or


[10/09/09 - 12:05 PM]
The Vampire Diaries Up 100% Year-To-Year in the CW's Target Demographic of Women 18-34
The CW spins the numbers for Thursday, October 8.

[via press release from The CW]

THEY ONLY COME OUT AT NIGHT!

THE VAMPIRE DIARIES Up 100% Year-To-Year in The CW's Target Demographic of Women 18-34

VAMPIRE Ranks Second in Time Period in Women 18-34 and First for the Night Among All Broadcasters in Female Teens With 155% Year-To-Year Growth

VAMPIRE and SUPERNATURAL Make It Another Killer Thursday For The CW With Double-Digit Year-To-Year Growth Across Key Demos

SUPERNATURAL Up Year-To-Year in Adults and Women 18-34

October 9, 2009 (Burbank, CA) � THE VAMPIRE DIARIES scared up a strong audience during its first October (otherwise known as "Vampire History Month") airing, according to preliminary live plus same day Nielsen ratings for Thursday, Oct. 8, 2009.

THE VAMPIRE DIARIES soared to 100% year-to-year growth in The CW's target demographic, women 18-34, with a 2.6/8, good for a second place ranking in the time period. VAMPIRE also wooed more female teens than any other show on broadcast last night with a 2.8/11, an absolutely batty 155% increase from the time period a year ago. Additionally TVD grew 20% year-to-year in adults 18-34 with a 1.8/6 and 69% in women 18-49 with a 2.2/6. The show also equaled its bloody good total viewer number from a week ago of 3.5M. The episode, titled "You're Undead To Me," was mighty fine, btw.

THE VAMPIRE DIARIES and SUPERNATURAL combined for another strong Thursday for The CW, with impressive year-to-year growth across all demos including 58% in women 18-34 (1.9/6), 38% in female teens (1.8/7), 14% in adults 18-34 (1.6/5) and 23% in women 18-49 (1.6/4).

SUPERNATURAL, with its "Fallen Idols" episode that featured great stuff in a wax museum with James Dean, Abraham Lincoln and Paris Hilton (!), grew 8% year-to-year in both adults 18-34 (1.4/4) and women 18-34 (1.3/3). 

NOTE: The final ratings for The CW's Thursday dramas improved from this morning's preliminary ratings, particularly with women, teens and female teens. This revised release reflects those changes.

THE VAMPIRE DIARIES IS NUMBER ONE!

VAMPIRE Ties For First Place in Time Period in Women 18-34, Earns First Place Finishes in Teens and Female Teens, With 173% Year-To-Year Growth in F-Teens

THE VAMPIRE DIARIES Up 108% Year-To-Year in The CW's Target Demographic of Women 18-34

VAMPIRE and SUPERNATURAL Make It Another Killer Thursday For The CW With Double-Digit Year-To-Year Growth Across Key Demos

SUPERNATURAL Up Year-To-Year in Adults and Women 18-34

October 9, 2009 (Burbank, CA) � THE VAMPIRE DIARIES surged to first place finishes in women 18-34 (tie), female teen and teens according to final live plus same day Nielsen ratings for Thursday, Oct. 8, 2009.

THE VAMPIRE DIARIES soared to 108% year-to-year growth in The CW's target demographic, women 18-34, with a 2.7/8, good for a first place tie in the time period against stellar competition. VAMPIRE also wooed more female teens than any other show on television last night with a 3.0/12, an absolutely batty 173% increase from the time period a year ago. The show also ranked first in its time period with total teens (2.1/8). Additionally TVD grew 27% year-to-year in adults 18-34 with a 1.9/6 and 69% in women 18-49 with a 2.2/6. The show also equaled its total viewer number from a week ago of 3.5M. VAMPIRE was also up 6% week-to-week in adults 18-34 and flat week-to-week in women 18-34.

THE VAMPIRE DIARIES and SUPERNATURAL combined for another strong Thursday for The CW, with impressive year-to-year growth across all demos including 67% in women 18-34 (2.0/6), 46% in female teens (1.9/7), 14% in adults 18-34 (1.6/5) and 31% in women 18-49 (1.7/4).

SUPERNATURAL grew 8% year-to-year in both adults 18-34 (1.4/4) and women 18-34 (1.3/3).





  [october 2009]  
S
M
T
W
T
F
S
    


· SUPERNATURAL (CW)
· VAMPIRE DIARIES, THE (CW)





most recent ratings | view all posts
[12/04/16 - 09:02 AM]
Saturday's Broadcast Ratings: FOX Holds Off ABC in College Football Showdown
The network wins the night in both total viewers and adults 18-49.

[12/04/16 - 08:55 AM]
"Saturday Night Live" Grows Versus the Year-Ago Night
NBC spins the numbers for Saturday, December 3.

[12/03/16 - 08:45 AM]
Friday's Broadcast Ratings: College Football Sparks Demo Victory for FOX
The network leads the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/03/16 - 08:38 AM]
ABC Earns Its Most Watched Friday This Season with "20/20" Spiking Over 50% to Season Highs
ABC spins the numbers for Friday, December 2.

[12/03/16 - 08:37 AM]
New Season Highs for "Dateline"; "Caught on Camera" Captures Its Top Total-Viewer Result Since February
NBC spins the numbers for Friday, December 2.

[12/02/16 - 03:09 PM]
Science Channel Delivers Double-Digit Primetime and Total Day Increases Across Key Demos Including Adults 25-54 and Total Viewership in November
Science Channel further spins the numbers for the month of November.

[12/02/16 - 11:38 AM]
"DC's Legends of Tomorrow" Hits Series Highs in The CW's #DCWeek Finale
The CW spins the numbers for Thursday, December 1.

[12/02/16 - 09:16 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock eclipses the competition among total viewers and adults 18-49.

[12/02/16 - 06:53 AM]
HGTV's "Fixer Upper" Season Four Scores Its Highest-Rated Premiere Ever
HGTV spins the numbers for Tuesday, November 29.

[12/01/16 - 12:19 PM]
"Arrow" Shoots to Season Highs as #DCWeek Continues
The CW spins the numbers for Wednesday, November 30.

[12/01/16 - 09:09 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Big with Total Viewers
The Peacock's "Dolly Parton's Christmas of Many Colors: Circle of Love" is the most-watched program last night.

[11/30/16 - 02:11 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 28.

[11/30/16 - 01:30 PM]
FXX Surges on Strength of Historic "The Simpsons 600 Marathon"
FXX spins the numbers for the recent stunt.

[11/30/16 - 01:05 PM]
A&E's "Leah Remini: Scientology and the Aftermath" Becomes the Network's #1 Original Series Debut in More Than 2 Years
A&E spins the numbers for Tuesday, November 29.

[11/30/16 - 12:12 PM]
"The Flash" Races to Its Most Watched Episode in Two Years as #DCWeek Speeds Up
The CW spins the numbers for Tuesday, November 29.