or


[01/05/10 - 11:00 AM]
ABC's "Desperate Housewives" Stands as the Week's Most-Watched Scripted Program
ABC spins the numbers for the week of December 28-January 3.

[via press release from ABC]

Primetime Ratings Report For the week of December 28, 2009 (Based on National Live + Same Day Program Ratings)

ABC's "Desperate Housewives" Stands as the Week's Most-Watched Scripted Program and the Top Program Overall Across All Key Women Demographics

ABC News' Tuesday "20/20" Special Wins at 10pm in Adults 18-49 and Adults 25-54

"Dick Clark's Primetime New Year's Rockin' Eve with Ryan Seacrest 2010" Wins at 10pm and is New Year's No. 1 Show in Primetime in Viewers and All Adults Demos

"Dick Clark's Primetime New Year's Rockin' Eve with Ryan Seacrest 2010" Beats The Combined Delivery of CBS and NBC from 10-11pm in Adults 18-49

On Friday, ABC's "Rose Bowl" Draws its Best Numbers in 3 Years, Outperforming Fox's "Sugar Bowl" by 8.5 Million Viewers and by 37% in Adults 18-49

ABC News' "20/20" Ranks as the No. 1 Regular Telecast in its Time Slot with Adults 18-49 for 8th Consecutive Week

ABC Marks its Strongest Sunday with its Regular Lineup Since Fall 2008

"America's Funniest Home Videos" Draws its Biggest Audience in Nearly 3 Years

Returning to Original for the First Time in a Month, ABC's "Housewives" is Sunday's No. 1 Non-Sports TV Show, with its Strongest Results in More Than 1 Year

"Brothers & Sisters" Draws its 2nd Highest Total Viewer and Adult 18-49 Numbers This Season, While Hitting Season-High Deliveries with Key Women

WEEK No. 15:

During the week of December 28, 2009, ABC finished second across all key Adult demographics: Adults 18-34 (1.5/5), Adults 18-49 (2.0/6) and Adults 25-54 (2.4/6 � tied). ABC ranked No. 1 for the week among Women 18-49 (2.2/6 � tied).

Rankings: ABC's "Desperate Housewives" stood as the week's No. 1 scripted program in Total Viewers and in the key Adults 18-49 demographic. The ABC program ranked the No. 1 show of the week overall across all key Women demographics: W18-34/W18-49/W25-54.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 34% currently, from 29% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Tuesday

"20/20" (10:00-11:00 p.m.)

Surging from its lead-in among viewers (+5.3 million) and young adults (+130%), ABC News' "20/20" won Tuesday's 10 o'clock hour among Adults 18-49 (2.3/7) and Adults 25-54 (3.0/8). The special edition of "20/20," featuring "The Blind Side: The Real Story Behind the Movie," drew ABC's largest audience (8.0 million) and its highest ratings in the Adult demos in 5 weeks - since 11/24/09.

� "20/20" stood as Tuesday's No. 2 program among Adults 18-49 (2.3/7) and the No. 1 program overall among Women 18-49 (3.0/8).

� "20/20" saw its audience grow by nearly 1 million viewers (7.6 million to 8.5 million) by 14% in Adults 18-49 (2.1/6 to 2.4/7) and by 14% in Adults 25-54 (2.8/7 to 3.2/8) from its first half-hour to its second half-hour.

� "20/20" improved ABC's performance on the same night a year ago (12/30/08) by 4.2 million viewers, by 92% in Adults 18-49 and by 100% in Adults 25-54 (an original "Eli Stone" - 3.8 million, 1.2/3 in Adults 18-49 and 1.5/4 in Adults 25-54 ).

Thursday

With ABC's New Year's Eve lineup of the "ABC Thursday Movie of the Week: Wild Hogs" and "Dick Clark's New Year's Rockin' Eve 2010," the Net stood as the top broadcaster Thursday evening in Total Viewers (7.0 million) and across each of the key Adult demographics: Adults 18-34 (1.5/6), Adults 18-49 (2.1/7) and Adults 25-54 (2.6/8).

"ABC Thursday Movie of the Week: Wild Hogs" (8:00-10:00 p.m.)

