or


[02/11/10 - 10:56 AM]
ABC's Replay "A Charlie Brown Valentine" Posts Its Best Numbers in 8 Years
ABC spins the numbers for Wednesday, February 10.

[via press release from ABC]

Quick Take for Wednesday, February 10, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC's Replay "A Charlie Brown Valentine" Posts its Best Numbers in 8 Years

Marking a Series High for the 2nd Straight Week, "The Middle" Wins at 8:30pm In Adults 18-49, Posting ABC's Top Scripted Number in the Slot in Over 2 Years

Growing Against "Idol," "Modern Family" Hits a Series High and Qualifies as Wednesday's No. 1 Scripted TV Show in Adults 18-49 for its 3rd Straight Airing

Building its Overall Audience Week to Week Against a Surging "Idol," "Cougar Town" is the No. 1 Scripted Show in its Slot in Adults 18-34 and Women 18-34

Jumping Week to Week Among Viewers and Young Adults, ABC's "Ugly Betty" Generates a Season High Among Adults 18-49

"A Charlie Brown Valentine" (8:00-8:30 p.m.)

ABC's rebroadcast airing of "A Charlie Brown Valentine" ranked No. 1 at 8pm in Adults 18-49 (2.5/7), beating original competition including Fox's "Human Target" (2.4/7 � 2nd consecutive week for an ABC repeat to beat the Fox series), CBS' "Old Christine" (2.3/7) and NBC's "Mercy" (1.8/5).

� "A Charlie Brown Valentine" was up sharply over its year-ago telecast (Tuesday at 8pm on 2/10/09) in Total Viewers (+2.7 million � 7.5 million vs. 4.8 million) and Adults 18-49 (+67% - 2.5/7 vs. 1.5/4), the PEANUTS special's best numbers in 8 years � since its 2/14/02 debut on ABC.

"The Middle" (8:30-9:00 p.m.)

Marking a series high for the 2nd week in a row, ABC's "The Middle" won the 8:30pm half-hour among Adults 18-49 (3.0/8), defeating the second half-hour of Fox's "Human Target" by 11% (2.7/7), CBS' "Gary Unmarried" by a best-ever 25% (2.4/7) and NBC's "Mercy" by 67% (1.8/5). In fact, the show turned in series-highs across all key Adult, Men and Women demographics.

� "The Middle" registered as ABC's highest-rated scripted telecast in the half-hour in more than 2 years among Adults 18-49 � since 11/14/07.

"Modern Family" (9:00-9:30 p.m.)

Surging from its lead-in by 40% at 9pm against "American Idol," ABC's "Modern Family" stood as the highest-rated scripted show in its half-hour for its 3rd straight airing among Adults 18-49, beating CBS' "Criminal Minds" by 14% (4.2/10 vs. 3.7/9). "Modern Family" also registered as Wednesday's No. 1 scripted TV program for its 3rd telecast in a row.

� Posting its 2nd-consecutive telecast of growth opposite "Idol," up 8% week to week, "Modern Family" matched a series-high in Adults 18-49. The ABC comedy also posted series highs with Adults 18-34, Women 18-34, key Men (M18-49/M25-54) and Teens 12-17.

"Cougar Town" (9:30-10:00 p.m.)

Airing against a surging "American Idol," ABC freshman "Cougar Town" finished as the No. 2 scripted program in its half-hour among Total Viewers (6.7 million) and Adults 18-49 (2.8/7) to CBS' veteran "Criminal Minds," while registering as the No. 1 scripted show in its slot with Adults 18-34 (2.6/7-tie) and Women 18-34 (3.2/8). In fact, "Cougar Town" finished as Wednesday's No. 2 scripted show with Women 18-34 for its 3rd straight telecast, behind only "Modern Family."

� Despite facing the second-half of "Idol," which was up sharply in the half-hour week to week, "Cougar Town" grew its overall audience week to week (+6% - 6.7 million vs. 6.3 million) and was also up in Adults 18-34 (+4% - 2.6/7 vs. 2.5/7) and across all key Men: +19% in M18-34, +9% in M18-49 and +8% in M25-54.

"Ugly Betty" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC's "Ugly Betty" jumped week to week by 18% in Total Viewers (4.7 million vs. 4.0 million) and by 21% in Adults 18-49 (1.7/5 vs. 1.4/4). "Betty" marked a season-high in the key young Adult sales demo.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 35% currently, from 29% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 2/10/10.





  [february 2010]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (FOX)
· COUGAR TOWN (TBS)
· CRIMINAL MINDS (CBS)
· GARY UNMARRIED (CBS)
· HUMAN TARGET (FOX)
· MERCY (NBC)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)
· NEW ADVENTURES OF OLD CHRISTINE, THE (CBS)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[03/28/17 - 01:22 PM]
24-Hour Disney Junior Channel Celebrates 4 Years at #1 Turbocharged by "Mickey and the Roadster Racers"
Disney Channel spins the numbers for the quarter to date.

[03/28/17 - 11:44 AM]
Nickelodeon Wins 1Q 17 with All Kids' Demos, Marks Yearly Growth and Captures All Top Ten Shows for Kids 2-11 and Kids 6-11
Nickelodeon spins the numbers for the quarter to date.

[03/28/17 - 08:43 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
The Peacock wins the evening among total viewers as well as adults 18-49.

[03/27/17 - 01:02 PM]
"RuPaul's Drag Race" Sashays Over to VH1 with Most Watched Episode in Franchise History
VH1 spins the numbers for Friday, March 24.

[03/27/17 - 12:51 PM]
2017 NCAA Tournament Scores Increases in Television Viewership Through Elite 8, Along with All-Time Records Across Digital and Social Platforms
CBS and Turner spin the numbers for their NCAA coverage to date.

[03/27/17 - 12:50 PM]
"Big Little Lies" Achieves Series High as It Approaches Finale This Sunday, April 2
HBO further spins the numbers for the series to date.

[03/27/17 - 08:24 AM]
Sunday's Broadcast Ratings: CBS Gets a Boost from NCAA Overrun
The Eye wins the night among total viewers and adults 18-49.

[03/26/17 - 08:41 AM]
Saturday's Broadcast Ratings: NBC Tops Demos on Low Key Night
The latest installment of "SNL Vintage" leads the night among adults 18-49.

[03/25/17 - 08:29 AM]
Friday's Broadcast Ratings: NCAA Coverage Puts CBS on Top
The Eye easily wins the evening in total viewers and adults 18-49.

[03/24/17 - 01:20 PM]
"Into the Badlands" Is 2017's #1 Returning Cable Series
AMC further spins the numbers for Sunday, March 19.

[03/24/17 - 08:41 AM]
Thursday's Broadcast Ratings: CBS Pulls in Front with NCAA Coverage
The Eye wins the night among total viewers and adults 18-49.

[03/23/17 - 09:25 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top for FOX
The network leads the night among adults 18-49.

[03/22/17 - 09:19 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Stay on Top
ABC, CBS, FOX and The CW split the silver among adults 18-49.

[03/21/17 - 08:23 AM]
Monday's Broadcast Ratings: "The Voice" Holds Off "DWTS" Return in 18-49
ABC's reality franchise however wins the night among total viewers.

[03/20/17 - 04:01 PM]
OWN Drama Series Deliver Strong Ratings with Season Finale of "The Haves and the Have Nots" and Season Two Premiere of "Greenleaf"
OWN further spins the numbers for Tuesday, March 14 and Wednesday, March 15.