or


[03/09/10 - 11:13 AM]
ABC Monday Beats NBC by 3.8 Million Viewers and by 38% in Adults 18-49
ABC spins the numbers for Monday, March 8.

[via press release from ABC]

Quick Take for Monday, March 8, 2010 (National Live + Same Day Program Ratings)

ABC Monday Beats NBC by 3.8 Million Viewers and by 38% in Adults 18-49

"The Bachelor: Jason and Molly's Wedding" Builds in Viewers in Young Adults From Its First Hour to its Second Hour, Taking Second at 9pm, Beating Fox's "24" and NBC's "Trauma"

ABC's "Castle" Outperforms NBC's "Law & Order" By 3.9 Million Viewers and by 60% in Adults 18-49

Monday Night (8:00-11:00 p.m.) ABC's Monday drew 9.2 million viewers and a 2.6 rating, 7 share in Adults 18-49, beating NBC's all-original drama lineup by 3.8 million viewers and by 53% in Adults 18-49 (5.4 million & 1.7/5 in Adults 18-49). ABC won the night among Women 18-34 (3.5/10), taking the top spot for the 8th time in the last 10 weeks.

"The Bachelor: Jason and Molly's Wedding" (8:00-10:00 p.m.) ABC's special telecast of "The Bachelor: Jason and Molly's Wedding" attracted 9.3 million viewers and a 2.8 rating, 7 share in Adults 18-49. "The Bachelor" grew by 9% in Total Viewers (8.9 million viewers to 9.7 million) and by 12% in Adults 18-49 (2.6/7 to 2.9/8) from its first hour to its second hour. The unscripted special finished second in the 9 o'clock hour in viewers and young adults, defeating Fox's "House"-led "24" (8.9 million & 2.8/7) and NBC's original "Trauma" (4.8 million & 1.4/3).

"Castle" (10:00-11:00 p.m.)

ABC's "Castle" earned second place in the 10 o'clock hour to CBS' original "CSI: Miami," beating out NBC's original "Law & Order" by 3.9 million viewers (9.1 million vs. 5.2 million) and by 60% in Adults 18-49 (2.4/7 vs. 1.5/4).

· "Castle" built on its lead-in across each of the key Men demographics: M18-34/M18-49/M25-54.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (National, Live + Same Day Ratings), 3/8/10.





  [march 2010]  
S
M
T
W
T
F
S
 


· 24 (FOX)
· BACHELOR, THE (ABC)
· CASTLE (ABC)
· CSI: MIAMI (CBS)
· HOUSE (FOX)
· LAW & ORDER (NBC)
· TRAUMA (NBC)





most recent ratings | view all posts
[02/15/19 - 08:12 AM]
Thursday's Broadcast Ratings: ABC, CBS Share Demo Honors on Valentine's Day
The Eye however remains the night's most-watched network.

[02/14/19 - 08:21 AM]
Wednesday's Broadcast Ratings: FOX, "Masked Singer" Continue Demo Reign
The network has won the adults 18-49 crown for seven consecutive Wednesdays.

[02/13/19 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC Continues Demo Win Streak
The Peacock has taken home the adults 18-49 crown every Tuesday in 2019.

[02/12/19 - 08:12 AM]
Monday's Broadcast Ratings: NBC Takes Home Top Spots in Viewers, Demos
The Peacock's "America's Got Talent: The Champions" leads the night in both categories.

[02/11/19 - 01:12 PM]
Freeform's "Good Trouble" Grows for the 3rd Consecutive Week to New Series Highs Across Key Demos
Freeform further spins the numbers for Tuesday, February 5.

[02/11/19 - 12:31 PM]
"The 61st Annual Grammy Awards(R)" Scores 20 Million Viewers
CBS spins the numbers for Sunday, February 10.

[02/11/19 - 08:15 AM]
Sunday's Broadcast Ratings: Grammy Awards Put CBS on Top
The Eye's annual telecast is up in total viewers but down among adults 18-49 in the preliminary results.

[02/10/19 - 08:10 AM]
Saturday's Broadcast Ratings: Alliance of American Football Opens on Top for CBS
Preliminary numbers put the Eye's new football coverage in front among adults 18-49.

[02/09/19 - 08:33 AM]
Friday's Broadcast Ratings: "Celebrity Big Brother" Pushes CBS on Top
The Eye takes home top honors in both total viewers and adults 18-49.

[02/08/19 - 08:09 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Powers CBS Victory
The Eye wins the night in both total viewers and adults 18-49.

[02/08/19 - 07:31 AM]
CBS' Super Bowl LIII Seen by Additional 12 Million "Out of Home" Viewers
CBS further spins the numbers for Sunday, February 3.

[02/07/19 - 01:31 PM]
"Coop & Cami Ask the World" Soars to a New Series High in Kids 6-11
Disney Channel further spins the numbers for Saturday, January 26 and February 2.

[02/07/19 - 08:16 AM]
Wednesday's Broadcast Ratings: FOX, "The Masked Singer" Continue Demo Reign
The network leads the evening among adults 18-49 while NBC is the most-watched broadcaster.

[02/06/19 - 08:17 AM]
Tuesday's Broadcast Ratings: "Ellen's Game of Games" Tops Disrupted Night
NBC wins the night as the rescheduled Station of the Union Address disrupted the evening.

[02/05/19 - 08:16 AM]
Monday's Broadcast Ratings: ABC Wins Demo Race with "The Bachelor"
The Alphabet takes home top adults 18-49 honors while NBC is the most-watched network.