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[10/27/09 - 10:10 AM]
FOX Slides Into First for the Week and Season!
FOX spins the numbers for the week of October 19-25.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF OCTOBER 19 - 25, 2009

FOX SLIDES INTO FIRST FOR THE WEEK AND SEASON!

Last week FOX swung for the fences to win the week and become this Fall's No. 1 broadcast network. Homerun ratings from the MLB ALCS Games, SO YOU THINK YOU CAN DANCE and GLEE led the network to a 3.5/10 among Adults 18-49 for the week, beating the nearest competitor by +30% and winning the week among Adults 18-34 and Teens as well. FOX now holds the No. 1 spot for the season with a 3.4/9 among Adults 18-49.

ALCS on FOX

� This year's ALCS series was up +38% among Adults 18-49 and +39% in Total Viewers over last year's NLCS on FOX.

� On Monday and Tuesday night the New York Yankees faced off against the Anaheim Angels in GAMES 3 and 4 of the MLB ALCS Playoffs. The games posted an impressive 4.4/13 and 3.4/10 in primetime, respectively.

� Thursday night featured the GAME 5 of the ALCS playoffs between the Yankees and Angels. The game achieved a 3.7/11 among Adults 18-49 and outperformed last year's Game 5 by +42% among Adults 18-49, +39% among Adults 18-34 and +49% in Total Viewers.

� FOX's Sunday night featured a strong lineup of sports, with NFL over-run and the ALCS GAME 6 PRE-GAME and GAME combining to win the night among Adults 18-49, Total Viewers, Adults 18-34, Adults 25-54, Teens and key demos.

o ALCS GAME 6 delivered a 5.2/14 among Adults 18-49 and made significant gains over the most recent LCS GAME 6, increasing +49% among Adults 18-49 and +38% in Total Viewers. GAME 6 was the highest rated ALCS game this year among Adults 18-49 and Total Viewers. In fact, it was the highest FOX LCS game among Adults 18-49 and Total Viewers in two years.

o FOX posted its highest rated Sunday night among Adults 18-49 and Total Viewers in nearly two years.

Also bringing in big numbers for FOX last week were Fall hits SO YOU THINK YOU CAN DANCE and GLEE on Wednesday night. FOX was No. 1 for the night among Adults 18-34 and Teens.

SO YOU THINK YOU CAN DANCE posted a 2.6/8 among Adults 18-49 and won the 8pm hour among Adults 18-49, Adults 18-34, Adults 25-54, Teens and key demos. The popular dance show took a substantial lead over its competition, outperforming its nearest competitors by +24% among Adults 18-49 and +53% among Adults 18-34.

In the 9p hour GLEE achieved an impressive 3.3/8 among Adults 18-49 and was the highest rated program of the night among Adults 18-34, Teens, Women 18-34 and Men 18-34. GLEE built upon its lead-in by +27% among Adults 18-49, +38% among Adults 18-34, +50% in Teens and +4% in Total Viewers.

09/10 FOX Dramas: Live + 7 in Adults 18-49

Comparing Live+Same Day vs. Live + 7 ratings (now available through 10/11/09), FOX's dramas have shown significant increases among Adults 18-49 including:

09/10 Season thru 10/11 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change

House 6.2/15 7.6/18 +23%

Lie to Me 3.0/7 3.6/8 +20%

Glee 3.3/9 4.1/10 +24%

Bones 2.9/9 3.7/10 +28%

Fringe 2.4/6 3.3/8 +38%

Dollhouse 1.0/3 1.4/4 +40%

09/10 FOX Dramas: Live +7 in Total Viewers

Comparing Live+ Same Day vs. Live + 7 ratings (now available through 10/11/09), FOX's dramas have shown significant increases among Total Viewers including:

09/10 Season thru 10/11 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change

House 15.8 18.5 +17%

Lie to Me 7.9 9.3 +18%

Glee 7.1 8.7 +23%

Bones 9.8 11.7 +19%

Fringe 6.4 8.4 +31%

Dollhouse 2.3 3.1 +35%

Program Rankers

FOX had 4 of the Top 20 programs among Adults 18-49: FOX MLB ALCS GAME 6 (No. 4), HOUSE (No. 8), FOX MLB ALCS GAME 5 (No. 15 tie) and FOX MLB ALCS GAME 4 (No. 18 tie).

