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[10/20/09 - 09:49 AM]
Alcs Baseball Leads Pennant-Worthy Week for Fox!
FOX spins the numbers for the week of October 12-18.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF OCTOBER 12 - 18, 2009

ALCS BASEBALL LEADS PENNANT-WORTHY WEEK FOR FOX!

FOX knocked one out of the park last week as its coverage of the first two games of the ALCS Baseball Playoffs led to season-high nightly wins. In addition, a spectacular HELL'S KITCHEN finale and strong performances by SO YOU THINK YOU CAN DANCE, GLEE and HOUSE drove FOX's 3.1/9 rating for the week. The network continues to dominate in the younger demos, ranking No. 1 for the week among Adults 18-34 and Teens. FOX is up +10% season-to-date versus the same period last Fall and remains very close to the No. 1 season-to-date ranking -- a mere two-tenths of a ratings point behind.

On Monday, HOUSE and LIE TO ME continued to prove a successful duo, growing FOX's average on the night by +113% versus its Monday Fall'08 average and leading FOX to nightly wins among Adults 18-34 and Teens.

HOUSE posted a notable 5.2/13 among Adults 18-49 and was the highest rated program of the night among Adults 18-49, Adults 18-34 and Teens. In the 9p hour LIE TO ME delivered a 2.8/7 among Adults 18-49.

Tuesday night featured the two-hour finale of HELL'S KITCHEN, which served up a 3.8/10 among Adults 18-49 and propelled FOX to its first Tuesday win of the season across Adults 18-49, Adults 18-34 and Teens.

The cooking competition grew substantially from last season's finale, gaining +19% among Adults 18-49, +31% among Adults 18-34 and +8% in Total Viewers. The HELL'S KITCHEN finale delivered the show's highest rated performance of this cycle among Adults 18-49 and Total Viewers.

The buzzed-about Wednesday night lineup of SO YOU THINK YOU CAN DANCE and GLEE once again brought in strong numbers making FOX the No. 1 network for the night among Adults 18-49, Adults 18-34 and Teens. In fact, in the Adults 18-34 demo, FOX outperformed its nearest competitor of the night by an impressive +62%.

SO YOU THINK YOU CAN DANCE posted a 2.8/8 among Adults 18-49 and delivered its strongest numbers of the season in Adults 18-49, Teens and Total Viewers. SO YOU THINK YOU CAN DANCE won the 8p hour among Adults 18-49, Adults 18-34, Teens, all key female demos and Men 18-49/18-34. In the 9p hour, GLEE delivered a strong 3.4/9 among Adults 18-49 and drew its highest ratings of the season among Adults 18-34, Teens and Total Viewers. GLEE was the highest rated program of the night among Adults 18-34, Teens, Women 18-34 and Men 18-34.

On Friday night FOX aired the ALCS Game 1 between the Los Angeles Angels of Anaheim and the New York Yankees. The showdown gave FOX a nightly win among Adults 18-49, Total Viewers, Adults 18-34/25-54 and all key male demos. The network posted its highest rated Friday night in nine months among Adults 18-49, Adults 18-34 and Total Viewers.

Saturday night featured Game 2 of the ALCS between the Angels and the Yankees, which brought FOX a nightly win among Adults 18-49, Adults 18-34, Total Viewers and all key demos. FOX posted its highest rated Saturday night among Adults 18-49 in eight months and among Adults 18-34 and Total Viewers in nine months.

09/10 FOX Dramas: Live + 7 in Adults 18-49

Comparing Live+Same Day vs. Live + 7 ratings (now available through 10/04/09), FOX's dramas have shown significant increases among Adults 18-49 including:

09/10 Season thru 10/04 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change

House 6.5/16 7.9/19 +22%

Lie to Me 2.9/7 3.5/8 +21%

Glee 3.3/9 4.0/10 +21%

Bones 2.9/9 3.6/10 +24%

Fringe 2.5/7 3.5/8 +40%

Dollhouse 0.9/3 1.4/4 +56%

09/10 FOX Dramas: Live +7 in Total Viewers

Comparing Live+ Same Day vs. Live + 7 ratings (now available through 10/04/09), FOX's dramas have shown significant increases among Total Viewers including:

09/10 Season thru 10/4 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change

House 16.4 19.2 +17%

Lie to Me 7.7 9.1 +18%

Glee 7.1 8.6 +21%

Bones 9.7 11.5 +19%

Fringe 6.5 8.6 +32%

Dollhouse 2.3 3.1 +35%

Program Rankers

FOX had 5 of the Top 20 programs among Adults 18-49: HOUSE (No. 2), FAMILY GUY (No. 9), THE SIMPSONS (No. 10), HELL'S KITCHEN (No. 13 tie) and THE CLEVELAND SHOW (No. 13 tie).

