NOTE: The national ratings for The CW's VAMPIRE DIARIES improved dramatically from this morning's preliminary ratings, in virtually all demographics.
THE CW'S "VAMPIRE DIARIES" ENTRANCES FEMALE VIEWERS, DELIVERS BEST WOMEN DEMOS IN OVER 2 MONTHS
THE VAMPIRE DIARIES Wins 8PM Hour with Females 12-34 and Female Teens
VAMPIRE DIARIES Tops ABC and NBC in Key Young Demos; Beats ABC's "FlashForward" in Adults 18-49
VAMPIRE Continues To Reign as Thursdays #1 Show with Female Teens
SUPERNATURAL Remains Rock Solid Week-to-Week
April 16, 2010 (Burbank, CA) - The CW's freshman hit THE VAMPIRE DIARIES took flight with some of its best ratings in key women demos in over two months, hitting a 2.6/9 among women 18-34 (best since 2/4/10) and a 2.1/6 among women 18-49 (best since 2/11/10), according to national live plus same day Nielsen ratings for Thursday, April 15, 2010.
THE VAMPIRE DIARIES won the 8:00-9:00p.m. hour among females 12-34 (2.5/9) and female teens (2.3/9). VAMPIRE DIARIES beat ABC and NBC in the time period among adults 18-34 (1.8/6), women 18-34 (2.6/9), women 18-49 (2.1/6), persons 12-34 (1.7/6) and females 12-34 (2.5/9). VAMPIRE DIARIES beat an original "FlashForward" on ABC in adults 18-49 (1.6/5).
THE VAMPIRE DIARIES continued to be a powerful force on Thursday, again ranking as the night's #1 show among female teens.
VAMPIRE DIARIES was flat week-to-week among adults 18-34 and adults 18-49, as was SUPERNATURAL, which matched its week ago performance in adults 18-34 (1.2/4) and adults 18-49 (1.2/4).