or


[01/25/11 - 08:58 AM]
ABC is Monday's Most-Watched Net/"The Bachelor" Hits a Season High
ABC spins the numbers for Monday, January 24.

[via press release from ABC]

ABC is Monday's Most-Watched Net/"The Bachelor" Hits a Season High

Some early info on ABC's Monday night ratings, ahead of the regular press release.

With The Bachelor followed by Castle, ABC stood as the most-watched TV network on Monday night. The Net beat its Monday rivals in Women 18-34 for the 4th straight week.

· Surging week to week in viewers (+19%) and young adults (+17%), ABC equaled its highest-rated Monday in 9 weeks among Adults 18-49 - since 11/22/10.

Growing its overall audience for the 2nd week in a row, ABC's The Bachelor was the top draw in its 2-hour time period with Total Viewers. In addition, the ABC veteran unscripted series dominated its 8-10pm time slot across all key Women demos (W18-34/W18-49/W25-54), registering as Monday's #1 regular TV series Women 18-34 for the 4th week running. Gaining young adult audience from its first hour to its second hour, The Bachelor finished #1 the 9 o'clock hour with Adults 18-49.

· The Bachelor generated its most-watched telecast this season and also hit a season-highs with Women 18-49, Women 18-34 and Teens 12-17

During the 10 o'clock hour, ABC's Castle ranked #1 in Adults 18-49, Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54). In fact in the key Adult 18-49 sales demo, ABC's Castle beat out second-place NBC's competing drama, Harry's Law, by 14%.

· Castle jumped up over its most-recent original (1/10/11) by 14% in Adults 18-49, matching its top-rated telecast since mid-November - since 11/15/10. In addition, the ABC drama tied its highest Women 18-34 number in 3 months - since 10/25/10.

Quick Take for Monday, January 24, 2011 (Fast Affiliate Live + Same Day Ratings)

ABC Stands as the Most-Watched Network on Monday Night and Equals its Top Adults 18-49 Performance Since November

Building its Overall Audience for the 2nd Straight Week, ABC's "The Bachelor" Leads its Time Period with a Season-High Delivery in Total Viewers

ABC's "Castle" Beats NBC's "Harry's Law" by 14% in Adults 18-49, Ranking No. 1 at 10pm in Key Adult and All Key Women Demos

Monday Night (8:00-11:00 p.m.)

With "The Bachelor" followed by "Castle," ABC stood as the most-watched TV network (9.2 million) on Monday night. The Net beat its Monday rivals in Women 18-34 (3.4/9) for the 4th straight week.

· ABC's mid-season Monday lineup matched its strongest performance to date in both Total Viewers (9.2 million) and Adults 18-49 (2.7/7). In fact, surging week to week in viewers (+19%) and young adults (+17%), ABC equaled its highest-rated Monday in 9 weeks among Adults 18-49 - since 11/22/10.

"The Bachelor" (8:00-10:00 p.m.)

Growing its overall audience for the 2nd week in a row, ABC's "The Bachelor" was the top draw in its 2-hour time period with Total Viewers (9.2 million). In addition, the ABC veteran unscripted series dominated its 8:00 - 10:00 p.m. time slot across all key Women demos (W18-34/W18-49/W25-54), registering as Monday's No. 1 regular TV series Women 18-34 for the 4th week running. Gaining young adult audience from its first hour to its second hour, "The Bachelor" finished No. 1 in the 9 o'clock hour with Adults 18-49 (2.9/7).

· "The Bachelor" generated its most-watched telecast this season and also hit season-highs with Women 18-49, Women 18-34 and Teens 12-17

"Castle" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC's "Castle" ranked No. 1 in Adults 18-49 (2.4/7), Adults 18-34 (1.7/5) and across all key Women demos (W18-34/W18-49/W25-54). In fact in the key Adult 18-49 sales demo, ABC's "Castle" beat out second-place NBC's Harry's Law (2.1/6) by 14%.

· "Castle" jumped up over its most-recent original (1/10/11) by 14% in Adults 18-49, matching its top-rated telecast since mid-November - since 11/15/10. In addition, the ABC drama tied its highest Women 18-34 number in 3 months - since 10/25/10.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 39% currently, from 35% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 1/24/11.





  [january 2011]  
S
M
T
W
T
F
S
      


· BACHELOR, THE (ABC)
· CASTLE (ABC)
· HARRY'S LAW (NBC)









most recent ratings | view all posts
[11/28/14 - 08:25 AM]
Seahawks-49ers Delivers the Best-Ever Rating for Thanksgiving Primetime Game in Metered-Market Households
NBC spins the numbers for Wednesday, November 26 and Thursday, November 27.

[11/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: CBS Closes November Sweeps on Top
The Eye's "Criminal Minds" leads the night in both total viewers and adults 18-49.

[11/28/14 - 07:59 AM]
"The NFL on CBS" Thanksgiving Day Game Rates as Highest in 16 Years
CBS spins the numbers for Thursday, November 27.

[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.

[11/25/14 - 08:49 AM]
"The Voice" Is Currently the #1 Big 4 Telecast of the Night in Adults 18-49
NBC spins the numbers for Monday, November 24.