FOX had 8 of the Top 20 programs among Adults 18-34: FAMILY GUY (No. 2), THE SIMPSONS (No. 3), HOUSE (No. 5), THE CLEVELAND SHOW (No. 6), GLEE (No. 10 tie), AMERICAN DAD (No. 10 tie), HELL'S KITCHEN (No. 13) and AMERICAN DAD (No. 20).

FOX had 9 of the Top 20 programs among Teens: THE CLEVELAND SHOW (No. 1), FAMILY GUY (No. 2), THE SIMPSONS (No. 3), AMERICAN DAD (No. 5), GLEE (No. 6), HOUSE (No. 8), HELL'S KITCHEN (No. 11), THE SIMPSONS SUN 7:30p (No. 12) and SO YOU THINK YOU CAN DANCE (No. 17).

FOX had 1 of the Top 20 programs in Total Viewers: HOUSE (No. 13).

Week 9/21/09-9/27/09: Live+7

NIGHTLY AND PROGRAM HIGHLIGHTS - OCTOBER 12 - 18, 2009

MONDAY

8:00-9:01 HOUSE: (A18-49: 5.2/13, 13.5 Mil Total Viewers, HH: 7.9/12)

9:01-10:00 LIE TO ME: (A18-49: 2.8/7, 7.9 Mil Total Viewers, HH: 4.6/7)

8:00-10:00 FOX PRIME: (A18-49: 4.0/10, 10.7 Mil Total Viewers, HH: 6.3/9)

HOUSE posted a 5.2/13 and was the highest rated program of the night among Adults 18-49, Adults 18-34 and Teens out-delivering ABC's Dancing With the Stars and Castle, CBS' How I Met Your Mother, Accidentally on Purpose, Two & A Half Men, Big Bang Theory and CSI: Miami and NBC's Heroes, Trauma and Jay Leno. This marks the fourth consecutive week that HOUSE has been the highest rated program of the night.

HOUSE won the 8p hour among Adults 18-49, Adults 18-34/25-54, Teens and all key demos.

So far this season HOUSE outperforms its 08/09 season average by +28% among Adults 18-49 (6.0/15 vs. 4.7/13), +35% among Adults 18-34 (5.8/16 vs. 4.3/13) and +28% among Total Viewers (15.3 vs. 12.0 Mil).

LIE TO ME posted a 2.8/7 among Adults 18-49 and ranked No. 3 in the hour among Adults 18-49 and No. 2 in Adults 18-34 and Teens.

FOX ranked No. 2 for the night among Adults 18-49 and No. 1 in Adults 18-34 and Teens. FOX outperformed its nearest competitor for the night by +28% among Adults 18-34 (3.7/10 vs. 2.9/8 for CBS).

TUESDAY

8:00-10:00 HELL'S KITCHEN: (A18-49: 3.8/10, 8.0 Mil Total Viewers, HH: 4.4/7)

The finale of HELL'S KITCHEN posted a 3.8/10 among Adults 18-49 and showed substantial gains compared to its finale last season on 5/14/09, gaining +19% among Adults 18-49 (3.8/10 vs. 3.2/8), +31% among Adults 18-34 (3.4/10 vs. 2.6/8) and +8% in Total Viewers (8.0 vs. 7.4 Mil.)

The 2-hr finale of HELL'S KITCHEN gave FOX the nightly win among Adults 18-49, Adults 18-34 and Teens. In fact, FOX showed substantial week to week gains, increasing +31% among Adults 18-49 (3.8/10 vs. 2.9/8), +18% among Adults 18-34 (3.3/10 vs. 2.8/9) and +23% in Total Viewers (8.0 vs. 6.5 Mil.)

