or


[05/08/09 - 12:10 PM]
ABC Wins Its 3rd Consecutive Thursday of the May Sweep in Adults 18-49
ABC spins the numbers for Thursday, May 7.

[via press release from ABC]

Quick Take for Thursday, May 7, 2009 (Fast Affiliate Live + Same Day Ratings)

With its Biggest Audience on the Night Since Mid-Feb, ABC Wins Its 3rd Consecutive Thursday of the May Sweep in Adults 18-49

"Ugly Betty" Tops its NBC Comedy Competition from 8-9pm by Wide Margins In Viewers and Young Adults and Places No. 1 in the Slot in Women 18-34

Thursday's No. 1 TV Show in Both Total Viewers and Adults 18-49, "Grey's Anatomy" Topples CBS' "CSI" and Turns in its Strongest Numbers in 6 Weeks

"Michael J. Fox: Adventures of an Incurable Optimist" Wins the 10pm hour in Viewers and Key Adults, Drawing ABC's Biggest Audience in the Slot in 11 Weeks

Thursday Night (8:00-11:00 p.m.)

ABC won its 3rd consecutive Thursday of the 2009 May Sweep among Adults 18-49 (3.5/10) and Adults 18-34 (3.1/10), topping its closest competition by 9% (CBS = 3.2/9) and 29% (NBC = 2.4/8), respectively.

* Growing its overall audience for the 5th week in a row, ABC generated its most-watched Thursday (11.1 million) since mid-February - since 2/19/09.

"Ugly Betty" (8:00-9:00 p.m.)

A growing "Ugly Betty" outdrew its NBC comedy competition in the 8 o'clock hour ("My Name is Earl"/"Parks and Recreation") by 3.0 million viewers (7.5 million vs. 4.5 million) and by 13% in Adults 18-49 (2.1/7 vs. 1.9/6). "Betty" finished No. 1 in the slot with Women 18-34 (2.9/10) for its 3rd straight telecast.

* Up week to week by 11% in Total Viewers (7.5 million vs. 6.7 million) and by 5% in Adults 18-49 (2.1/7 vs. 2.0/6), "Ugly Betty" produced ABC's biggest audience in the time period and the series' most-watched telecast in 11 weeks - since 2/19/09.

"Grey's Anatomy" (9:00-10:00 p.m.)

On its 100th episode, ABC's "Grey's Anatomy" emerged as Thursday's No. 1 TV show in both Total Viewers (15.3 million) and Adults 18-49 (5.3/14). Beating "CSI" by 51% in Adults 18-49 (5.3/14 vs. 3.5/9), the ABC medical drama defeated the CBS crime drama for the 3rd week running by best-of-season margins, representing its biggest advantage in 2 years - since 5/3/07. In addition, "Grey's" topped an original of "CSI" by a best-ever 178% in Adults 18-34 (5.0/15 vs. 1.8/6).

* "Grey's" marked its 16th time in its past 17 original telecasts to stand as Thursday's No. 1 regular entertainment show in Adults 18-49, including a streak of 10 straight original airings.

* Building its numbers for the 2nd straight week in Total Viewers and Adults 18-49, "Grey's" turned in its best performance in 6 weeks - since 3/26/09.

"Michael J. Fox: Adventures of an Incurable Optimist" (10:00-11:00 p.m.)

Topping the 10 o'clock hour in viewers and across all key adults (AD18-34/AD18-49/AD25-54), ABC's special "Michael J. Fox: Adventures of an Incurable Optimist" bested its nearest competitor in the time period (CBS) by 9% in Total Viewers (10.6 million vs. 9.7 million) and by 38% in Adults 18-49 (3.3/10 vs. 2.4/7). Fresh off its pick-up for next season, NBC's original "Southland" finished a distant third in the hour on both counts and continued to sink to another series low.

* "Michael J. Fox: Adventures of an Incurable Optimist" generated ABC's biggest audience in the time period in nearly 3 months - since 2/19/09.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 31% currently, from 24% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 5/7/09.





  [may 2009]  
S
M
T
W
T
F
S
     


· CSI: CRIME SCENE INVESTIGATION (CBS)
· GREY'S ANATOMY (ABC)
· MY NAME IS EARL (NBC)
· PARKS & RECREATION (NBC)
· SOUTHLAND (TNT)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[07/01/16 - 09:09 AM]
Thursday's Broadcast Ratings: "Big Brother" Rises in Latest Victory for CBS
The Eye wins the evening among total viewers and adults 18-49.

[06/30/16 - 08:37 AM]
Wednesday's Broadcast Ratings: CBS Tops Demo Race with "Big Brother"
The Eye leads the night among adults 18-49 while NBC is the most-watched network.

[06/29/16 - 12:28 PM]
Golf Channel Posts Most-Watched Second Quarter Ever
Golf Channel spins the numbers for the quarter to date.

[06/29/16 - 08:35 AM]
Tuesday's Broadcast Ratings: "Got Talent" Once Again Keeps NBC on Top
The Peacock wins the night in adults 18-49 as well as total viewers.

[06/28/16 - 03:42 PM]
OWN Delivers 2Q 2016 Primetime Growth and Most-Watched Week in Network History
OWN spins the numbers for the quarter to date.

[06/28/16 - 12:16 PM]
Hallmark Channel's Most Recent Original Premiere Marks 4th Consecutive Week with Top HH-Rated Movie of the Week
The Hallmark Channel spins the numbers for the week of June 20-26.

[06/28/16 - 11:18 AM]
All Eyes Were on the 2016 "BET Awards" as 7.2mm Total Viewers Tuned in Across 12 Viacom Networks for the Premiere Telecast on Sunday, June 26
BET spins the numbers for Sunday, June 26.

[06/28/16 - 09:06 AM]
Monday's Broadcast Ratings: NBC, "American Ninja Warrior" Hold Onto Top Spot
The Peacock leads the night among total viewers and adults 18-49.

[06/27/16 - 01:44 PM]
ESPN Films' "O.J.: Made in America" Seen by More than 35 Million People
ESPN spins the numbers for the series to date.

[06/27/16 - 12:48 PM]
TV One's June 14 Episode of Docu-Series "Rickey Smiley for Real" Is Most Watched Episode of the Series Among Key Demos
TV One further spins the numbers for Tuesday, June 14.

[06/27/16 - 08:37 AM]
Sunday's Broadcast Ratings: ABC's "Sunday Fun and Games" Lineup Opens on Top
The Alphabet's "$100,000 Pyramid" leads the night in both total viewers and adults 18-49.

[06/26/16 - 09:01 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with NBC
The Alphabet's "In an Instant" and the Peacock's "U.S. Olympic Trials" coverage lead the night among adults 18-49.

[06/26/16 - 08:47 AM]
NBC Ties for the Saturday Primetime Win as Men's Gymnastics Scores a 7-Week Slot High
NBC spins the numbers for Saturday, June 25.

[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.