday" (1.05 million).

� The Movie Premiere Event ABC Family's "Another Cinderella Story" (1/18/09) positioned as 1Q09's No. 1 cable movie in Total Viewers (5.7 million), Women 18-34 (806,000), Women 18-49 (1.4 million), Viewers 12-34 (2.4 million) and Females 12-34 (2.0 million).

� In Total Day, 1Q qualified as ABC Family's most-watched quarter of all time in Adults 18-34 (212,000) and Women 18-34 (151,000), and finished second among all quarters in Women 18-49 (240,000), Viewers 12-34 (341,000) and Females 12-34 (250,000).

o 1Q wrapped as the net's most-watched 1Q on record in Total Viewers (715,000) and Adults 18-49 (350,000).

� In Total Day, ABC Family posted its 22nd straight quarter of year-to-year increases in Adults 18-34, with the streak at 23 quarters in Women 18-34 and Women 18-49 (dating back to 4Q03 and 3Q03, respectively). In Adults 18-49, the net posted its 8th straight quarter of year-to-year growth, with gains generated in 21 of the past 23 quarters overall (dates back to 3Q03).

� ABC Family beat MTV in Primetime for the third straight quarter in Total Viewers (+64%, 1.41 million vs. 859,000), Adults 18-49 (+19%, 657,000 vs. 551,000) and Teens 12-17 (+37%, 260,000 vs. 190,000).

Source: Nielsen Media Research (National Ratings, 1Q09: 12/29/08-3/31/09, Most Current: Live + SD, blended with Live + 7, when available).





  [march 2009]  
S
M
T
W
T
F
S


· AMERICAN IDOL (FOX)
· ANOTHER CINDERELLA STORY (ABC FAMILY)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)





most recent ratings | view all posts
[05/25/13 - 08:18 AM]
Friday's Broadcast Ratings: "Shark Tank" Tops Night of Repeats
Back-to-back rebroadcasts are the number one and two shows of the night among adults 18-49.

[05/24/13 - 02:13 PM]
Thursday's Cable Ratings: "Swamp People" Tops Demos, Viewers for History
Plus: numbers for AMC's "Showville," Showtime's "Last Days Here" and GSN's "Minute to Win It."

[05/24/13 - 08:46 AM]
"Rookie Blue" Opens at #1 at 10pm with Its 2nd Biggest Audience Since 2010
ABC spins the numbers for Thursday, May 23.

[05/24/13 - 08:32 AM]
Thursday's Broadcast Ratings: FOX Opens Summer on Top in Demos
"Hell's Kitchen" and "Does Someone Have to Go?" hand the network victory in adults 18-49.

[05/23/13 - 04:27 PM]
Wednesday's Cable Ratings: Pacers/Heat Opener Dominates for TNT
Plus: numbers for VH1's "Off Pitch," Oxygen's "Best Ink" and TLC's "The Town That Caught Tourettes?"

[05/23/13 - 03:01 PM]
NBC Completes Best May Sweep in Nine Years As Network Finishes 0.1 of Rating Point Out of First
NBC further spins the numbers for the May sweeps period.

[05/23/13 - 02:02 PM]
ABC Ranks No. 1 in the May Sweep for the First Time in 13 Years in Adults 18-49
ABC further spins the numbers for the May sweeps period.

[05/23/13 - 01:47 PM]
"The Americans" Scores - Ties As Most-Watched First Season of Any FX Drama
FX further spins the numbers for the season to date.

[05/23/13 - 11:18 AM]
TNT's Exclusive Coverage of the 2013 NBA Eastern Conference Finals Game 1 Delivers 5.3 U.S. HH Rating & 8.2 Million Total Viewers
TNT spins the numbers for Wednesday, May 22.

[05/23/13 - 10:28 AM]
Jay Leno and Jimmy Fallon Dominate with "Tonight's" Biggest 18-49 Audience Since December and "Late Night's" Best Since New Year's Week
NBC spins the late-night numbers for the week of May 13-17.

[05/23/13 - 08:51 AM]
"Law & Order: Special Victims Unit" Grows Week to Week by 7% in 18-49 Rating and 3% in Total Viewers
NBC spins the numbers for Wednesday, May 22.

[05/23/13 - 08:37 AM]
ABC Is #1 in Adults 18-49 on the Final Night of the Season and #1 in the May Sweep for the First Time in 13 Years
ABC spins the numbers for Wednesday, May 22.

[05/23/13 - 08:29 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC
"Criminal Minds" closes the May sweeps period as the most-watched program on the night.

[05/23/13 - 08:05 AM]
Over Six Million Viewers Tuned in for the Mid-Season Finale of "The Game" and the Season Finale of "Let's Stay Together"
Plus: "The Game" will kick off the remainder of season six on Tuesday, July 2 followed by the premiere of "Being Mary Jane."

[05/22/13 - 05:08 PM]
Tuesday's Cable Ratings: NBA Draft Lottery, Playoffs Keep ESPN on Top
Plus: numbers for CNBC's "Crowd Rules," VH1's "I'm Married to a..." and Syfy's "Weird or What?"