or


[05/25/10 - 01:18 PM]
ABC Is No. 2 to FOX in May
ABC spins the numbers for the season to date.

[via press release from ABC]

ABC is No. 2 to Fox in May, Airing 5 of the Top 12 TV Series in Adults 18-49

ABC Ranks No. 1 on Sunday for the 6th Straight May Sweep In Adults 18-49 and is No. 1 on Thursday for the 4th Year in a Row

ABC Claims 5 of TV's Top 15 Programs for the Season in Adults 18-49,

The Net Airs and 3 of the Season's Top 7 Freshman Shows in Adults 18-49, Including the Top 2 New Sit-Coms and the 2 of the Top 4 New Scripted Shows

ABC Tops with Upscale Adults 18-49, Airing 4 of TV's Top 10 Series and 3 of the Top 5 New Scripted Shows in "Modern," "Cougar Town" and "V"

2010 May Sweep (4/29-5/23/10 - 25 of 28 Nights Complete)

ABC is on track to finish No. 2 to an "Idol"-driven Fox in May 2010 among Adults 18-49 (2.7/8), its 2nd straight year to take second place for the month. The Net also earned a solid second for the month in Adults 18-34 (2.2/7), defeating CBS by 38% (1.6/5) and NBC by 38% (1.6/6).

· ABC Wins Final Week: ABC won the final complete Nielsen week of the May Sweep/TV Season (w/o 5/17/10) among Adults 18-49 (2.9/9), beating Fox by 7% (2.7/9), CBS by 32% (2.2/7) and NBC by 53% (1.9/6). Excluding only "Academy Award" and "Super Bowl" weeks, it represented the first-ever victory for ABC over Fox during a week with "American Idol."

· Top-Rated Nights: ABC ranked as the No. 1 network on Sunday during May in Adults 18-49, winning on 3 of 4 weeks. In fact was ABC's 6th consecutive May to rank No. 1 on Sunday night in the key young adult sales demo (2005-2010). ABC also finished No. 1 on Thursday in Adults 18-49 for the 4th straight May Sweep (2007-2010). In addition, ABC registered as Monday's most-watched TV network overall during May, ranking No. 1 on the night with Viewers on each of the final 10 weeks this season.

· Top-Rated Series: ABC aired 5 of the Top 12 TV series during May 2010 with Adults 18-49: "Grey's Anatomy" - No. 5, "Modern Family" - No. 6, "Lost" No. - 7, "Desperate Housewives" - No. 10 and "Dancing with the Stars" - No. 12. ABC's Dancing with the Stars" is currently the second-most watched TV show of the month, finishing as the No. 1 TV regular show of the week over both editions of "American Idol" on 6 of the last 8 Nielsen weeks of the 2009-10 TV Season.

2009-10 TV Season (9/21/09-5/23/10 - 35 Complete Weeks)

Based on all programming, ABC ranks No. 2 to Fox this season among Adults 18-34 (2.2/7-tie) and Women 18-34 (2.8/8). Excluding sports from the averages to account for the boosts that come from sports packages on CBS (NFL Sunday overruns and Playoff Games/Super Bowl/NCAA Basketball Tournament), NBC (NFL "Sunday Night Football" and Playoff Games/Winter Olympics) and Fox (NFL Sunday overruns and Playoffs Games/MLB post-season baseball), ABC is on the heels of No. 2 Fox in Total Viewers (pacing within 280k viewers - 8.63 million vs. 8.91 million) and No. 2 CBS in Adults 18-49 (pacing within two-tenths of a rating point - 2.7/7 vs. 2.9/8) this season. Also in the non-sports numbers, ABC leads sports-dependent NBC for the season by wide margins in both Total Viewers (+2.2 million - 8.6 million vs. 6.4 million) and Adults 18-49 (+29% - 2.7/7 vs. 2.1/6).

· ABC Outdraws a Sports-Driven NBC for the Season, Even with the 17-Night Winter Olympics: Despite NBC's enormous boost to its season averages from 17-nights of Winter Olympics coverage in February and a record-setting "Sunday Night Football" numbers, ABC leads NBC on a season-to-date basis in Total Viewers (8.6 million vs. 8.2 million) and pulled even among Adults 18-49 (2.7/7).

· ABC is the No. 1 Net on Thursday, as "Grey's" is the No. 1 Show: ABC is the No. 1 network this season on Thursday night among Adults 18-49 (tied w/CBS). In fact, ABC's "Grey's Anatomy" stands as Thursday's No. 1 TV show in the key young adult sales demo for the 4th straight season.