HELL'S KITCHEN delivered its highest performances of this cycle among Adults 18-49 and Total Viewers.

HELL'S KITCHEN was the highest rated program of the night among Adults 18-34 and Teens out-delivering ABC's Shark Tank, Dancing With the Stars and The Forgotten, CBS' NCIS, NCIS: LA and The Good Wife and NBC's Biggest Loser and Jay Leno.

WEDNESDAY

8:00-9:00 SO YOU THINK YOU CAN DANCE: (A18-49: 2.8/8, 7.2 Mil Total Viewers, HH: 4.4/7)

9:00-10:00 GLEE: (A18-49: 3.4/9, 7.7 Mil Total Viewers, HH: 4.5/7)

8:00-10:00 FOX PRIME: (A18-49: 3.1/9, 7.4 Mil Total Viewers, HH: 4.5/7)

FOX ranked No. 1 for the night among Adults 18-49 (tie), Adults 18-34 and Teens. In Adults 18-34 FOX outperformed its nearest competitor of the night by +62% (3.4/10 vs. 2.1/6 for CBS.)

FOX gained over last week by +7% among Adults 18-49 (3.1/9 vs. 2.9/8), +17% among Adults 18-34 (3.4/10 vs. 2.9/9) and +9% in Total Viewers (7.4 vs. 6.8 Mil.)

SO YOU THINK YOU CAN DANCE delivered a 2.8/8 among Adults 18-49 and posted its highest deliveries of the season in Adults 18-49, Teens and Total Viewers. In fact, SO YOU THINK YOU CAN DANCE outperformed its prior season average by +8% among Adults 18-49 (2.8/8 vs. 2.6/8) and +16% in Total Viewers (7.2 vs. 6.2 Mil.)

SO YOU THINK YOU CAN DANCE won the 8p hour among Adults 18-49, Adults 18-34, Teens, all key female demos and Men 18-49/18-34. SO YOU THINK YOU CAN DANCE took an impressive lead over the competition, outperforming its nearest competitors in the 8p hour by +27% among Adults 18-49 (2.8/8 vs. CBS's 2.2/7) and +93% among Adults 18-34 (2.9/9 vs. 1.5/5 for CBS and NBC.)

So far this season SO YOU THINK YOU CAN DANCE shows growth over FOX's regular Fall'08 average in the Wednesday 8p hour by +22% among Adults 18-34 (2.8/9 vs. 2.3/8).

GLEE at 9p posted a 3.4/9 among Adults 18-49 and drew its highest ratings so far this season among Adults 18-34, Teens and Total Viewers. GLEE showed gains compared to its prior season average by +8% among Adults 18-34 (3.9/11 vs. 3.6/10) and +8% in Total Viewers (7.7 vs. 7.1 Mil.)

GLEE was the highest rated program of the night among Adults 18-34, Teens, Women 18-34 and Men 18-34, out-delivering ABC's Hank, The Middle, Modern Family, Cougar Town and Eastwick, CBS' Old Christine, Gary Unmarried, Criminal Minds and CSI: NY, NBC's Mercy, Law & Order: SVU and Jay Leno and CW's America's Next Top Model.

GLEE ranked No. 3 in the hour among Adults 18-49 and No. 1 in Adults 18-34 and Teens. GLEE built upon its lead-in by +21% among Adults 18-49 (3.4/9 vs. 2.8/8), +34% among Adults 18-34 (3.9/11 vs. 2.9/9), +44% in Teens (2.6/9 vs. 1.8/7) and +7% in Total Viewers (7.7 vs. 7.2 Mil.)

So far this season GLEE shows strong growth compared to FOX's regular Fall'08 average in the Wednesday 9p hour, increasing +83% among Adults 18-49 (3.3/9 vs. 1.8/5), +125% among Adults 18-34 (3.6/11 vs. 1.6/5), +100% among Teens (2.2/8 vs. 1.1/4) and +47% in Total Viewers (7.2 vs. 4.9 Mil.)

