or


[06/08/10 - 11:31 AM]
Turner Sports Kick Starts Its Nascar Summer Series from Pocono with Multi-Platform Success on TNT and NascaR.com
TNT spins the numbers for Sunday, June 6.

[via press release from TNT]

Turner Sports Kick Starts its NASCAR Summer Series from Pocono with Multi-Platform Success on TNT and NASCAR.COM

Turner Sports hit the track at top speed this past Sunday in Pocono with fans tuning into TNT's Summer Series, driving the network to strong early ratings, and logging on to NASCAR.COM to deliver double digit increases on the league's site over the previous year:

- According to Nielsen Fast Nationals, TNT's race coverage delivered a 3.3 US rating and 5,344,000 Total Viewers, becoming the #1 program of the day on ad-supported cable in Households, Total Viewers, Adults 25-54, Men 18-49 and Men 25-54.

- TNT's Sprint Cup Series racing from Pocono delivered more households (3,778,000) than the Stanley Cup Finals on NBC (3,750,000) and MTV Movie Awards (3,274,000)

- NASCAR.COM had over one million unique visitors, an increase of +13% vs. the Pocono race in 2009.

- The site received about 7.4 million page views, an increase of +25% vs. the 2009 race at Pocono.

- There were 1.5 million visits to the site which is an increase of 16% vs. the 2009 Pocono race.

- Total video streams on Sunday (on demand + live) were up 227% YOY to 724,000 streams including the 2010 debut of RaceBuddy, a multiplatform experience which features four camera angles and a mosaic view. NASCAR.COM also featured an exclusive live video chat with TNT NASCAR analyst Kyle Petty.

NASCAR on TNT and NASCAR.COM returns this weekend on Sunday, June 13 from Michigan International Speedway. Countdown to Green begins at Noon (ET). NASCAR Sprint Cup Series racing from Michigan begins at 1 p.m. (ET).

Turner Sports, a division of Turner Broadcasting System, Inc., presents some of the best and most popular sporting events worldwide and is a leader in televised and online sports programming. With events airing on TBS ,TNT and truTV, Turner Sports' line-up includes NASCAR and NASCAR.COM, the NBA, Major League Baseball, the NCAA Men's Basketball Tournament, professional golf, PGATOUR.COM and PGA.com. Turner Sports and the NBA also jointly manage NBA Digital, which includes NBA TV, NBA.com, NBA LEAGUE PASS, NBA LEAGUE PASS Broadband, NBA Mobile, NBADLEAGUE.com and WNBA.com.

Television Source: Nielsen Media Research based on Live + Same Day ad-supported cable data from 06/06/10. NASCAR on TNT: 6/7/09 vs. 6/6/10 (NASCAR).

Source: Turner Sports & Entertainment Digital Research based on data from Omniture SiteCatalyst. Periods: 6/7/09 vs. 6/6/10 (NASCAR).





  [june 2010]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









most recent ratings | view all posts
[04/24/14 - 03:00 PM]
Wednesday's Cable Ratings & Broadcast Finals: "Modern Family" Reclaims Top Spot in Viewers, Demos
Plus: numbers for Discovery's "Marooned," Comedy Central's "TripTank" and VH1's "The Fabulous Life of..."

[04/24/14 - 10:40 AM]
"The Tonight Show" Sees Year-to-Year Growth, Scoring Its Highest 18-49 Rating for a Week of Rebroadcasts in Nearly Three Years
NBC spins the late-night numbers for the week of April 14-18.

[04/24/14 - 08:50 AM]
Encore Telecast of "Law & Order: Special Victims Unit" Builds On Its Lead-In by 10% in Adults 18-49
NBC spins the numbers for Wednesday, April 23.

[04/24/14 - 08:45 AM]
Wednesday's Broadcast Ratings: FOX Tops Viewers, Demos with "American Idol"
The network's mainstay is up double-digits from last week among adults 18-49.

[04/24/14 - 08:28 AM]
ABC's "Modern Family" Is Up as Wednesday's #1 TV Show for Its 6th Straight Original
ABC spins the numbers for Wednesday, April 23.

[04/24/14 - 07:49 AM]
"Jimmy Kimmel Live: Behind the Scandalabra" Delivers the Show's Most-Watched-Ever Late-Night Telecast
ABC spins the late-night numbers for the week of April 14-18.

[04/23/14 - 02:59 PM]
Discovery Channel's Season Premiere of "Deadliest Catch" Is Highest Rated Premiere in Three Seasons
Discovery spins the numbers for Tuesday, April 22.

[04/23/14 - 02:51 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Keeps NBC on Top in Demos
Plus: numbers for MTV's "Faking It," Investigation Discovery's "Bad Teachers" and Discovery's "Deadliest Catch."

[04/23/14 - 01:21 PM]
Lifetime's New Docu-Series "True Tori" Captivates 1.2 Million Viewers in Series Premiere
Lifetime spins the numbers for Tuesday, April 22.

[04/23/14 - 01:20 PM]
ABC Airs 7 of the Season's Top 20 Entertainment Series - Most for Any Net
ABC spins the numbers for the season to date.

[04/23/14 - 10:52 AM]
Cartoon Network's "Adventure Time" Seals Monday Night Wins
Cartoon Network spins the numbers for Monday, April 21.

[04/23/14 - 08:47 AM]
NBC Finishes #1 or Tied for #1 Tuesday Night Among the Big 4 Networks for a Record 21st Time This Season in 18-49
NBC spins the numbers for Tuesday, April 22.

[04/23/14 - 08:36 AM]
"Supernatural" Rises, "The Originals" Holds Steady
The CW spins the numbers for Tuesday, April 22.

[04/23/14 - 08:30 AM]
ABC's "Marvel's Agents of S.H.I.E.L.D." Is Up from Its Last Original 8pm Telecast in Viewers and Adults 18-49
ABC spins the numbers for Tuesday, April 22.

[04/23/14 - 08:29 AM]
Tuesday's Broadcast Ratings: NBC Keeps Demo Crown with "The Voice"
Plus: CBS, despite an all-repeat lineup, takes home the silver in adults 18-49 and remains the most-watched network.