or


[03/09/10 - 11:13 AM]
ABC Monday Beats NBC by 3.8 Million Viewers and by 38% in Adults 18-49
ABC spins the numbers for Monday, March 8.

[via press release from ABC]

Quick Take for Monday, March 8, 2010 (National Live + Same Day Program Ratings)

ABC Monday Beats NBC by 3.8 Million Viewers and by 38% in Adults 18-49

"The Bachelor: Jason and Molly's Wedding" Builds in Viewers in Young Adults From Its First Hour to its Second Hour, Taking Second at 9pm, Beating Fox's "24" and NBC's "Trauma"

ABC's "Castle" Outperforms NBC's "Law & Order" By 3.9 Million Viewers and by 60% in Adults 18-49

Monday Night (8:00-11:00 p.m.) ABC's Monday drew 9.2 million viewers and a 2.6 rating, 7 share in Adults 18-49, beating NBC's all-original drama lineup by 3.8 million viewers and by 53% in Adults 18-49 (5.4 million & 1.7/5 in Adults 18-49). ABC won the night among Women 18-34 (3.5/10), taking the top spot for the 8th time in the last 10 weeks.

"The Bachelor: Jason and Molly's Wedding" (8:00-10:00 p.m.) ABC's special telecast of "The Bachelor: Jason and Molly's Wedding" attracted 9.3 million viewers and a 2.8 rating, 7 share in Adults 18-49. "The Bachelor" grew by 9% in Total Viewers (8.9 million viewers to 9.7 million) and by 12% in Adults 18-49 (2.6/7 to 2.9/8) from its first hour to its second hour. The unscripted special finished second in the 9 o'clock hour in viewers and young adults, defeating Fox's "House"-led "24" (8.9 million & 2.8/7) and NBC's original "Trauma" (4.8 million & 1.4/3).

"Castle" (10:00-11:00 p.m.)

ABC's "Castle" earned second place in the 10 o'clock hour to CBS' original "CSI: Miami," beating out NBC's original "Law & Order" by 3.9 million viewers (9.1 million vs. 5.2 million) and by 60% in Adults 18-49 (2.4/7 vs. 1.5/4).

· "Castle" built on its lead-in across each of the key Men demographics: M18-34/M18-49/M25-54.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (National, Live + Same Day Ratings), 3/8/10.





  [march 2010]  
S
M
T
W
T
F
S
 


· 24 (FOX)
· BACHELOR, THE (ABC)
· CASTLE (ABC)
· CSI: MIAMI (CBS)
· HOUSE (FOX)
· LAW & ORDER (NBC)
· TRAUMA (NBC)





most recent ratings | view all posts
[02/13/16 - 08:44 AM]
Friday's Broadcast Ratings: ABC Leads the Night Among Adults 18-49
"Shark Tank" and "20/20" post big gains from a week ago.

[02/13/16 - 08:40 AM]
ABC Wins Friday with "Shark Tank" and "20/20" at Season Highs
ABC spins the numbers for Friday, February 12.

[02/13/16 - 08:29 AM]
"Grimm" Matches Its 18-49 High Since Nov. 6
NBC spins the numbers for Friday, February 12.

[02/12/16 - 09:04 AM]
Thursday's Broadcast Ratings: ABC, FOX Split Demo Crown
FOX however is the most-watched network on the night.

[02/12/16 - 08:56 AM]
"DC's Legends of Tomorrow" Holds Steady in Week 4
The CW spins the numbers for Thursday, February 11.

[02/12/16 - 08:38 AM]
"Shades of Blue" Maintains 100% Week to Week, Despite the Return of "How to Get Away with Murder"
NBC spins the numbers for Thursday, February 11.

[02/12/16 - 08:19 AM]
ABC Is No. 1 on Thursday in Adults 18-49 with the Return of TGIT Delivering the Night's Top 3 Dramas
ABC spins the numbers for Thursday, February 11.

[02/11/16 - 02:33 PM]
CMT's "Party Down South" Boosts Thursday Night Programming Block with Strong Premiere and Double-Digit Growth in Week 2
CMT further spins the numbers for Thursday, January 28 and Thursday, February 4.

[02/11/16 - 11:40 AM]
HGTV "Fixer Upper" Crushed Cable Ratings Among P25-54 and W25-54 on Tuesday Night
HGTV spins the numbers for Tuesday, February 9.

[02/11/16 - 11:07 AM]
"The Tonight Show," "Late Night" Once Again Win in All Key Measures for Week of Feb. 1-5
NBC spins the late-night numbers for the week of February 1-5.

[02/11/16 - 08:57 AM]
Wednesday's Broadcast Ratings: ABC, FOX & NBC All Share Top Demo Spot
The Alphabet's "Modern Family" leads the night among adults 18-49.

[02/11/16 - 08:40 AM]
"Chicago P.D." Equals Its High Since November 2014
NBC spins the numbers for Wednesday, February 10.

[02/11/16 - 08:31 AM]
ABC Is No. 1 on Wednesday With "Modern Family" as the Top TV Show
ABC spins the numbers for Wednesday, February 10.

[02/11/16 - 07:21 AM]
ABC Draws Its Biggest Audience in Late-Night in More Than 2 Months
ABC spins the late-night numbers for the week of February 1-5.

[02/10/16 - 02:52 PM]
TV One's Premiere of 47th NAACP Image Awards Drives Network to Rank Among Top 2 Ad-Supported Cable Networks for the Night
TV One further spins the numbers for Friday, February 5.