THURSDAY

8:00-9:00 BONES: (A18-49: 2.8/8, 9.6 Mil Total Viewers, HH: 5.9/10)

9:00-10:00 FRINGE: (A18-49: 2.2/6, 5.8 Mil Total Viewers, HH: 3.5/6)

8:00-10:00 FOX PRIME: (A18-49: 2.5/7, 7.7 Mil Total Viewers, HH: 4.7/8)

So far this season FOX's Thursday night outperforms its Thursday average last Fall (excluding sports) by +44% among Adults 18-49 (2.6/7 vs. 1.8/5) and +82% in Total Viewers (8.0 vs. 4.4 Mil.)

BONES delivered a 2.8/8 among Adults 18-49 and so far this Fall outperforms its Thursday average last season by +7% among Adults 18-49 (2.9/8 vs. 2.7/8), +10% among Adults 18-34 (2.3/8 vs. 2.1/7) and +4% among Total Viewers (9.8 vs. 9.4 Mil).

Compared to FOX's Fall '08 time period performance with regular programming, BONES is up +71% among Adults 18-49 (2.9/8 vs. 1.7/5), +35% among Adults 18-34 (2.3/8 vs. 1.7/5) and +145% among Total Viewers (9.8 vs. 4.0 Mil).

BONES ranked No. 3 in the 8p hour among Adults 18-49 and No. 2 in Adults 18-34.

FRINGE posted a 2.2/6 among Adults 18-49 and grew over last week by +5% among Adults 18-49 (vs. 2.1/5).

So far this season FRINGE shows substantial gains compared to FOX's regular programming in the time period last Fall, increasing +26% among Adults 18-49 (2.4/6 vs. 1.9/5) and +44% in Total Viewers (6.2 vs. 4.3 Mil.)

FRINGE ranked No. 4 in the 9p hour among Adults 18-49 and Adults 18-34.

FOX ranked No. 3 for the night in Adults 18-49 and Adults 18-34.

FRIDAY

7:52-11:17 ALCS GAME 1 (ANGELS&YANKEES) (S): (A18-49: 2.7/9, 8.4 Mil Total Viewers, HH: 5.2/10)

8:00-11:00 FOX PRIME: (A18-49: 2.7/9, 8.6 Mil Total Viewers, HH: 5.3/10)

ALCS Game 1 (Angels&Yankees) gave FOX a nightly win among Adults 18-49, Total Viewers, Adults 18-34/25-54 and all key male demos. FOX posted its highest rated Friday night among Adults 18-49, Adults 18-34 and Total Viewers in nine months (since 1/2/09).

SATURDAY

7:52-1:07 ALCS GAME 2 (ANGELS&YANKEES) (S): (A18-49: 3.0/10, 9.4 Mil Total Viewers, HH: 5.8/11)

8:00-11:00 FOX PRIME: (A18-49: 2.6/9, 8.7 Mil Total Viewers, HH: 5.3/10)

Game 2 of the ALCS (Angels&Yankees) gave FOX a nightly win among Adults 18-49, Total Viewers, Adults 18-34 and all key demos. FOX posted its highest rated Saturday night among Adults 18-49 in eight months (since 2/7/09) and among Adults 18-34 and Total Viewers in nine months (since 1/10/09).

SUNDAY

7:00-7:29 BROTHERS (S): (A18-49: 0.8/3, 2.3 Mil Total Viewers, HH: 1.4/2)

7:29-7:59 SIMPSONS (RS): (A18-49: 2.1/6, 4.6 Mil Total Viewers, HH: 2.6/4)

7:59-8:31 THE SIMPSONS: (A18-49: 4.1/11, 8.7 Mil Total Viewers, HH: 4.7/7)

8:31-9:00 CLEVELAND: (A18-49: 3.8/9, 7.6 Mil Total Viewers, HH: 4.3/6)

9:00-9:30 FAMILY GUY (R): (A18-49: 4.2/10, 8.1 Mil Total Viewers, HH: 4.7/7)

9:30-10:00 AMERICAN DAD: (A18-49: 3.1/7, 6.3 Mil Total Viewers, HH: 3.7/6)

7:00-10:00 FOX PRIME: (A18-49: 3.0/8, 6.3 Mil Total Viewers, HH: 3.6/6)

FOX's 8-10p animation block shows significant increases compared to FOX's 8-10p average with regular programming last Fall, gaining +27% among Adults 18-49 (4.2/10 vs. 3.3/8), +30% among Adults 18-34 (5.2/14 vs. 4.0/11) and +19% in Total Viewers (8.3 vs. 7.0 Mil.)