· Season's Highest-Rated TV Series: ABC airs 5 of TV's Top 15 shows this season in Adults 18-49, including 2 of the Top 3 scripted shows: "Lost" and "Grey's Anatomy" are tied at No. 6 (tied as the No. 2 scripted series), "Desperate Housewives" - No. 10, "Dancing with the Stars" and "The Bachelor" are tied at No. 14. The Network claims 4 of the Top 20 most-watched shows for the season: "Dancing with the Stars" - No. 3, "Dancing with the Stars the Results" - No. 10, "Housewives" - No. 13 and "Grey's" - No. 16. The Net delivers 4 of the Top 10 TV shows with Women 18-49, with "Grey's," "Housewives," "The Bachelor" and "DWTS."

· Top Freshman Series: ABC claims 3 of the Top 7 new TV shows this season among Adults 18-49, including the 2 of the Top 4 scripted freshman series and the Top 2 sit-coms: "Modern Family" - No. 3 (No. 1 new sit-com/No. 2 scripted), "V" - No. 5 (No. 4 scripted) and "Cougar Town" - No. 7 (No. 2 sit-com).

· ABC is a Top Draw with Upscale Young Adults: ABC stands as the No. 2 television network among upscale young adults in the non-sports averages. ABC is the second-highest-rated network among Adults 18-49 in homes with $100K+ Annual Income (3.18 rating), leading CBS by +8% (2.93) and NBC by +23% (2.59). Also in the non-sports averages, ABC is the No. 1 network based on concentration or index of upscale young adults in its audience (Index of 119). In addition, ABC claims 9 of the Top 25 (4 of the Top 10) highest-rated regular TV series this season among high income young adults, including the No. 1 scripted show ("Lost") and 3 of the Top 5 scripted freshman series ("Modern Family," "Cougar Town" and "V"): "Lost" (7.91 rating) - No. 3 (No. 1 scripted), "The Bachelor" (7.01) - No. 6, "Grey's Anatomy" (6.97) - No. 7 (No. 3 scripted), "Desperate Housewives" (5.98) - No. 10, "Modern Family" (5.49) - No. 11, "Dancing with the Stars" (5.09) - No. 19, "V" (4.89) - No. 22, "Private Practice" (4.42) - No. 24 and "Brothers & Sisters" (4.37) - No. 25. ABC also qualifies as the No. 2 highest-rated network this season in the non-sports numbers on two of Nielsen's other premium upscale measures, including Adults 18-49 with 4+ Years of College and Professionals or Managers earning $100K+ Annual Income. Reporting an annual median income of $73,000 for their respective young adult audiences, ABC's "The Bachelor," "Lost," "Modern Family," "Cougar Town," "Grey's," "Private Practice," "Housewives" and "Brothers & Sisters" are each tied with the 2nd-highest incomes among broadcast series this season.

· ABC Series Among Most Popularly Recorded and Played Back: On average during primetime this season, ABC's numbers grow from its originally reported Live + Same Day averages to the finalized Live + 7 Day ratings by +9% in Total Viewers (7.9 million to 8.6 million), by +13% in Adults 18-49 (2.4/7 to 2.7/7) and by +16% in Adults 18-34 (1.9/6 to 2.2/7). In fact, ABC is the top percentage gainer via DVR among the major networks on all 3 Nielsen measures. The Net's series are among the most popularly recorded and played back. ABC's "Grey's Anatomy" remains TV's most-played-back show again this season. On average, "Grey's Anatomy" is the top gainer (tied w/"The Mentalist") from the originally reported numbers (Live + Same Day) to the finalized DVR playback numbers (Live + 7 Day), generating an additional +2.8 million viewers (13.2 million to 16.0 million). With a significant rise in DVR penetration year to year (from 31% to 36%), "Grey's" DVR bump is 4% higher than its average increase last season (+2.7 million viewers in 2008-09). The sixth-season ABC medical drama is the biggest gainer overall in Adult 18-49 rating, picking up 1.4 rating points in the finalized numbers - surging from a 4.8 rating to a 6.2 rating. A total of 10 of ABC's scripted series gain more than 1.0 million viewers on average from their originally reported numbers to the final DVR playback numbers, including "Grey's Anatomy" (+2.9 million - top gainer overall), "Lost" (+2.2 million), "Private Practice" (+1.9 million), "Castle" (+1.9 million), "V" (+1.8 million), "Modern Family" (+1.8 million), "Desperate Housewives" (+1.7 million), "FlashForward" (+1.6 million), "Brothers & Sisters" (+1.3 million) and "Cougar Town" (+1.1 million). Among Adults 18-49, 10 of ABC's scripted series also register substantial ratings increases of half-a-rating point or more: "Grey's Anatomy" (+1.5 rating point - top gainer overall), "Lost" (+1.1 rating), "Private Practice" (+1.0 rating), "Modern Family" (+1.0 rating), "V" (+0.8 rating), "Desperate Housewives" (+0.8 rating), "FlashForward" (+0.8 rating), "Cougar Town" (+0.7 rating), "Castle" (+0.6 rating) and "Brothers & Sisters" (+0.5 rating).

