or


[04/02/10 - 09:38 AM]
ABC Ranks a Strong No. 1 on Thursday in Adults 18-34, Winning the Night by 16%
ABC spins the numbers for Thursday, April 1.

[via press release from ABC]

Quick Take for Thursday, April 1, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Ranks a Strong No. 1 on Thursday in Adults 18-34, Winning the Night by 16%

Thursday's No. 1 TV show with Young Adults, "Grey's Anatomy" Dominates the 9 O'clock Hour Among Adults 18-34 and Adults 18-49

In the 10pm Hour, ABC's "Private Practice" Beats out CBS' "CSI" by 47% in Adults 18-34, Finishing as the No. 1 Scripted Show in the Slot for its 18th Straight Original

Thursday Night (8:00-11:00 p.m.)

ABC earned second place on Thursday among Total Viewers (7.5 million) and Adults 18-49 (2.5/8), while ranking a strong No. 1 among Adults 18-34 with a 16% advantage over second-place Fox (2.2/8 vs. 1.9/7).

Please Note: On the Thursday leading into Easter weekend and during Passover, overall Adult 18-49 TV usage levels were down a sharp -8% week to week (31.6 vs. 34.2).

"Grey's Anatomy" (9:00-10:00 p.m.)

Building sharply on its lead-in (+4.7 million viewers/+150% in AD18-49), ABC's "Grey's Anatomy" won its hour by 25% over its nearest competition in Adults 18-49 (3.5/10 vs. 2.8/8 � CBS' "The Mentalist") to rank as Thursday's No. 1 TV show in the key young Adult sales demo (tie). In addition, "Grey's" beat "The Mentalist" by 100% with Adults 18-34 (3.2/11 vs. 1.6/6). CBS flip-flopped the time period for "CSI" and "The Mentalist" on the night. It was "Grey's" 17th time in 18 original broadcasts this season to qualify as Thursday's No. 1 scripted series with young adults.

"Private Practice" (10:00-11:00 p.m.)

ABC's "Private Practice" ranked a strong second to CBS' "CSI" in the 10 o'clock hour among Total Viewers (7.8 million) and Adults 18-49 (2.7/8), beating out NBC's "Marriage Ref" (5.3 million and 2.2/7) by a best-ever 2.5 million viewers and by 23% with young adults. The ABC sophomore series dominated the hour over its drama competition in Adults 18-34, beating "CSI" by 47% (2.2/8 vs. 1.5/8). In fact it was the 18th consecutive original telecast this season for "Private Practice" to register as the No. 1 scripted show in its slot in Adults 18-34, as well as key Women (W18-34/W18-49).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 4/1/10.





  [april 2010]  
S
M
T
W
T
F
S
    


· CSI: CRIME SCENE INVESTIGATION (CBS)
· GREY'S ANATOMY (ABC)
· MARRIAGE REF, THE (NBC)
· MENTALIST, THE (CBS)
· PRIVATE PRACTICE (ABC)





most recent ratings | view all posts
[12/08/16 - 11:55 AM]
Tuesday's "The Late Show with Stephen Colbert" Tops Late Night with Its Largest Tuesday Audience Since Oct. 2015
CBS spins the late-night numbers for Tuesday, December 6.

[12/08/16 - 10:07 AM]
"Criminal Minds" Tops "Empire" in Viewers for the First Time
CBS spins the numbers for Wednesday, December 7.

[12/08/16 - 09:24 AM]
Wednesday's Broadcast Ratings: "Hairspray Live!" Sparks NBC to Victory
The Peacock leads the evening among total viewers and adults 18-49.

[12/08/16 - 06:18 AM]
"Hairspray Live!" Delivers NBC's Best In-Season Wednesday Average in Four Years, Excluding Olympics, in 18-49
NBC spins the numbers for Wednesday, December 7.

[12/07/16 - 09:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Demo Race with "This Is Us"
The Peacock's new drama paves the way for an adults 18-49 victory.

[12/07/16 - 08:04 AM]
"VH1 Divas Holiday: Unsilent Night" Scores Nearly Two Million Total Viewers
VH1 spins the numbers for Monday, December 5.

[12/06/16 - 03:13 PM]
#DCWeek Gives The CW Its Most Watched Week in Six Years
The CW spins the numbers for the week of November 28-December 4.

[12/06/16 - 01:04 PM]
FOX Sports Scores with College Football Conference Championship Weekend
FOX Sports spins the numbers for the week of November 28-December 4.

[12/06/16 - 10:55 AM]
Hallmark Channel's "Countdown to Christmas" Leads Cable Ratings for Sixth Consecutive Weekend
The Hallmark Channel spins the numbers for the week of November 28-December 4.

[12/06/16 - 09:17 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
CBS takes a close second among adults 18-49, powered by "The Victoria's Secret Fashion Show."

[12/06/16 - 08:42 AM]
Investigation Discovery Earns Strong Double Digit Growth in November
Investigation Discovery further spins the numbers for the month of November.

[12/05/16 - 05:29 PM]
For the First Time, "This Is Us" Beats "Empire" in L+3 18-49 Ratings for the Primetime Week
NBC further spins the numbers for Tuesday, November 29 and Wednesday, November 30.

[12/05/16 - 03:28 PM]
OWN's "Queen Sugar" Season Finale Ranks as #1 Cable Telecast for Women Wednesday Night Delivering 2.76 Million Total Viewers
OWN further spins the numbers for the series to date.

[12/05/16 - 12:22 PM]
Season Finale of Freeform's "Ben & Lauren: Happily Ever After?" Soars to 5-Week Highs Across Key Target Demographics
Freeform further spins the numbers for the series to date.

[12/05/16 - 09:18 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Posts Another NBC Win
The Peacock easily tops the night in adults 18-49 and total viewers.