THE SIMPSONS delivered a 4.1/11 among Adults 18-49 and so far this season has improved upon its Fall'08 average by +11% among Adults 18-49 (4.1/11 vs. 3.7/9), +11% among Adults 18-34 (4.9/15 vs. 4.4/13) and +6% in Total Viewers (8.5 vs. 8.0 Mil.) THE SIMPSONS is also up versus last week's delivery, gaining +11% in Adults 18-49 (4.1/11 vs. 3.7/10), +14% among Adults 18-34 (5.0/15 vs. 4.4/13) and +14% in Total Viewers (8.7 vs. 7.6 Mil.)

In the 8p half hour THE SIMPSONS ranked No. 2 among Adults 18-49 and No. 1 in Adults 18-34 and Teens.

At 8:30p THE CLEVELAND SHOW posted a 3.8/9 among Adults 18-49. So far this season THE CLEVELAND SHOW has outperformed last year's King Of The Hill Fall average by +40% among Adults 18-49 (4.2/11 vs. 3.0/7), +51% among Adults 18-34 (5.3/15 vs. 3.5/9) and +33% in Total Viewers (8.5 vs. 6.4 Mil.)

THE CLEVELAND SHOW ranked No. 2 in its half hour among Adults 18-49 and Adults 18-34 and No. 1 in Teens.

At 9p an encore FAMILY GUY posted a strong 4.2/10 among Adults 18-49 and retained 91% of last week's original episode (4.6/11). For the 09/10 season FAMILY GUY has out-delivered its Fall'08 average by +26% among Adults 18-49 (4.8/11 vs. 3.8/9), +28% among Adults 18-34 (6.0/16 vs. 4.7/12) and +21% in Total Viewers (9.3 vs. 7.7 Mil.)

FAMILY GUY ranked No. 3 in the half hour among Adults 18-49, No. 2 in Adults 18-34 and No. 1 in Teens.

AMERICAN DAD at 9:30p delivered a 3.1/7 among Adults 18-49 and so far this season has outperformed last year's Fall delivery by +21% among Adults 18-49 (3.5/8 vs. 2.9/6), +19% among Adults 18-34 (4.3/11 vs. 3.6/9) and +13% in Total Viewers (6.8 vs. 6.0 Mil.)

AMERICAN DAD ranked No. 4 in the 9:30p half hour among Adults 18-49, No. 3 among Adults 18-34 and No. 2 in Teens.

At 7p BROTHERS posted a 0.8/3 in the half hour and ranked No. 3 in Adults 18-49, Adults 18-34 and Teens. At 7:30p a repeat THE SIMPSONS did a 2.1/6 among Adults 18-49 and ranked No. 3 in the half hour in Adults 18-49 and No. 2 in Adults 18-34 and Teens.

FOX ranked No. 4 for the night among Adults 18-49, No. 2 in Adults 18-34 and No. 1 in Teens.

OCTOBER 12 - 18, 2009

TOTAL PRIMETIME

ADULTS 18-49 ADULTS 18-34 VIEWERS (Mil)

FOX 3.1/9 FOX 2.9/9 FOX 8.1

ABC 2.6/7 ABC 2.0/6 ABC 9.0

CBS 3.2/9 CBS 2.1/7 CBS 11.9

NBC 2.6/7 NBC 2.2/7 NBC 7.4





  [october 2009]  
S
M
T
W
T
F
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· AMERICAN DAD (TBS)
· BONES (FOX)
· BROTHERS (FOX)
· CLEVELAND SHOW, THE (FOX)
· FAMILY GUY (FOX)
· FRINGE (FOX)
· GLEE (FOX)
· HELL'S KITCHEN (FOX)
· HOUSE (FOX)
· LIE TO ME (FOX)
· SIMPSONS, THE (FOX)
· SO YOU THINK YOU CAN DANCE (FOX)











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