Source: The Nielsen Company, National "Most Current" Program Ratings (9/21/09-5/23/10), or as dated. Upscale data based on regular non-sports programming. DVR Playback Live + 7 Day based on regular, original telecasts only, 9/21/09-5/9/10.





  [may 2010]  
S
M
T
W
T
F
S
      


· AMERICAN IDOL (ABC)
· BACHELOR, THE (ABC)
· BROTHERS & SISTERS (ABC)
· CASTLE (ABC)
· COUGAR TOWN (TBS)
· DANCING WITH THE STARS (ABC)
· DESPERATE HOUSEWIVES (ABC)
· FLASH FORWARD (ABC)
· GREY'S ANATOMY (ABC)
· LOST (ABC)
· MENTALIST, THE (CBS)
· MODERN FAMILY (ABC)
· PRIVATE PRACTICE (ABC)
· SUNDAY NIGHT FOOTBALL (NBC)
· V (ABC)





most recent ratings | view all posts
[12/11/25 - 03:15 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos
The series also saw gains on the same week last year in Adults 25-54 and Adults 18-49.

[12/10/25 - 02:59 PM]
FOX NFL Scores Massive Week 14 Viewership
28 million viewers watched FOX Sports' Week 14 "America's Game of the Week," featuring the Green Bay Packers divisional win over the Chicago Bears.

[12/10/25 - 12:08 PM]
NBCU's November to Remember Showcases the Power of Company's Programming
"All Her Fault" became the most-watched original series launch in Peacock history with 46 million hours.

[12/10/25 - 09:54 AM]
ABC Unwraps Holiday Presentations of Fan Favorite Shows
"Dancing with the Holidays" was the top-performing holiday-themed special across the broadcast networks among Adults 18-49 in two years.

[12/09/25 - 04:11 PM]
"College GameDay" Delivers Second Most-Watched Conference Championship Episode Ever; ABC/ESPN Score Second Most-Watched Conference Championship Week Since 2014
The SEC Championship delivered 16.9 million viewers on Saturday, December 6.

[12/09/25 - 02:03 PM]
18.3 Million Viewers Tuned in for Big Ten Championship Game on FOX
Indiana's win peaked with 19,993,000 viewers from 11:00-11:15 PM ET.

[12/08/25 - 11:30 AM]
College Football on The CW Network Sees Double Digit Year-Over-Year Viewership Gains for 2025 Season
ACC football experienced the largest year-over-year growth, up 26% in total audience compared to 2024.

[12/05/25 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" improved on the previous week in Total Viewers and Adults 18-49, hitting nine-week highs in both measures.

[12/05/25 - 02:05 PM]
ESPN Networks Deliver Best College Football Regular Season Since 2011; "College GameDay Built by The Home Depot" Scores Most-Watched Season Ever
ESPN networks aired the most-watched game in 34 of 42 key Saturday windows, including seven of 14 noon windows, 13 of 14 late afternoon windows and all 14 prime windows.

[12/05/25 - 12:35 PM]
2025 CFB Viewership Surges on FOX & FS1
The 2025 regular season wrapped with big numbers for "Big Noon Saturday," "Big Noon Kickoff" and more - including year-over-year gains across the board.

[12/05/25 - 11:00 AM]
CBS Premiere Week Episodes Post Gains and Lead In Live Plus 35-Day Multiplatform Viewership
"Tracker" delivered 17.3 million viewers, up +6% versus its year-ago premiere.

[12/05/25 - 08:45 AM]
ESPN Delivered Most-Watched Women's College Volleyball Season on Record
Said coverage averaged 190,000 viewers, up 36% from the 2024 season.

[12/04/25 - 04:19 PM]
"College GameDay Built By The Home Depot" Delivers Second-Best Regular Season Episode Ever; ESPN Scores Best Rivalry Week Since 2012
The Lone Star Showdown drew over 13 million viewers, peaking with 14.3 million viewers.

[12/04/25 - 03:45 PM]
"Big Noon Kickoff" Scores 4.36 Million Viewers on FOX
The 2025 season was "Big Noon Kickoff's" most-watched season in history.

[12/04/25 - 02:41 PM]
18.4M Viewers Tuned in for Ohio State-Michigan on FOX
Ohio State's win over Michigan scored 18,424,000 viewers on FOX.