or


[10/12/09 - 09:05 AM]
ABC's Premiere Week Results Grow from First-Reported Numbers
ABC further spins the numbers for the week of September 21-27.
[via press release from ABC]

Primetime Ratings Report For the week of September 21, 2009 (Premiere Week National Live + 7 Day Program Ratings)

ABC's Premiere Week Results Grow from First-Reported Numbers by 1.0 Million Viewers, by 12% in Adults 18-49 and by 15% in Adults 18-34

ABC's "Grey's Anatomy" is Once Again TV' Biggest Gainer in the DVR Numbers, Jumping by 3.0 Million Viewers and 1.5 Adult 18-49 Rating Points in the Finals

ABC's "FlashForward" is TV's Top Freshman Gainer in Viewers and Adults 18-49

ABC Airs 9 Series Registering Increases of 1 Million Viewers or More in the Finals

2009-10 WEEK No. 1 Live + 7 Day Ratings:

Based on the first round of Live + 7 Day rating for the new television season, ABC saw its premiere week primetime averages jump from its originally reported Live + Same Day numbers by 1.0 million viewers (12.0 million vs. 11.0 million), by +12% in Adults 18-49 (3.7/10 vs. 3.3/9) and by +15% in Adults 18-34 (3.0/9 vs. 2.6/8). With Household DVR penetration rising sharply year to year (from 27% to 33%), ABC's premiere week increases were bigger this year than last from the initially reported Live + Same Day numbers to the final Live + 7 Day averages. ABC remained the No. 1 network during premiere week (w/o 9/21/09) among Adults 18-49 in the Live + 7 Day averages.

� Similarly to last season, ABC series were among the most popularly recorded and played back. Like last season, ABC's "Grey's Anatomy" was once again TV's most-played-back show this season. On average, "Grey's Anatomy" stood as the biggest actual gainer from the originally reported premiere week numbers (Live + Same Day) to the finalized DVR playback numbers (Live + 7 Day), generating an additional +3.0 million viewers (17.0 million to 20.0 million). In fact, "Grey's" DVR increase was bigger this season than on opening week last year, when it gained +2.7 million viewers from Live + Same Day to the Live + 7 Day averages in originals. The sixth-season ABC medical drama was also the top gainer in Adult 18-49 rating, picking up 1.5 rating points in the finalized numbers � surging from a 6.7 rating to an 8.2 rating.

� A total of 9 of ABC's scripted series gained 1.0 million viewers or more on average from their originally reported numbers to the final DVR playback numbers, including "Grey's Anatomy" (+3.0 million � biggest gainer overall), "FlashForward" (+2.0 million � biggest new-series gainer), "Desperate Housewives" (+1.7 million), "Castle" (+1.5 million), "the forgotten" (+1.3 million), "Modern Family" (+1.1 million), "Eastwick" (+1.1 million), "Cougar Town" (+1.1 million) and "Brothers & Sisters" (+1.0 million).

� Among Adults 18-49, 7 of ABC's scripted series registered substantial ratings increases of half-a-rating point or more: "Grey's Anatomy" (+1.5 rating point � top gainer overall), "FlashForward" (+0.8 rating � top freshman gainer), "Desperate Housewives" (+0.7 rating), "Castle" (+0.6 rating), "Modern Family" (+0.6 rating), "Cougar Town" (+0.5 rating) and "Brothers & Sisters" (+0.5 rating).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 33% currently, from 27% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (National Live+7 Day Program Ratings), week of 9/21/09.





