or


[09/20/10 - 12:18 AM]
The Futon's Ratings Survival Guide: "The Event" and "Chase" (NBC)
By The Futon Critic Staff (TFC)

Please note: As a courtesy, please do not reproduce these comments to newsgroups, forums or other online places. Links only please.

Welcome to our Ratings Survival Guide, a handy new feature which takes each new fall series on the broadcast networks and tells you the numbers it will need to survive for a second season. In general, a show's success isn't so much where it lands on the weekly ratings chart but rather how it performs in two key categories:

1. How much of its lead-in audience it retains. If a show averages 10 million viewers that's a good thing. But if the show that airs before it is averaging 30 million viewers, that's not a good thing. Why? Because 20 of those 30 million viewers decided to turn off that particular channel when the next show came on.

2. How it performs year-to-year in its time period. A new show is usually in its time period because the network thinks it can do better than it did in that slot last year. In other words, do worse than the show that was canceled after three weeks last fall then you too probably are not long for this world.

As you'll see, together these measurements paint a clear picture on how a particular show is doing. So without further ado, let's begin.

THE EVENT and CHASE (NBC)
(Mondays at 9:00/8:00c & 10:00/9:00c)

A quick glance at the data below and you'll see just how badly NBC has been hemorrhaging viewers on Monday nights as of late: from how short lived 10:00/9:00c entry "My Own Worst Enemy" was replaced by "The Jay Leno Show" the following year and did even worse; to how "Heroes's" viewership sunk exponentially with each passing volume. Said failures leave a relatively obvious bar for "The Event" and "Chase" to clear and be considered successful: "Chuck." The rest of NBC's 2009-10 class - "Heroes," "Trauma," "Jay" and "Law & Order" - ultimately came in just under "Chuck's" numbers and didn't survive.

Here's how NBC has fared on Monday nights the past two seasons (viewers are in millions, adults 18-49 is the percentage of said viewers in the demographic; all are based on fast national data, using only first-run episodes):

mondays in 2008-2010timeviewers
(retention)
adults 18-49
(retention)
Heroes: Volume 3**9:00 PM8.15
(121.10%)
3.81
(153.63%)
Heroes: Volume 49:00 PM6.99
(108.37%)
3.26
(141.13%)
Medium: Season 5**10:00 PM7.52
(110.10%)
2.46
(83.96%)
Heroes: Volume 58:00 PM5.86
(N/A)
2.45
(N/A)
Chuck: Season 28:00 PM6.59
(N/A)
2.40
(N/A)
Chuck: Season 38:00 PM6.03
(N/A)
2.17
(N/A)
My Own Worst Enemy10:00 PM4.62
(57.75%)
2.07
(55.50%)
Heroes: Volume 59:00 PM4.39
(66.62%)
2.00
(81.63%)
Superstars of Dance8:00 PM7.55
(N/A)
1.98
(N/A)
Momma's Boys**10:00 PM4.93
(64.19%)
1.83
(91.50%)
Law & Order: Season 2010:00 PM6.44
(122.67%)
1.79
(114.01%)
Trauma9:00 PM5.31
(96.90%)
1.69
(79.34%)
The Jay Leno Show10:00 PM5.31
(90.92%)
1.58
(77.07%)

** includes only first-run airings in the specified time period

COMING TOMORROW: ABC's "Detroit 187" & "No Ordinary Family" and FOX's "Raising Hope" & "Running Wilde"





  [september 2010]  
S
M
T
W
T
F
S
   


· EVENT, THE (NBC)
· FUTON'S RATINGS SURVIVAL GUIDES (TFC)





most recent ratings | view all posts
[04/30/16 - 08:38 AM]
ABC Is #1 on Friday in Adults 18-49 as "Shark Tank" Surges to a 10-Week High
ABC spins the numbers for Friday, April 29.

[04/30/16 - 08:31 AM]
"Dateline" Grows, "Grimm" & "Caught on Camera" Maintain 100% Week-to-Week
NBC spins the numbers for Friday, April 29.

[04/29/16 - 04:26 PM]
Discovery Channel Dominates April with More Top Ten Unscripted Cable Series with Men Than Any Other Network
Discovery spins the numbers for the month of April to date.

[04/29/16 - 03:22 PM]
Science Channel Delivers Highest Rated and Most Watched April Among Total Viewers and Key Demos
Science Channel spins the numbers for the month of April to date.

[04/29/16 - 11:16 AM]
Velocity Keeps Foot on the Gas in April with High Single and Double-Digit Ratings Increases
Velocity spins the numbers for the month of April to date.

[04/29/16 - 09:11 AM]
"The Odd Couple" Grows to Season High Adults 18-49 Rating
CBS spins the numbers for Thursday, April 28.

[04/29/16 - 08:45 AM]
Thursday's Broadcast Ratings: CBS Tops Charts with "The Big Bang Theory"
The Eye's mainstay leads the night in both total viewers and adults 18-49.

[04/29/16 - 08:37 AM]
"Scandal" Gains Adults 18-49 and Draws a 6-Week High in Total Viewers
ABC spins the numbers for Thursday, April 28.

[04/29/16 - 08:25 AM]
"The Blacklist" Tops "Scandal" in Total Viewers
NBC spins the numbers for Thursday, April 28.

[04/28/16 - 10:01 AM]
Travel Channel Hits Highest-Rated April in Three Years Among P25-54
Travel Channel spins the numbers for the month of April.

[04/28/16 - 08:48 AM]
Wednesday's Broadcast Ratings: FOX, "Empire" Hold Onto Demo Crown
The network's juggernaut leads the night in total viewers and adults 18-49.

[04/28/16 - 08:17 AM]
HGTV Delivers Highest-Rated and Most-Watched April Ever
HGTV spins the numbers for the month of April.

[04/28/16 - 05:51 AM]
Golf Channel Posts Most-Watched April
Golf Channel spins the numbers for the month of April.

[04/27/16 - 08:34 AM]
Tuesday's Broadcast Ratings: NBC Wins Race in Viewers, Demos
"The Voice," "Chicago Med" and "Chicago Fire" are the night's top three draws among adults 18-49.

[04/26/16 - 11:36 AM]
Warriors-Rockets Game 4 on ABC: Most-Watched First Round NBA Playoffs Game in 14 Years
ESPN spins the numbers for Sunday, April 24.