FOX had 6 of the Top 20 programs among Adults 18-34: HOUSE (No. 4 tie), FOX MLB ALCS GAME 6 (No. 4 tie), GLEE (No. 8), FOX MLB ALCS GAME 5 (No. 11 tie), FOX MLB ALCS GAME 4 (No. 18 tie) and SO YOU THINK YOU CAN DANCE � Wed (No. 20 tie).

FOX had 7 of the Top 20 programs among Teens: GLEE (No. 3 tie), FOX MLB ALCS GAME 6 (No. 3 tie), HOUSE (No. 5), FOX MLB ALCS GAME 5 (No. 14 tie), SO YOU THINK YOU CAN DANCE � Wed (No. 16 tie), LIE TO ME (No. 16 tie) and FOX MLB ALCS GAME 4 (No. 18).

FOX had 3 of the Top 20 programs in Total Viewers: FOX MLB ALCS GAME 6 (No. 4), FOX MLB ALCS GAME 5 (No. 17) and HOUSE (No. 19).

Week 9/28/09-10/04/09: Live+7

NIGHTLY AND PROGRAM HIGHLIGHTS - OCTOBER 19 - 25, 2009

MONDAY

8:00-8:43 MLB ALCS GAME 3 OVER-RUN (S): (A18-49: 4.4/13, 13.1 Mil Total Viewers, HH: 8.1/13)

8:43-9:44 HOUSE: (A18-49: 4.5/11, 11.7 Mil Total Viewers, HH: 6.6/10)

9:44-10:43 LIE TO ME: (A18-49: 2.9/7, 7.8 Mil Total Viewers, HH: 4.5/7)

8:00-10:43 FOX PRIME: (A18-49: 3.9/10, 10.6 Mil Total Viewers, HH: 6.3/10)

FOX's prime programming aired out of pattern due to MLB over-run. FOX ranked No. 2 for the night among Adults 18-49 and No. 1 in Adults 18-34 and Teens. FOX outperformed its nearest competitor for the night by +19% among Adults 18-34 (3.7/11 vs. 3.1/9 for CBS).

The primetime portion of MLB ALCS Game 3: Yankees vs. Angels averaged 4.4/13 from 8-8:43pm among Adults 18-49.

HOUSE posted a 4.5/11 among Adults 18-49, below its recent levels due to its late start time. HOUSE was the highest rated program of the night among Adults 18-34 and Teens, out-delivering ABC's Dancing With the Stars and Castle, CBS' How I Met Your Mother, Accidentally on Purpose, Two & A Half Men, Big Bang Theory and CSI: Miami and NBC's Heroes, Trauma and Jay Leno.

So far this season HOUSE outperforms its 08/09 season average by +21% among Adults 18-49 (5.7/14 vs. 4.7/13), +30% among Adults 18-34 (5.6/15 vs. 4.3/13) and +23% among Total Viewers (14.7 vs. 12.0 Mil).

LIE TO ME posted a 2.9/7 among Adults 18-49. Despite its late start, LIE TO ME improved over last week's delivery among Adults 18-49 (+4%), Teens (+14%), and Adults 25-54 (+3%).

TUESDAY

7:52-11:31 ALCS GAME 4 (YANKEES&ANGELS) (S): (A18-49: 3.4/10, 10.3 Mil Total Viewers, HH: 6.7/11)

8:00-11:00 FOX PRIME: (A18-49: 3.4/10, 10.7 Mil Total Viewers, HH: 6.9/11)

From 7:52-11:31pm, ALCS Game 4: Yankees vs. Angels delivered a 3.4/10 among Adults 18-49. ALCS Game 4 outperformed last year's NLCS Game 4 (Phillies & Dodgers, Monday 10/13/08) by +36% among Adults 18-49 (3.4/10 vs. 2.5/7), by +23% among Adults 18-34 (2.7/9 vs. 2.2/6) and by +34% among Total Viewers (10.3 vs. 7.7 Mil.).

FOX ranked No. 2 for the night among Adults 18-49 and No. 1 among Adults 18-34, Teens and all key male demos.

