or


[06/13/10 - 03:40 PM]
U.S.-England: Most-Watched Fifa World Cup First-Round Match and Most-Viewed United States Match Since 1994
ESPN spins the numbers for Saturday, June 12.

[via press release from ESPN]

U.S.-England: Most-Watched FIFA World Cup First-Round Match and Most-Viewed United States Match Since 1994

7.3 Rating for Two-Hour Match Window; 108% Increase in Viewers Through Five World Cup Matches on ESPN/ABC

Saturday's highly anticipated United States-England match on ABC -- which ended in a 1-1 tie - is the most-watched FIFA World Cup first-round match among households and viewers, and the most-viewed United States Men's National Team game since 1994. The two-hour match window (2:30-4:30 p.m. ET) averaged a 7.3 household rating, 8,391,000 households, and 12,956,000 viewers, based on fast nationals.

The three-hour telecast (1:30-4:30 p.m.) -- including one-hour of pre-match coverage - delivered a 6.1 household rating, 7,034,000 households, and 10,763,000 viewers. The overall three-hour telecast ranks fifth all-time behind three World Cup finals (including the 1999 Women's World Cup Final) and a round of 16 game (U.S.-Brazil) in 1994, all televised on ABC.

Through five matches, ESPN and ABC are averaging 3,427,000 households and 4,937,000 viewers -- up 95% and 108%, respectively, versus the first five games of the 2006 World Cup (1,754,000 households and 2,379,000 viewers in '06). ESPN's most-watched game so far is Saturday's Argentina-Nigeria matchup - a 2.8 household coverage rating, 2,820,000 households, and 3,725,000 viewers. (Note: Ratings and viewership numbers are based on the specific-two hour match windows, not including pre-match studio coverage.)

"The 2010 FIFA World Cup is off to a tremendous start for ESPN," said John Skipper, ESPN executive vice president, content. "Strong viewership on television and other platforms - including the best first round rating in 16 years - and the overwhelmingly positive reaction we are receiving from fans demonstrate the enormous popularity of this global sports event and how ESPN is uniquely positioned to cover it."

ESPN Digital: 34.5 million page views on ESPN.com; more than one million hours consumed on ESPN3.com

World Cup content on ESPN.com -- including ESPNSoccernet.com and ESPNDeportes.com - delivered 9.5 million visits and 34.5 million page views over the first two days of the tournament (Fri./Sat.). Users have spent an average of 10 minutes per visit engaging with World Cup content. Also, ESPN.com's front page, which prominently featured World Cup news, video and scores, saw 19.0 million visits and 41.3 million page views on Friday and Saturday. More than 729,000 video views came from World Cup highlights, news and analysis content on ESPN.com. ESPN's mobile offerings (ESPN Mobile Web, ESPN 2010 FIFA World Cup App, ESPN ScoreCenter App) generated 8.2 million visits and 50.4 million page views to World Cup content over the first 2 days of the event. Mobile platforms also generated 555,000 video views in those two days.

Since Thursday, fans have consumed more than one million hours of World Cup content on ESPN3.com, ESPN's signature broadband network, which is available in 50 million homes. ESPN3.com viewers are also averaging 51 minutes per match on ESPN3.com, generating 61.2 million minutes of viewing.

Top 5 Most-Viewed FIFA World Cup Telecasts (1994-present):
U.S.-China, Women's WC Final (ABC, 7/10/99) - 18.0 million viewers (11.4 rating)
Brazil-Italy, WC Final (ABC, 7/17/94) - 14.5 (9.5 rating)
Brazil-U.S., Rd of 16 (ABC, 7/4/94) - 13.7 (9.3 rating)
Italy-France, WC Final (ABC, 7/9/06) - 12.0 (7.0 rating)
U.S.-England, First Rd (ABC, 6/12/10) - 10.8 (6.1 rating) *

* includes pre-match coverage

Top 5 Metered Markets (U.S.-England):
San Diego - 11.5 rating
San Francisco - 11.2
Las Vegas - 11.0
Cincinnati - 10.8
Salt Lake City - 10.2

Note: The U.S.-England match ranks as the highest-rated World Cup game on the ESPN networks for 19 of the 56 metered markets, including: Atlanta, Birmingham, Boston, Cincinnati, Columbus, Dayton, Greenville, Kansas City, Las Vegas, Memphis, Miami, New Orleans, Norfolk, Phoenix, Pittsburgh, Providence, Sacramento, Salt Lake City and Tulsa.