  [october 2009]  
S
M
T
W
T
F
S
    


· BROTHERS & SISTERS (ABC)
· CASTLE (ABC)
· COUGAR TOWN (TBS)
· DESPERATE HOUSEWIVES (ABC)
· EASTWICK (ABC)
· FLASH FORWARD (ABC)
· FORGOTTEN, THE (ABC)
· GREY'S ANATOMY (ABC)
· MODERN FAMILY (ABC)




most recent ratings | view all posts
[07/22/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Adults 18-49, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" in the Demo for the 6th Consecutive Week
"Nightline" posted week-to-week increases in Adults 25-54 and Adults 18-49, hitting a 4-week high in the key Adult news demo.
[07/22/25 - 12:01 PM]
Netflix Top 10 Week of July 14: "Untamed" Hunts and "KPop Demon Hunters" Slay in This Week's Top 10
True crime lovers also made their voices heard - documentary series "Amy Bradley Is Missing" appeared at No. 2 on the English TV list, with 12.2 million views.
[07/22/25 - 10:30 AM]
2025 NBA Las Vegas Summer League Viewership Up Double Digits
Said telecasts averaged an audience of 255,000 viewers, up 27% from last year.
[07/22/25 - 08:04 AM]
ESPN, ABC and Disney+ Score Historic Viewership for 2025 WNBA All-Star Events
The Skills Challenge & 3-Point Contest and the WNBA All-Star Game averaged 1.3 million viewers and 2.2 million viewers, respectively.
[07/21/25 - 10:09 AM]
ESPN's Outstanding Nielsen Viewership for First Six Months of 2025: At the Halfway Mark, ESPN has Achieved Multiple Successes Across the Board
ESPN on its own is up 4% year-over-year across the entire day (24 hours of programming) and up 9% when isolating the primetime hours (8-11 p.m. ET).
[07/17/25 - 01:31 PM]
Netflix: What We Watched the First Half of 2025
This report, which captures ~99% of all viewing in the first half of 2025, shows that people watched a lot of Netflix - over 95B hours - spanning a wide range of genres and languages.

[07/17/25 - 09:57 AM]
"Dexter: Resurrection" Debuts to a Killer 3.1 Million Cross-Platform Viewers
Said premiere was up 44% versus "Dexter: Original Sin" and 79% versus "Dexter: New Blood."
[07/16/25 - 04:01 PM]
ESPN Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Connecticut Sun Averaged 1.7 Million Viewers, Up 48% from Last Year's ESPN Average
Said telecast peaked with 2 million viewers.
[07/15/25 - 02:06 PM]
Viewership for 2025 T-Mobile Home Run Derby Exclusively on ESPN Platforms Up Five Percent From Last Year
An average audience of 5,729,000 viewers watched the event, compared to 5,451,000 viewers in 2024.

[07/15/25 - 01:04 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" posted Total Viewer gains both week to week and year to year.
[07/15/25 - 12:01 PM]
Netflix Top 10 Week of July 7: "KPop Demon Hunters" Spends Another Golden Week at No. 1 in This Week's Top 10
"The Sandman's" second season entered the Top 10 in 89 countries last week, while claiming the No. 1 spot in English TV with 5.9 million views.
[07/15/25 - 09:04 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Dallas Wings vs Indiana Fever Averaged 2.1 Million Viewers, Up 69% from Last Year's ABC Average
Said audience peaked with 2.5 million viewers.
[07/14/25 - 06:08 PM]
"Celebrity Family Feud" Returns with Best Premiere in Three Years
Overall, the season 11 premiere notched the show's best performance for any telecast in Total Viewers (4.16 million) and Adults 18-49 (0.42 rating) since 8/28/22 and 8/13/23, respectively.

[07/14/25 - 12:01 PM]
Netflix and MVP's Taylor-Serrano 3 Goes the Distance with Nearly 6 Million Global Viewers
In the US, an estimated AMA of 4.2 million viewers tuned in to the main event (Live+1) according to VideoAmp and Netflix, making it the most-watched professional women's sports event of 2025.

[07/11/25 - 12:45 PM]
ABC Concludes September to May Season with Top Five Shows Among Adults 18-49 Including "High Potential," "Abbott Elementary," "The Rookie," "Shifting Gears" and "9-1-1"
Continuing to lead among broadcast series, ABC's "High Potential" stood as the No. 1 new drama among Total Viewers (16.41 million) and No. 1 new show among Adults 18-49 (3.85 rating).