or


[08/10/09 - 11:05 AM]
ABC Garners Its Strongest Non-Sports Sunday of Summer 2009
ABC spins the numbers for Sunday, August 9.

[via press release from ABC]

Quick Take for Sunday, August 9, 2009 (Fast Affiliate Live + Same Day Ratings)

ABC Garners its Strongest Non-Sports Sunday of Summer 2009

"America's Funniest Home Videos" Achieves Summer-High Numbers

On its Return, ABC's "Millionaire" Generates ABC's Biggest Non-Sports Summer Audience in the Time Period in Nearly 2 Years

ABC's Debut of "Shark Tank" Posts Strong Week-to-Week Gains in the Slot And Shows Solid Lead-in Retention of "Millionaire" in Young Adults and Young Women

ABC's "Defying Gravity" Builds on its Week-Earlier Debut with Adults 18-34

Sunday Night (8:00-11:00 p.m.

On a night that included the return of "Millionaire" and the debut of "Shark Tank," opposite competition that included NBC's NFL "Hall of Fame Game" (Buffalo-Tennessee), ABC posted its strongest non-sports Sunday of Summer �09 with Total Viewers (5.0 million) and Adults 18-49 (1.3/4).

� ABC's Sunday night results improved over the same night last year by 1.2 million viewers and by 18% in Adults 18-49 (8/10/08 = 3.8 million and 1.1/3).

"America's Funniest Home Videos" (7:00-8:00 p.m.)

Hitting summer-highs in Viewers (5.8 million) and Adults 18-49 (1.5/5-tie), ABC's repeat "America's Funniest Home Videos" earned second place in the 7:00 p.m. hour among young adults.

"Millionaire" (8:00-9:00 p.m.)

Building on its lead-in by 1.2 million viewers (7.0 million vs. 5.8 million) against stiff competition, including NBC's NFL "Hall of Fame Game" and CBS' time-slot regular "Big Brother 11," ABC's return of "Millionaire" finished as the No. 2 non-sports program in the 8 o'clock hour with Total Viewers. From its first half-hour to its second half-hour, "Millionaire" saw its audience grow in both viewers and young adults.

� On its opening night of its 11-night event, "Millionaire" produced ABC's biggest non-sports summer audience during Sunday's 8:00 p.m. hour in nearly 2 years � since 8/19/07.

"Shark Tank" (9:00-10:00 p.m.)

Despite facing NFL competition, ABC's "Shark Tank" debuted with strong retention of its lead-in during the 9 o'clock hour, retaining 87% in Adult 18-49 lead-in (1.3/4 vs. 1.5/5), 100% in Adults 18-34 (0.9/3) and built on "Millionaire" lead by 10% with Women 18-34 (1.1/3 vs. 1.0/3).

� Week to week, "Shark Tank" boosted the hour for ABC by 14% in Total Viewers (4.2 million vs. 3.7 million) and by 30% in Adults 18-49 (1.3/4 vs. 1.0/3).

"Defying Gravity" (10:00-11:00 p.m.)

On its second week, ABC's "Defying Gravity" held 91% of its week-earlier series premiere Adult 18-49 delivery (1.0/3 vs. 1.1/3). The new ABC show built on its debut by 20% in Adults 18-34 (0.6/2 vs. 0.5/2).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 32% currently, from 26% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 8/9/09.





  [august 2009]  
S
M
T
W
T
F
S
      


· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BIG BROTHER (CBS)
· DEFYING GRAVITY (ABC)
· SHARK TANK (ABC)
· SUNDAY NIGHT FOOTBALL (NBC)
· WHO WANTS TO BE A MILLIONAIRE? (ABC)









most recent ratings | view all posts
[07/31/15 - 09:31 AM]
E!'s "I Am Cait" Ranks as Cable's Biggest Unscripted Launch of the Year and E!'s Most-Watched Series Debut in Over a Decade
E! further spins the numbers for Sunday, July 26.

[07/31/15 - 08:40 AM]
"Dateline Mystery" Matches NBC's Best Rating in the Thursday 9-11 P.M. Slot Since May
NBC spins the numbers for Thursday, July 30.

[07/31/15 - 08:39 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Keep CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[07/31/15 - 07:00 AM]
Original Reporting Fuels Television Year-to-Date Audience Growth and Solid Key News Demo Performances for All CBS News Broadcasts
CBS spins the numbers for the week of July 20-26.

[07/30/15 - 06:57 PM]
Disney's "Descendants" Garners Over One Million Views on the WATCH Disney Channel App Ahead of Its Television Premiere Tomorrow
Disney Channel spins its digital numbers to date.

[07/30/15 - 02:10 PM]
WNBA All-Star Game Delivers Strong Viewership over 2014
ESPN spins the numbers for Saturday, July 25.

[07/30/15 - 12:37 PM]
TV One Posts Strongest July in Network History Reporting 10th Consecutive Month of Year-Over-Year Gains in Primetime
TV One spins the numbers for the month to date.

[07/30/15 - 11:58 AM]
July 2015 Is GSN's Most Watched Month Ever in Primetime; Original Programming Reaches Viewership Milestone
GSN spins the numbers for the month to date.

[07/30/15 - 10:41 AM]
"The Tonight Show" Dominates ABC, CBS Timeslot Competition for Week of July 20-24
NBC spins the late-night numbers for the week of July 20-24.

[07/30/15 - 08:48 AM]
NBC Wins Wednesday Among the Big 4 in Every Key Measure
NBC spins the numbers for Wednesday, July 29.

[07/30/15 - 08:28 AM]
Wednesday's Broadcast Ratings: NBC Tops Viewers, Demos
"America's Got Talent" and "Last Comic Standing" pave the way for another Peacock victory.

[07/29/15 - 12:57 PM]
Discovery Channel's "Alaskan Bush People" Earns Season High and Ranks #1 on All of Television on Friday Night in Persons and Men
Discovery further spins the numbers for Friday, July 24.

[07/29/15 - 08:40 AM]
"Talent" and "Hollywood Game Night" Are the #1-2 Shows of the Night on the Big 4 in 18-49
NBC spins the numbers for Tuesday, July 28.

[07/29/15 - 08:33 AM]
Tuesday's Broadcast Ratings: NBC Stays on Top with "America's Got Talent"
Plus: "Zoo" on CBS rises to match its series high among adults 18-49.

[07/29/15 - 08:27 AM]
ABC's "Extreme Weight Loss" Builds 17% in Adults 18-49 and Spikes to Equal Season Highs in Adults 18-34 and Women 18-34
ABC spins the numbers for Tuesday, July 28.