ESPN/ABC World Cup Ratings* (thru 5 matches):

Fri., June 11:
South Africa-Mexico (ESPN, 10 a.m.) -- 2.2 household coverage rating, 2.151 million HHs, 2.856 million viewers
Uruguay-France (ESPN, 2:30 p.m.) -- 2.1 rating, 2.056 HHs, 2.950 viewers

Sat., June 12:
South Korea-Greece (ESPN, 7:30 a.m.) -- 1.6 rating, 1.590 HHs, 1.997 viewers
Argentina-Nigeria (ESPN, 9:21 a.m.) -- 2.8 rating, 2.820 HHs, 3.725 viewers
U.S.-England (ABC, 2:30 p.m.) -- 7.3 (U.S.) rating, 8.391 HHs, 12.956 viewers

* Ratings reflect two-hour match windows only

ESPN Inc.'s 2010 FIFA World Cup Coverage in the United States

South Africa 2010 is ESPN's seventh 2010 FIFA World Cup and coverage of the event is the most comprehensive in company history. ESPN, ESPN2 and ABC will air all 64 matches live and in high definition. ESPN3.com, ESPN's signature broadband network available in more than 50 million homes, will feature live English-language simulcasts of matches on ESPN and ESPN2. ESPN 3D will feature 25 matches. ESPN Mobile TV will show all matches. ESPN Deportes, the Spanish-language all sports network, will air more than 50 matches in Portuguese live in the U.S., and ESPN Radio will broadcast all 64 matches. Additionally, ESPN will present television studio programming from site in South Africa, offering U.S. sports fans the most comprehensive news and information coverage throughout the month-long soccer showcase.





  [june 2010]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[07/28/14 - 11:39 AM]
CBS Summer Dramas Score Big Live+7-Day Playback Lift for the Week of July 7
CBS further spins the numbers for the week of July 7-13.

[07/28/14 - 08:50 AM]
Encore "Chicago P.D." Ranks #1 in Its Time Period in 18-49 Among ABC, CBS and NBC
NBC spins the numbers for Sunday, July 27.

[07/28/14 - 08:29 AM]
Sunday's Broadcast Ratings: CBS Tops Viewers, Demos for Second Straight Week
"60 Minutes" and "Big Brother 16" are the most-watched programs in said categories.

[07/28/14 - 08:28 AM]
ABC Earns 2nd on Sunday in Viewers with "Rising Star" Improving Its Slot Year to Year
ABC spins the numbers for Sunday, July 27.

[07/25/14 - 08:40 AM]
Thursday's Broadcast Ratings: "Big Brother" Continues Win Streak for CBS
The Eye has taken home top adults 18-49 honors for five straight weeks.

[07/25/14 - 08:23 AM]
"Last Comic Standing" Wins Its Timeslot in 18-49 and Most Key Demos
NBC spins the numbers for Thursday, July 24.

[07/25/14 - 08:16 AM]
ABC's "Black Box" Finale Is Up and "NY Med" Tops Its Slot for the 5th Straight Week
ABC spins the numbers for Thursday, July 24.

[07/24/14 - 01:20 PM]
Series Premiere of FX's Newest Original Comedy Series "Married" Pulls in 1.5 Million Total Viewers and 1.1 Million Adults 18-49
FX spins the numbers for Thursday, July 17.

[07/24/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Got Talent" Puts NBC Back on Top
The Peacock's summer franchise expands originals to Wednesdays with a victory in both total viewers and adults 18-49.

[07/24/14 - 07:47 AM]
CMT's Highest-Rated Series "Party Down South" Earns Its Highest-Rated Episode Ever, Up Double Digits
CMT spins the numbers for Thursday, July 17.

[07/23/14 - 09:10 AM]
"Daryl's Restoration Over-Hall" Series Premiere Rocks DIY Network's Ratings
DIY Network spins the numbers for Saturday, July 19.

[07/23/14 - 08:28 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Dominates the Competition
NBC wins the night among adults 18-49, more than doubling second place ABC.

[07/23/14 - 08:20 AM]
NBC Wins the Night in the 18-49 Demo More Than Doubling the Nearest Competitor
NBC spins the numbers for Tuesday, July 22.

[07/22/14 - 01:47 PM]
HGTV Still Tops on Sundays - "Flipping the Block" One of HGTV's "Best Series Premieres Ever"
HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
Turner spins the numbers for the week of July 14-20.