or


[02/12/10 - 11:21 AM]
ABC Grows Its Thursday Audience and Is No. 1 in Adults 18-34 for the 6th Time in 7 Weeks
ABC spins the numbers for Thursday, February 11.

[via press release from ABC]

Quick Take for Thursday, February 11, 2010 (Fast Affiliate Live + Same Day Ratings)

Opposite Increased Competition from CBS' "Survivor" Premiere, ABC Grows Its Thursday Audience and is No. 1 in Adults 18-34 for the 6th Time in 7 Weeks

"Deep End" Posts Double-Digit Week-to-Week Gains in Viewers and Young Adults

Building its Overall Audience from the Prior Week, ABC's "Grey's Anatomy" Wins the 9 O'clock Hour in Adults 18-34 and Across All Key Women Demos

"Private Practice" Dominates the 10 O'clock Hour Among Adults 18-34, Standing as No. 1 Series in the Slot for the 12th time in 13 Telecasts this Season

Thursday Night (8:00-11:00 p.m.)

ABC finished a solid second on Thursday in Total Viewers (9.1 million) and Adults 18-49 (3.0/8) to CBS with its airing of the highly-promoted 2-hour premiere of "Survivor: Heroes vs. Villains." The Network ranked No. 1 on the evening with Adults 18-34 (2.6/8-tie) for the 6th time in 7 weeks. ABC also topped the evening with Women 18-34, leading its nearest competition by 34% (3.9/11 vs. 2.9/8-CBS).

� Despite the heightened competition on the night, ABC increased its overall Thursday audience (9.1 million) for the 2nd consecutive week.

"The Deep End" (8:00-9:00 p.m.)

From 8:00-9:00 p.m. against the opening hour of "Survivor," ABC's "The Deep End" posted week-to-week gains in both Total Viewers (+12% - 5.7 million vs. 5.1 million) and Adults 18-49 (+15% - 1.5/4 vs. 1.3/4).

"Grey's Anatomy" (9:00-10:00 p.m.)

Opposite the second half of "Survivor," ABC's "Grey's Anatomy" ranked No. 1 in its time slot with Adults 18-34 (3.9/11) and all key Women: W18-34 (5.9/16), W18-49 (6.3/15) and W25-54 (6.9/15).

� "Grey's" was up was up week to week in Total Viewers (12.7 million vs. 12.6 million) and Adults 25-54 (5.0/12 vs. 4.9/12).

"Private Practice" (10:00-11:00 p.m.)

ABC's "Private Practice" won Thursday's 10 o'clock hour among Adults 18-34, leading its nearest competition by 29% (2.7/9 vs. 2.1/7 � CBS' "The Mentalist"). It was the 12th time in 13 original telecasts this season for the ABC sophomore drama to hold the No. 1 series position in the hour with Adults 18-34.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 35% currently, from 29% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 2/11/10.





  [february 2010]  
S
M
T
W
T
F
S
 


· DEEP END, THE (ABC)
· GREY'S ANATOMY (ABC)
· MENTALIST, THE (CBS)
· PRIVATE PRACTICE (ABC)
· SURVIVOR (CBS)





most recent ratings | view all posts
[09/24/16 - 11:16 AM]
FOX Hit Dramas - "Gotham" and "Lucifer" - See Significant Gains in Live + 3
FOX further spins the numbers for Monday, September 19.

[09/24/16 - 10:06 AM]
Monday's "The Good Place" Is the Week's Top Debut Half-Hour of a New Comedy in Live + 3
NBC further spins the numbers for Monday, September 19.

[09/24/16 - 08:48 AM]
Friday's Broadcast Ratings: "MacGyver" Debuts on Top for CBS
The Eye's reboot leads the night in both total viewers and adults 18-49.

[09/23/16 - 08:41 AM]
Thursday's Broadcast Ratings: CBS, NFL Stifle Its Competition
ABC's "Notorious" (1.2) and FOX's "Pitch" (1.1) are outshined by the Eye's football coverage in adults 18-49.

[09/22/16 - 08:44 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top, But Down
FOX's juggernaut is off nearly 37% from a year ago among adults 18-49.

[09/21/16 - 02:35 PM]
"South Park" Season 20 Premiere Marks Hightest Rated Episode in a Decade
Comedy Central further spins the numbers for Wednesday, September 14.

[09/21/16 - 09:31 AM]
Strong Premieres of "Bull" and "NCIS" Lead CBS to Tuesday Win
CBS spins the numbers for Tuesday, September 20.

[09/21/16 - 09:05 AM]
Tuesday's Broadcast Ratings: Newcomers "This Is Us," "Bull" Open Strong
NBC and CBS see big year-to-year gains among adults 18-49 from both series premieres.

[09/21/16 - 08:45 AM]
"This Is Us" Is NBC's Top-Rated Scripted Show in the Slot in 6 Years
NBC spins the numbers for Tuesday, September 20.

[09/21/16 - 08:21 AM]
ABC's "SHIELD" Returns to Its Top Rating Since Its Mid-Season Premiere in March
ABC spins the numbers for Tuesday, September 20.

[09/20/16 - 09:45 AM]
"American Horror Story: Roanoke" Premiere Among the Most-Watched in FX Networks History
FX further spins the numbers for Wednesday, September 14.

[09/20/16 - 08:59 AM]
Monday's Broadcast Ratings: NBC Opens the Season on Top
"The Voice" and "The Good Place" help the Peacock lead the night in total viewers and adults 18-49.

[09/19/16 - 11:26 AM]
Top New Non-Fiction Series in 2016 for Investigation Discovery's "JonBenet: An American Murder Mystery"
Investigation Discovery spins the numbers for September 12-14.

[09/19/16 - 11:10 AM]
2016 Emmys Averages 11.3 Million Viewers and Reaches 25.9 Million
ABC spins the numbers for Sunday, September 18.

[09/19/16 - 08:21 AM]
Sunday's Broadcast Ratings: NFL Sparks NBC, CBS Victory Over Emmys on ABC
"The 68th Primetime Emmy Awards" are down nearly 22% from last year among adults 18-49.