or


[10/09/09 - 08:40 AM]
ABC Wins 3rd Straight Thursday in Adults 18-49
ABC spins the numbers for Thursday, October 8.

[via press release from ABC]

ABC Wins 3rd Straight Thursday in Adults 18-49/Grey's is #1 TV Show

Early points on last night ahead of the regular release for Thursday.

Please Note: As with Tuesday and Wednesday this week, post-season baseball coverage on TBS will be a competitive factor on Thursday night for the broadcasters and in week-to-week comparisons.

� Prime: ABC won Thursday night for the 3rd week in a row among Adults 18-49 (4.0/11), beating second-place CBS by 21% (3.3/9), third-place NBC with The Office wedding episode by 43% (2.8/8) and fourth-place Fox by 60% (2.5/7).

� 8-9pm: ABC freshman FlashForward delivered a solid second to CBS' Survivor in Adults 18-49 (3.0/9), leading Fox's veteran Bones by 7% (2.8/8), and NBC's comedies (Community time period premiere/Parks and Recreation) by 43% (2.1/6). FlashForward won its hour for the 3rd week in a row with Adults 18-34 (2.5/8).

� 9-10pm: Grey's Anatomy stood as Thursday's #1 TV show in Adults 18-49 (5.3/13) for the 3rd straight week. Dominating the 9 o'clock hour, ABC's Grey's beat NBC's highly-anticipated The Office wedding by 18% (4.5/12), CBS' CSI by 56% (3.4/9) and Fox's Fringe by 152% (2.1/5).

� 10-11pm: ABC's Private Practice won the 10 o'clock hour for the 2nd consecutive week in Adults 18-49 (3.7/10), beating CBS' The Mentalist 16% (3.2/9) and NBC's Jay Leno by 118% (1.7/5).

Quick Take for Thursday, October 8, 2009 (Fast Affiliate Live + Same Day Ratings)

ABC Wins 3rd Straight Thursday of the Season in Adults 18-49

While NBC and CBS Decline Year to Year, ABC Retains 100% of its Adult 18-49 Audience and Grows in Adults 18-34 from the Year-Ago Night

"FlashForward" Delivers Strong Second in the 8pm hour in Adults 18-49, And Leads its Competitors for the 3rd Consecutive Week in Adults 18-34

Dominating the 9 O'clock Hour in Adults 18-49, "Grey's Anatomy" Qualifies as Thursday's No. 1 TV Show for the 3rd Week in a Row

No. 1 for the 2nd Straight Week, ABC's "Private Practice" Leads the 10pm Hour In Adults 18-49 and Beats the Combined Delivery of CBS and NBC in Adults 18-34

Thursday Night (8:00-11:00 p.m.)

ABC won Thursday night for the 3rd week in a row among Adults 18-49 (4.0/11), beating second-place CBS by 21% (3.3/9), third-place NBC with "The Office" 1-hour wedding episode by 43% (2.8/8) and fourth-place Fox by 60% (2.5/7). The Net also won on the evening for the 3rd week running with Adults 18-34 and all key Women (W18-34/W18-49/W25-54).

� While CBS and NBC were both on the decline year to year with young adults, ABC retained 100% of its Adult 18-49 audience (4.0/11) and was up 6% with Adults 18-34 over the year-ago night (3.6/11 vs. 3.4/10 on 10/9/08).

"FlashForward" (8:00-9:00 p.m.)

From 8:00-9:00 p.m., ABC freshman "FlashForward" delivered a solid second to CBS' "Survivor: Samoa" in Adults 18-49 (3.0/9), leading Fox's veteran "Bones" by 7% (2.8/8), and NBC's comedy block ("Community" time-period premiere/"Parks and Recreation") by 43% (2.1/6). "FlashForward won its hour for the 3rd week in a row with Adults 18-34 (2.5/8). Building from its first half-hour to its second half-hour, the ABC freshman drama gained Viewers (+3%) and Adults 18-49 (+10%) throughout its broadcast.

"Grey's Anatomy" (9:00-10:00 p.m.)

"Grey's Anatomy" stood as Thursday's No. 1 TV show in Adults 18-49 (5.3/13) for the 3rd straight week. Dominating the 9 o'clock hour, ABC's "Grey's" beat NBC's highly-promoted "The Office" wedding episode by 18% (4.5/12), CBS' "CSI" by 56% (3.4/9) and Fox's "Fringe" by 152% (2.1/5).

"Private Practice" (10:00-11:00 p.m.)

ABC's "Private Practice" won the 10 o'clock hour for the 2nd consecutive week in Adults 18-49 (3.7/10), beating CBS' "The Mentalist" by 16% (3.2/9) and NBC's "Jay Leno" by 118% (1.7/5). Topping the combined delivery of CBS and NBC in the hour in Adults 18-34 (3.5/11 vs. 3.4/10), the ABC drama widened its margin of victory over CBS' "The Mentalist" to 94% (3.5/11 vs. 1.8/5), up from 83% the previous week.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 33% currently, from 27% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 10/8/09.





  [october 2009]  
S
M
T
W
T
F
S
    


· BONES (FOX)
· COMMUNITY (YAHOO)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· FLASH FORWARD (ABC)
· FRINGE (FOX)
· GREY'S ANATOMY (ABC)
· JAY LENO SHOW, THE (NBC)
· MENTALIST, THE (CBS)
· OFFICE, THE (NBC)
· PARKS & RECREATION (NBC)
· PRIVATE PRACTICE (ABC)
· SURVIVOR (CBS)









most recent ratings | view all posts
[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.

[11/25/14 - 08:49 AM]
"The Voice" Is Currently the #1 Big 4 Telecast of the Night in Adults 18-49
NBC spins the numbers for Monday, November 24.

[11/25/14 - 08:39 AM]
"Live with Kelly and Michael" Matches Season Highs in Homes and Women 25-54
Disney-ABC Domestic Television spins the numbers for the week of November 10-14.

[11/25/14 - 08:36 AM]
"Dancing with the Stars" Scores Season Highs and Is Up Year to Year
ABC spins the numbers for Monday, November 24.

[11/24/14 - 03:24 PM]
Thursday's "Kimmel" Is the Show's 2nd-Most-Social Episode Ever/Celebrities Read Mean Tweets #8 is the Biggest Yet in the Series
ABC spins the digital numbers for Thursday, November 20.