or


[04/06/10 - 08:46 AM]
Dwts Posts Best-Ever Results Against Ncaa Basketball Championship
ABC spins the numbers for Monday, April 5.

[via press release from ABC]

DWTS Posts Best-Ever Results Against NCAA Basketball Championship

Up against CBS' coverage of the 2010 NCAA Basketball Men's Championship Game on the night, ABC stood as Monday's most-watched network for the 3rd straight week (18.1 million) and qualified as the #1 non-sports net with Adults 18-49 (4.4/12). The Network's results jumped over the year-ago Monday by 3.1 million viewers and by 22% in Adults 18-49 (15.0 million and 3.6/9 on 4/6/09).

ABC's Dancing with the Stars finished as Monday's #1 regular program and won its time period for the 3rd consecutive week with Total Viewers (20.9 million) and Adults 18-49 (5.0/14). In fact DWTS posted its strongest-ever performance on the night of the NCAA Basketball Men's Championship, surging by 1.0 million viewers and by 9% in Adults 18-49 over the year-ago night against the game (19.9 million and 4.6/12 on 4/6/09).

For the 3rd week in a row, ABC's Castle finished #1 series in the 10 o'clock hour in both Total Viewers (12.3 million) and Adults 18-49 (3.0/8). Castle's numbers were way up over its performance on the same night last year opposite the NCAA Basketball Championship, as the ABC sophomore drama built its numbers by over 3 million viewers and by 30% in Adults 18-49 year to year (9.0 million and 2.3/6 on 4/6/09).

Quick Take for Monday, April 5, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Stands as the Most-Watched Net on Monday for the 3rd Week in a Row

ABC's "Dancing with the Stars" Posts its Strongest-Ever Performance on the Night of the NCAA Basketball Men's Championships

"DWTS" Beats the Combined Performances of NBC and Fox from 8-10pm

"Castle" Finishes as the No. 1 Series at 10pm in Viewers and Young Adults for the 3rd Consecutive Week

Monday Night (8:00-11:00 p.m.)

Up against CBS' coverage of the 2010 NCAA Basketball Men's Championship Game on the night, ABC stood as Monday's most-watched network for the 3rd straight week (18.1 million) and qualified as the No. 1 non-sports net with Adults 18-49 (4.4/12). The Network's results jumped over the year-ago Monday by 3.1 million viewers and by 22% in Adults 18-49 (15.0 million and 3.6/9 on 4/6/09).

"Dancing with the Stars" (8:00-10:00 p.m.)

ABC's "Dancing with the Stars" finished as Monday's No. 1 regular program and won its time period for the 3rd consecutive week with Total Viewers (20.9 million) and Adults 18-49 (5.0/14). In fact "DWTS" posted its strongest-ever performance on the night of the NCAA Basketball Men's Championship, surging by 1.0 million viewers and by 9% in Adults 18-49 over the year-ago night against the game (19.9 million and 4.6/12 on 4/6/09).

� "DWTS" beat the combined performances of NBC (originals of "Chuck"/"Trauma") and Fox (2-hour original "24") from 8:00 - 10:00 p.m. by 8.2 million viewers (20.9 million vs. 12.7 million) and by 22% in Adults 18-49 (5.0/14 vs. 4.1/11).

"Castle" (10:00-11:00 p.m.)

For the 3rd week in a row, ABC's "Castle" finished No. 1 series in the 10 o'clock hour in both Total Viewers (12.3 million) and Adults 18-49 (3.0/8). "Castle" was way up over its performance on the same night last year opposite the NCAA Basketball Championship, as the ABC sophomore drama built its numbers by over 3 million viewers and by 30% in Adults 18-49 year to year (9.0 million and 2.3/6 on 4/6/09).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 4/05/10.





  [april 2010]  
S
M
T
W
T
F
S
    


· CASTLE (ABC)
· DANCING WITH THE STARS (ABC)











most recent ratings | view all posts
[10/19/14 - 09:08 AM]
Saturday's Broadcast Ratings: ABC Dominates the Night with Notre Dame/Florida State Matchup
The network's "Saturday Night Football" franchise delivers more than 12 million viewers on average in primetime.

[10/18/14 - 08:39 AM]
Friday's Broadcast Ratings: "Shark Tank" Powers ABC to Top Demo Spot
Plus: the Alphabet's "Last Man Standing" posts week-to-week gains among adults 18-49.

[10/18/14 - 08:34 AM]
"The Blacklist" Grows by 53% in 18-49 and 4.979 Million Viewers Overall Going from Live + Same Day to Live + 3
NBC further spins the numbers for Monday, October 13.

[10/18/14 - 08:33 AM]
"Dateline NBC" Hits Three-Week Highs in 18-49 and Total Viewers, With Its Top Results Since September 26
NBC spins the numbers for Friday, October 17.

[10/18/14 - 08:30 AM]
For the 4th Straight Week, ABC Is #1 on Friday with "Shark Tank" as the Top-Rated Show in Adults 18-49
ABC spins the numbers for Friday, October 17.

[10/17/14 - 02:57 PM]
With Live + 3 for Sunday and Replays, "The Affair" Has Been Viewed by 1.68 Million Viewers on the Linear Network
Showtime further spins the numbers for Sunday, October 12.

[10/17/14 - 01:31 PM]
Another Big Audience Sees Giants Win Pennant in Dramatic, Walk-Off Fashion on FOX Sports 1
FOX Sports spins the numbers for Thursday, October 16.

[10/17/14 - 08:50 AM]
"The Biggest Loser" Hits a Five-Week High in Total Viewers
NBC spins the numbers for Thursday, October 16.

[10/17/14 - 08:32 AM]
Thursday's Broadcast Ratings: CBS Tops Demos for Sixth Consecutive Week
"Thursday Night Football" once again powers the Eye to the front among adults 18-49.

[10/17/14 - 08:28 AM]
ABC Dominates Non-Sports Thursday Competition - Up for the 4th Straight Week Year to Year
ABC spins the numbers for Thursday, October 16.

[10/17/14 - 06:59 AM]
"Thursday Night Football" on CBS and NFL Network More Than Doubles Ratings from a Year Ago
NBC spins the numbers for Thursday, October 16.

[10/16/14 - 02:55 PM]
Cardinals-Giants NLCS Game 4 Drives FOX Sports 1 to Another Viewership Record
FOX Sports spins the numbers for Wednesday, October 15.

[10/16/14 - 02:21 PM]
NBC Wins the Week of Oct. 6-12 in 18-49, As "Sunday Night Football" Ranks #1 Among Primetime Big 4 Shows in 18-49 and Total Viewers
NBC spins the numbers for the week of October 6-12.

[10/16/14 - 11:17 AM]
"The Tonight Show" Wins Late-Night Ratings Race for Week of Oct. 6-10
NBC spins the late-night numbers for the week of October 6-10.

[10/16/14 - 10:54 AM]
"Criminal Minds" Is Wednesday's Most-Watched Broadcast, Growing in Viewers and Adults 18-49
CBS spins the numbers for Wednesday, October 15.