or


[06/29/10 - 10:34 AM]
ABC's the Bachelorette Hits Season-Highs
ABC spins the numbers for Monday, June 28.

[via press release from ABC]

ABC's The Bachelorette Hits Season-Highs

Some early points for ABC's Monday, ahead of the regular press release.

Driven by continued strong returns from both The Bachelorette and True Beauty, ABC once again earned first place on Monday in both Total Viewers (8.1 million) and Adults 18-49 (2.7/8), hitting summer-highs on the night with its top summer performance since 7/27/09. In fact the Network ranked #1 in Adults 18-49 for its 4th straight Monday, beating second-place CBS by 50% (1.8/5), third-place Fox by 69% (1.6/5) and fourth-place NBC by 93% (1.4/4).

· Gaining overall audience year to year for the 5th week in a row, ABC built its Monday numbers over the same night last year (6/29/09) by 1.2 million viewers and 13% in Adults 18-49 (6.9 million and 2.4/7).

The time-period leader, ABC's The Bachelorette finished #1 for the 5th week in a row, overpowering its nearest 8-10pm competition (CBS) by 3.0 million viewers (9.7 million vs. 6.7 million) and by 60% (3.2/10 vs. 2.0/6). The veteran unscripted series gained overall audience during each half-hour of its 2-hour broadcast.

· The Bachelorette finished as Monday's #1 television program in Adults 18-49 for the 3rd week in a row, and for the 5th week running was the night's dominant #1 TV show across all key Women demographics (W18-34/W18-49/W25-54).

· The Bachelorette achieved season-highs in Total Viewers and Adults 18-49. In fact excluding season finales, the series drew its biggest audience since February 2004 (since 2/18/04 during Season 2) and its highest Adult 18-49 rating since February 2005 (since 2/21/05 during Season 3).

· On average, The Bachelorette is up over its performance at the same point last year by 1.2 million viewers and by 7% in Adults 18-49.

ABC's True Beauty ranked #1 in the 10 o'clock hour across all key Women demos (W18-34/W18-49/W25-54).

· On average, True Beauty is improving its time period year to year for ABC by 8% in Total Viewers.

Quick Take for Monday, June 28, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC is No. 1 for the 4th Monday in a Row in Adults 18-49, Hitting Summer Highs on the Night in Viewers and Young Adults Since July 2009

ABC's "The Bachelorette" Leads its Slot for the 4th Week in a Row in Viewers And Young Adults, Hitting a Summer High in Adults 18-49

Excluding Season Finales, "The Bachelorette" Draws its Most-Watched Telecast Since February 2004 and Top Adults 18-49 Performance Since February 2005

On Average Year to Year, "The Bachelorette" is Up By 1.2 Million Viewers and by 13% in Adults 18-49

At 10pm, "True Beauty" is No. 1 Across All Key Women Demos

Monday Night (8:00-11:00 p.m.)

Driven by continued strong returns from both "The Bachelorette" and "True Beauty," ABC once again earned first place on Monday in both Total Viewers (8.1 million) and Adults 18-49 (2.7/8), hitting summer highs on the night with its top summer performance since 7/27/09. In fact the Network ranked No. 1 in Adults 18-49 for its 4th straight Monday, beating second-place CBS by 50% (1.8/5), third-place Fox by 69% (1.6/5) and fourth-place NBC by 93% (1.4/4).

· Gaining overall audience year to year for the 5th week in a row, ABC built its Monday numbers over the same night last year (6/29/09) by 1.2 million viewers and 13% in Adults 18-49 (6.9 million and 2.4/7).

"The Bachelorette" (8:00-10:00 p.m.)

The time-period leader, ABC's "The Bachelorette" finished No. 1 for the 5th week in a row, overpowering its nearest 8:00 - 10:00 p.m. competition (CBS) by 3.0 million viewers (9.7 million vs. 6.7 million) and by 60% (3.2/10 vs. 2.0/6). The veteran unscripted series gained overall audience during each half-hour of its 2-hour broadcast.

· "The Bachelorette" finished as Monday's No. 1 television program in Adults 18-49 for the 3rd week in a row, and for the 5th week running was the night's dominant No. 1 TV show across all key Women demographics (W18-34/W18-49/W25-54).

· "The Bachelorette" achieved season-highs in Total Viewers and Adults 18-49. In fact excluding season finales, the series drew its biggest audience since February 2004 (since 2/18/04 during Season 2) and its highest Adult 18-49 rating since February 2005 (since 2/21/05 during Season 3).

· On average, "The Bachelorette" is up over its performance at the same point last year by 1.2 million viewers (9.0 million vs. 7.8 million) and by 7% in Adults 18-49 (3.0/8 vs. 2.8/8).

"True Beauty" (10:00-11:00 p.m.)

ABC's "True Beauty" ranked No. 1 in the 10 o'clock hour across all key Women demos (W18-34/W18-49/W25-54).

· On average, "True Beauty" is improving its time period year to year for ABC by 8% in Total Viewers (5.2 million vs. 4.8 million).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 37% currently, from 32% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 6/28/10.