ABC was the No. 1 broadcaster from 8:00 � 10:00 p.m. with the Net's telecast of the "ABC Thursday Movie of the Week: Wild Hogs" in both Total Viewers (6.4 million) and Adults 18-49 (1.7/6), beating CBS by 14% in Total Viewers (5.6 million) and CBS and NBC (tie) by 70% in the key young adult sales demographic (1.0/4).

"Dick Clark's Primetime New Year's Rockin' Eve with Ryan Seacrest 2010" (10:00-11:00 p.m.)

ABC's broadcast of "Dick Clark's Primetime New Year's Rockin' Eve with Ryan Seacrest 2010" won the final hour of the night and ranked as the No. 1 program in primetime with Total Viewers (8.2 million) and across each of the key Adult demos: Adults 18-34 (2.1/9), Adults 18-49 (2.7/10) and Adults 25-54 (3.2/10). In fact in the final hour of prime, "Dick Clark's Primetime New Year's Rockin' Eve" beat combined deliveries by CBS and NBC in the key young adult sales demo (2.7/10 vs. 2.6/9).

Friday

"Rose Bowl" (5:00-8:26 p.m.)

As the final portion of the game ran into Friday's opening hour of prime, overall ABC's telecast of the "Rose Bowl" drew 24.0 million viewers and a 7.0 rating, 22 share in Adults 18-49. The "Rose Bowl" surged over the previous year's game by 3.4 million viewers and by 8% in Adults 18-49 (20.4 million & 6.5/20 in Adults 18-49 on 1/1/09), drawing the game's best numbers in 3 years � since 1/1/07.

� ABC's "Rose Bowl" outperformed Fox's primetime telecast of the "Sugar Bowl" by 8.5 million viewers (24.0 vs. 15.5 million) and by 37% in Adults 18-49 (7.0/22 vs. 5.1/14).

"20/20" (10:10-11:10 p.m.)

ABC's "20/20," featuring a replay of "The Blind Side: The Real Story Behind the Movie," stood as the top non-sports telecast in Friday's 10 o'clock hour in Total Viewers (6.2 million), Adults 18-49 (1.7/5) and Adults 25-54 (2.2/5). In fact the ABC newsmagazine ranked as the No. 1 regular program during Friday's 10 o'clock hour for the 8th straight week with Adults 18-49.

Sunday

Despite facing NFL-driven Sunday competition on NBC ("Sunday Night Football"), CBS (primetime overrun) and Fox (primetime overrun), ABC posted its strongest performance on the night this season with its regular schedule in both Total Viewers (11.8 million) and Adults 18-49 (3.7/9). ABC finished as the second-most-watched network on the evening, topping CBS by 6% (11.1 million) and Fox by 17% (10.1 million).

� The Network posted its best performance with its regular Sunday lineup since September 2008 in Viewers and matched its best performance since November 2008 in Adults 18-49 � since 9/28/08 and 11/30/08, respectively. ABC's Sunday numbers jumped over the year-ago night, also with an all-original lineup, by 13% in Total Viewers and 6% in Adults 18-49 (10.4 million and 3.5/9 on 1/4/09).

"America's Funniest Home Videos" (7:00-8:00 p.m.)

Opposite NFL competition on each of the other nets (NBC, CBS and Fox) during the 7 o'clock hour, ABC's "America's Funniest Home Videos" drew its biggest overall audience (10.2 million) in nearly 3 years and tied its top Adult 18-49 number (2.7/7) since February 2009 � since 1/28/07 and 2/8/09, respectively.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

At 8:00 p.m., ABC's "Extreme Makeover: Home Edition" produced its best numbers since mid-November in Total Viewers (11.0 million) and Adults 18-49 (3.3/8) � since 11/15/09.

"Desperate Housewives" (9:00-10:01 p.m.)

TV's No. 1 non-sports program on Sunday in Total Viewers (15.4 million) and Adults 18-49 (5.3/12), ABC's "Desperate Housewives'" returned to original for the first time in 4 weeks. Growing over its most recent original airing (14.9 million and 4.9/11 on 12/6/09), "Housewives" pulled in its biggest audience and highest Adult 18-49 rating in more than 1 year � since 12/7/08.

� "Housewives" registered as the night's most-watched entertainment series for its 11th straight original telecast this season, while standing as Sunday's No. 1 series for 9 consecutive original airings with Adults 18-49.

