HALLMARK CHANNEL'S PREMIERE OF "SAFE HARBOR" DELIVERS SOLID DEMOS AND 3.9 MILLION UNDUPLICATED VIEWERS
Hallmark Channel's Saturday night (May 30) premiere of "Safe Harbor" delivered a solid showing among demo ratings and deliveries, ranking among the top 5 for household and key demo ratings. The original movie ranked in the top five for W25-54 (.8), A25-54 (.6) and delivery W25-54 (405,000).
In addition, "Safe Harbor" ranked as the second-highest-rated ad-supported cable movie of the day and fourth-highest-rated of the week delivering a 1.8 HH rating with 1.5 million homes, over 2 million total viewers and 3.2 million unduplicated viewers.
Source: The Nielsen Company, 5/25/09-5/31/09