WEDNESDAY

8:00-9:00 SO YOU THINK YOU CAN DANCE: (A18-49: 2.6/8, 6.9 Mil Total Viewers, HH: 4.3/7)

9:00-10:00 GLEE: (A18-49: 3.3/8, 7.2 Mil Total Viewers, HH: 4.3/7)

8:00-10:00 FOX PRIME: (A18-49: 2.9/8, 7.0 Mil Total Viewers, HH: 4.3/7)

FOX ranked No. 2 for the night among Adults 18-49, and ranked No. 1 among Adults 18-34 and Teens. In Adults 18-34 FOX outperformed its nearest competitor of the night by +63% (3.1/9 vs. 1.9/6 for CBS.)

SO YOU THINK YOU CAN DANCE achieved a 2.6/8 among Adults 18-49 and matched its prior season average in Adults 18-49 and gained +10% in Total Viewers (6.9 vs. 6.3 Mil.)

SO YOU THINK YOU CAN DANCE won the 8pm hour among Adults 18-49, Adults 18-34, Adults 25-54, Teens and key demos. SO YOU THINK YOU CAN DANCE took an impressive lead over the competition, outperforming its nearest competitors in the 8p hour by +24% among Adults 18-49 (2.6/8 vs. CBS's 2.1/6) and +53% among Adults 18-34 (2.6/9 vs. 1.7/5 for CW.)

So far this season SO YOU THINK YOU CAN DANCE shows growth over FOX's regular Fall'08 average in the Wednesday 8p hour by +22% among Adults 18-34 (2.8/9 vs. 2.3/8).

GLEE at 9p posted a 3.3/8 among Adults 18-49, on par with its prior season average in Adults 18-49 (3.3/9) and Total Viewers (7.2 vs. 7.2 Mil.)

GLEE was the highest rated program of the night among Adults 18-34, Teens, Women 18-34 and Men 18-34, out-delivering ABC's Hank, The Middle, Modern Family, Cougar Town and Eastwick, CBS' Old Christine, Gary Unmarried, Criminal Minds and CSI: NY, NBC's Mercy, Law & Order: SVU and Jay Leno and CW's America's Next Top Model.

GLEE ranked No. 2 in the hour among Adults 18-49 and No. 1 in Adults 18-34 and Teens. GLEE built upon its lead-in by +27% among Adults 18-49 (3.3/8 vs. 2.6/8), +38% among Adults 18-34 (3.6/10 vs. 2.6/9), +50% in Teens (2.4/8 vs. 1.6/6) and +4% in Total Viewers (7.2 vs. 6.9 Mil.)

So far this season GLEE shows strong growth compared to FOX's regular Fall'08 average in the Wednesday 9p hour, increasing +83% among Adults 18-49 (3.3/9 vs. 1.8/5), +125% among Adults 18-34 (3.6/11 vs. 1.6/5), +100% among Teens (2.2/8 vs. 1.1/4) and +47% in Total Viewers (7.2 vs. 4.9 Mil.)

THURSDAY

7:52-11:33 ALCS GAME 5 (YANKEES&ANGELS) (S): (A18-49: 3.7/11, 11.9 Mil Total Viewers, HH: 7.6/13)

8:00-11:00 FOX PRIME: (A18-49: 3.5/10, 11.4 Mil Total Viewers, HH: 7.3/12)

From 7:52-11:33pm, ALCS Game 5 (Yankees & Angels) delivered a 3.7/11 among Adults 18-49.

ALCS Game 5 outperforms last year's NLCS Game 5 on FOX (Phillies & Dodgers, Wednesday 10/15/08) by +42% among Adults 18-49 (3.7/11 vs. 2.6/7), +39% among Adults 18-34 (3.2/10 vs. 2.3/6) and +49% in Total Viewers (11.9 vs. 8.0 Mil.)

FOX ranked No. 2 for the night among Adults 18-49 and Adults 18-34 and No. 1 in Teens and all key male demos.

FRIDAY

8:00-8:31 BROTHERS: (A18-49: 0.8/3, 2.3 Mil Total Viewers, HH: 1.4/3)

8:31-9:00 TIL DEATH: (A18-49: 0.6/2, 1.9 Mil Total Viewers, HH: 1.1/2)

9:00-10:00 DOLLHOUSE: (A18-49: 0.8/3, 2.1 Mil Total Viewers, HH: 1.3/2)

8:00-10:00 FOX PRIME: (A18-49: 0.8/3, 2.1 Mil Total Viewers, HH: 1.3/2)

BROTHERS posted a 0.8/3 among Adults 18-49 and ranked No. 5 in the half hour among Adults 18-49 and Adults 18-34 and No. 3 among Teens. TIL DEATH at 830p delivered a 0.6/2 among Adults 18-49 and ranked No. 5 among Adults 18-49 and Adults 18-34 and No. 3 among Teens.