"Brothers & Sisters" (10:01-11:00 p.m.)

ABC's "Brothers & Sisters" placed a strong second in the 10 o'clock hour to NBC's NFL game in viewers (10.8 million) and young adults (3.5/9), while ranking a dominant No. 1 across each of the key Women demos: W18-34 (3.5/9), W18-49 (5.0/13) and W25-54 (6.1/14).

� In Total Viewers and Adults 18-49, "Brothers & Sisters" garnered its 2nd-highest numbers this season. The show hit season-high deliveries with Women 18-49 and Women 25-54.

Source: The Nielsen Company (National Live+Same Day Program Ratings), week of 12/28/09, unless stated otherwise.





  [january 2010]  
S
M
T
W
T
F
S
     


· 20/20 (ABC)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BROTHERS & SISTERS (ABC)
· DESPERATE HOUSEWIVES (ABC)
· ELI STONE (ABC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· SUNDAY NIGHT FOOTBALL (NBC)





most recent ratings | view all posts
[08/26/25 - 12:01 PM]
Netflix Top 10 Week of August 18: "KPop Demon Hunters" Reigns as Netflix's Most Popular Film, Claims No. 1 in Top 10
"Wednesday" stayed on top of the English TV list for a third week with Wednesday Season 2, Part 1 claiming another 13.4 million views.

[08/26/25 - 08:24 AM]
"Sunday Night Baseball Presented by Capital One": Boston Red Sox vs. New York Yankees Draws ESPN's Second-Largest Audience of MLB Season: 2,572,000 Viewers
The game peaked with 2,889,000 viewers at 8:15 p.m. ET, according to Nielsen.

[08/20/25 - 11:07 AM]
Alicia Silverstone-Led Crime Drama "Irish Blood" Is the Biggest New Series Premiere in Acorn TV History
The August 11 premiere also drove the biggest day of subscriber sign-ups on Acorn TV's direct-to-consumer platforms in nearly two years.

[08/19/25 - 04:03 PM]
FX's "Alien: Earth" Premiere Episode Launches with 9.2 Million Views Globally After Six Days of Streaming
Future episodes of the eight-episode season will premiere each following Tuesday on Hulu beginning at 8 p.m. ET and on FX at 8 p.m. ET/PT.

[08/19/25 - 12:01 PM]
Netflix Top 10 Week of August 11: "Wednesday" Charms at No. 1 For Another Top 10 Week
"Fit for TV: The Reality of the Biggest Loser," a three-part documentary exploring the reality show's biggest scandals, debuted at No. 2 in English TV with 7.5 million views.

[08/19/25 - 10:13 AM]
NBC Sports Delivers Most-Watched Premier League Opening Weekend in U.S., Headlined by Record-Setting Manchester United-Arsenal Match on NBC & Peacock
The Manchester United-Arsenal match on NBC, Peacock, and NBC Sports Digital platforms on Sunday, featuring 2024-25 PL runner-up Arsenal earning a 1-0 victory, averaged 2.0 million viewers.

[08/19/25 - 09:03 AM]
FOX Sports Delivers Network's Most-Watched NFL Preseason Game Since 2021
This past Sunday, 5.1 million viewers tuned in to FOX's preseason coverage of the Chicago Bears 38-0 victory over the Buffalo Bills.

[08/14/25 - 01:33 PM]
With 5 Million Cross-Platform U.S. Viewers in Its First Three Days, Sunday's Season Finale Episode of "The Gilded Age" Is the Fifth Consecutive Episode to Clinch a Series High
This season is well on track to become the most watched of the series.

[08/12/25 - 12:01 PM]
Netflix Top 10 Week of August 4: "Wednesday" Wins the Week - Season 2 Snaps Its Way to No. 1 in Top 10
Like the view from the top of El Capitan, "Untamed" held its place among the metaphorical clouds of the English TV List, now in the No. 3 spot with 7.2 million views.

[08/12/25 - 07:44 AM]
August 10 Edition of ESPN "Sunday Night Baseball Presented by Capital One" Draws Nearly Two Million Viewers for Chicago Cubs vs. St. Louis Cardinals Game
The audience peaked with 2,115,000 viewers at 9:15 p.m. ET.

[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.

[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.

[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.

[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).