  [june 2010]  
S
M
T
W
T
F
S
  


· BACHELORETTE, THE (ABC)
· TRUE BEAUTY (ABC)





most recent ratings | view all posts
[02/21/25 - 02:45 PM]
4 Nations Face-Off: Canada-USA Championship Game Delivers 9.3 Million Viewers; ESPN's Largest Hockey Audience Ever
The telecast peaked with 10.4 million viewers and was the most-viewed non-NFL event ever on ESPN+.

[02/21/25 - 10:15 AM]
"High Potential" Finishes Spectacular First Season Hitting Series Highs
In addition, "High Potential" achieved a remarkable benchmark for the finale episode, earning a series high on streaming and becoming ABC's best drama episode ever, based on seven-day views on Hulu and Hulu on Disney+.

[02/19/25 - 12:06 PM]
"Shifting Gears" Surges to Three-Week High in Multiplatform Viewing Among Total Viewers
After three days of viewing on linear (2/12/25), the acclaimed comedy starring Tim Allen, was the No. 1 program of the night in both Total Viewers (5.78 million) and Adults 18-49 (0.57 rating).

[02/19/25 - 07:01 AM]
OWN: Oprah Winfrey Network Ratings Increase in 2024 Driven by Growth in Key Series Among African American Women 25-54
Four returning shows saw season-over-season ratings growth with Women 25-54 from prior seasons: "Ready to Love" Season 9 (+8%), "Belle Collective" Season 4 (+8%), "Belle Collective" Season 5 (+36%), and "Love & Marriage Detroit" Season 3 (+4%).

[02/18/25 - 12:01 PM]
Netflix Top 10 Week of Feb. 10: Romance Sweeps the Top 10 Off Its Feet for Valentine's Day
The Italian getaway "La Dolce Villa" topped the English films list (19.8 million views), hitting the Top 10 in 90 countries, while Amy Schumer's "Kinda Pregnant" followed hot on its heels at No. 2 (13.7 million views).

[02/18/25 - 09:22 AM]
"The White Lotus" Season 3 Premiere Checks in with 2.4 Million Viewers, Up 57% Growth from Previous Season
After 36 hours the Season 3 premiere has doubled the Season 2 premiere episode during the same amount of time, and grew 90% since Sunday night, bringing the domestic audience to 4.6 million cross platform viewers.

[02/18/25 - 06:02 AM]
The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener
The season opener at Daytona delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.

[02/17/25 - 04:03 PM]
"SNL50: The Anniversary Special" Watched by 14.8 Million Viewers and Scored a 2.53 Rating in the 18-49 Demo Across Both NBC and Peacock in Live + Same Day Viewing
It's NBC's most-watched primetime entertainment telecast in both categories in five years (since the 2020 Golden Globe Awards).

[02/17/25 - 11:03 AM]
ABC Scores Significant Tuesday Night Linear Win Over Original Series Network Competition for First Time This Season in Total Viewers and Adults 18-49
Powering Tuesday nights at 9 p.m., "High Potential" continued its remarkable momentum becoming the No. 1 show of the night on broadcast and cable, earning 8.35 million Total Viewers and 0.69 rating in Adults 18-49.

[02/12/25 - 10:43 AM]
ESPN NBA Viewership Update: Luka Doncic's Lakers Debut Delivers 2.01 Million Viewers
The telecast peaked at 2.55 million viewers and won the day among people and males 18-34, 18-49 and 25-54.

[02/12/25 - 10:23 AM]
Puppy Bowl XXI Reaches 12.8 Million Viewers and Was #1 Non-Sports Cable Telecast on Sunday, February 9
Sunday's programming event became the highest-rated Puppy Bowl ever on Discovery, TBS and truTV and Animal Planet's highest-rated in four years.

[02/12/25 - 09:35 AM]
CBS "FBI" Line Up Wins Tuesday Night with #1 Show "FBI"
"FBI" was the #1 show of the night, beating the #2 show of the night by nearly +1 million viewers.

[02/11/25 - 01:15 PM]
FOX "Super Week" Kicks Off, Breaking Records with "The Floor" as Season's #1 Entertainment Series Telecast and New Survival Competition "Extracted" Off to a Wild Start
For six consecutive seasons, FOX has delivered the highest-rated unscripted entertainment series telecast.

[02/11/25 - 12:00 PM]
Netflix Top 10 Week of Feb. 3: "Kinda Pregnant" Delivers, "The Night Agent" Holds Strong in Top 10
Fans also basked in the Southern charm of Season 4 of "Sweet Magnolias," which debuted at No. 4 in English TV (4 million views), and flocked to the Australian limited series "Apple Cider Vinegar" (No. 5 in English TV, 3.8 million views).

[02/11/25 - 11:38 AM]
FOX Sports' Presentation of Super Bowl LIX Delivers Most-Watched Super Bowl of All-Time with 127.7 Million Viewers Across All Platforms
Philadelphia's big win in the bayou peaked at 137.7 million viewers in the second quarter (8:00 PM - 8:15 PM ET), per Nielsen Media Research.