At 9p DOLLHOUSE posted a 0.8/3 among Adults 18-49 and ranked No. 4 in the hour among Adults 18-49 and Adults 18-34 and No. 2 among Teens.

FOX ranked No. 4 for the night in Adults 18-49, No. 5 among Adults 18-34 and No. 2 among Teens.

SATURDAY

8:00-8:30 COPS: (A18-49: 1.3/4, 3.9 Mil Total Viewers, HH: 2.4/5)

8:30-8:59 COPS 2 (R): (A18-49: 1.4/5, 4.2 Mil Total Viewers, HH: 2.5/5)

8:59-9:30 COPS (RS): (A18-49: 1.3/4, 3.9 Mil Total Viewers, HH: 2.4/4)

9:30-9:00 COPS (RS): (A18-49: 1.2/4, 3.7 Mil Total Viewers, HH: 2.3/4)

8:00-10:00 FOX PRIME: (A18-49: 1.3/4, 3.9 Mil Total Viewers, HH: 2.4/4)

COPS at 8p and 830p each ranked No. 2 in their respective half hours among Adults 18-49 and Adults 18-34.

At 9p and 930p, special encores of COPS each ranked No. 2 in their respective time periods among Adults 18-49 and Adults 18-34.

FOX ranked No. 2 for the night on a total primetime basis among Adults 18-49 and Adults 18-34.

SUNDAY

7:00-7:56 NFL OVER-RUN: (A18-49: 14.3/43, 37.2 Mil Total Viewers, HH: 21.7/38)

7:56-8:06 THE OT: (A18-49: 5.7/16, 15.1 Mil Total Viewers, HH: 9.0/15)

8:06-8:17 ALCS PREGAME (S): (A18-49: 4.7/13, 13.7 Mil Total Viewers, HH: 8.4/14)

8:17-12:03 ALCS GAME 6 (ANGELS&YANKEES) (S): (A18-49: 5.2/14, 15.5 Mil Total Viewers, HH: 9.3/15)

7:00-11:00 FOX PRIME: (A18-49: 6.2/16, 17.8 Mil Total Viewers, HH: 10.6/17)

From 7-11p, FOX's NFL over-run combined with THE OT and the ALCS GAME 6 PRE-GAME and GAME (Yankees & Angels) to win the night among Adults 18-49, Total Viewers, Adults 18-34, Adults 25-54, Teens and key demos.

ALCS GAME 6 delivered a 5.2/14 among Adults 18-49 and substantially outperformed FOX's most recent LCS Game 6 (Indians & Red Sox, Saturday 10/20/07) among Adults 18-49 (+49%, 5.2 vs. 3.5/11) and in Total Viewers (+38%, 15.5 Mil vs. 11.2 Mil.)

ALCS GAME 6 was the highest rated ALCS game this year among Adults 18-49 and Total Viewers. In fact, it was the highest FOX LCS game among Adults 18-49 and Total Viewers in two years since ALCS Game 7 on 10/21/07 (Indians & Red Sox).

FOX posted its highest rated Sunday night among Adults 18-49 and Total Viewers in nearly two years (since Super Bowl night on 2/3/08).

OCTOBER 19 - 25, 2009

TOTAL PRIMETIME

ADULTS 18-49 ADULTS 18-34 VIEWERS (Mil)

FOX 3.5/10 FOX 3.1/10 FOX 10.3

ABC 2.6/7 ABC 2.1/7 ABC 9.1

CBS 2.7/8 CBS 1.8/6 CBS 10.7

NBC 2.5/7 NBC 2.1/7 NBC 7.2





  [october 2009]  
S
M
T
W
T
F
S
    


· BONES (FOX)
· BROTHERS (FOX)
· COPS (SPIKE TV)
· DOLLHOUSE (FOX)
· FRINGE (FOX)
· GLEE (FOX)
· HOUSE (FOX)
· LIE TO ME (FOX)
· SO YOU THINK YOU CAN DANCE (FOX)
· 'TIL DEATH (FOX)





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