or


[01/28/11 - 10:07 AM]
ABC's "Wipeout" Beats Out its Non-"Idol" Competition in the 8pm Hour
ABC spins the numbers for Thursday, January 27.

[via press release from ABC]

Quick Take for Thursday, January 27, 2011 (Fast Affiliate Live + Same Day Ratings)

Improving the Time Period Against "American Idol," ABC's "Wipeout" Beats Out its Non-"Idol" Competition in the 8pm Hour

ABC is the Only Net to Build Audience Opposite "Idol" from 8-9pm for the 2nd Week in a Row

Drawing its 2nd-Biggest Repeat Audience of the Season, ABC's "Grey's Anatomy" Dominates Original Competition on NBC and Fox

ABC's "Private Practice" Generates Strongest Repeat Numbers This Season

"Wipeout" (8:00-9:00 p.m.)

At 8:00 p.m., ABC's "Wipeout" defeated its non-"Idol" competition in Adults 18-49 (2.4/7), beating out NBC's original comedies ("Community"/"Perfect Couples" = 1.9/5) by 26% and CBS' comedies ("The Big Bang Theory"/"$#*! My Dad Says" = 2.3/6) by 4% in the young adult demo. "Wipeout" also took second in the hour to "Idol" with Men 18-49, Teens 12-17 and Kids 2-11.

· Despite facing "Idol" in the time period this year, "Wipeout" registered substantial year-to-year gains in the hour for ABC in Total Viewers (+25% -- 7.6 million vs. 6.1 million) and Adults 18-49 (+33% -- 2.4/7 vs. 1.8/5) over original drama programming on the year-ago night ("The Deep End" on 1/28/10).

· Head to head against "Idol," "Wipeout" was up over the previous week among key Men, gaining 6% in Men 18-34 (1.9/6 vs. 1.8/6) and 5% in Men 18-49 (2.3/7 vs. 2.2/6).

· For the 2nd week in a row, ABC was the only net to build audience in the hour against "Idol," as CBS, NBC and CW each lost viewers from 8:00-9:00 p.m. From its first half-hour to its second-half hour, "Wipeout" gained 3% in viewers (7.5 million to 7.7 million) and 9% in Adults 18-49 (2.3/6 to 2.5/7). In fact, during its second half-hour from 8:30-9:00 p.m., "Wipeout" ranked No. 2 to "Idol" in Adults 18-49, Adults 18-34, Women 18-49, Teens 12-17 and Kids 2-11.

"Grey's Anatomy" (9:00-10:00 p.m.)

At 9:00 p.m., ABC's "Grey's Anatomy" generated its 2nd-strongest repeat numbers of the season with Total Viewers (4.5 million) and Adults 18-49 (1.5/4), despite facing all-original competition on NBC and Fox.

"Private Practice" (10:00-11:00 p.m.)

Up against original episodes of NBC's "30 Rock" and "Outsourced" in the 10 o'clock hour, ABC's "Private Practice" drew its best repeat numbers of the season in both Total Viewers (3.4 million), Adults 18-49 (1.0/3-tie) and Women 18-49 (1.7/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 39% currently, from 35% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 1/27/11.





  [january 2011]  
S
M
T
W
T
F
S
      


· 30 ROCK (NBC)
· AMERICAN IDOL (FOX)
· BIG BANG THEORY, THE (CBS)
· BLEEP MY DAD SAYS (CBS)
· COMMUNITY (YAHOO)
· GREY'S ANATOMY (ABC)
· OUTSOURCED (NBC)
· PERFECT COUPLES (NBC)
· PRIVATE PRACTICE (ABC)
· WIPEOUT (ABC)











most recent ratings | view all posts
[01/31/15 - 08:47 AM]
"Grimm" Retains 92% of Last Week's Rating in Adults 18-49, Which Matched Its Highest Result Since Its Season Debut
NBC spins the numbers for Friday, January 30.

[01/31/15 - 08:39 AM]
ABC Wins Friday with the Top 2 Shows - "20/20" Hits 10-Week Highs
ABC spins the numbers for Friday, January 30.

[01/31/15 - 08:35 AM]
Friday's Broadcast Ratings: ABC Takes Home Demo Crown with "Shark Tank"
The network's reality mainstay leads the night among adults 18-49.

[01/30/15 - 11:24 AM]
HGTV Delivers Highest Rated Wednesday Night in Its History with "Property Brothers" and "House Hunters"
HGTV spins the numbers for Wednesday, January 28.

[01/30/15 - 08:44 AM]
Series Finale of "Parenthood" Delivers Its Biggest Overall Audience Since December 11, 2012
NBC spins the numbers for Thursday, January 29.

[01/30/15 - 08:36 AM]
ABC Dominates the First Night of the February Sweep with the Return of TGIT, Scoring its Highest Adult 18-49 Rating Since Season-Premiere Thursday
ABC spins the numbers for Thursday, January 29.

[01/30/15 - 08:34 AM]
Thursday's Broadcast Ratings: ABC's Dramas Return with a Demo Victory
"Scandal" and "Grey's Anatomy" return up double-digits from their fall finales in adults 18-49.

[01/29/15 - 10:35 AM]
"The Tonight Show" and "Late Night" Dominate ABC, CBS Timeslot Competition for Week of Jan. 19-23
NBC spins the late-night numbers for the week of January 19-23.

[01/29/15 - 10:13 AM]
"Nightline" Is #1 for the Week - Ranks #1 in Total Viewers 13 of Last 14 Weeks
ABC spins the late-night numbers for the week of January 19-23.

[01/29/15 - 08:47 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Its Reign for FOX
The network's newcomer equals last week's series high among adults 18-49.

[01/29/15 - 08:47 AM]
"Chicago P.D." Captures Its Biggest Overall Audience for a Rebroadcast Since April 16, Its Second-Biggest to Date
NBC spins the numbers for Wednesday, January 28.

[01/29/15 - 06:48 AM]
Original Programming on The Weather Channel Registers Double Digit Increases
Upcoming original primetime premieres include "Coast Guard Alaska" (February 23), "Weather of Biblical Proportions" (March 15), and "Brainstormers" (March 22).

[01/28/15 - 02:41 PM]
"Pretty Little Liars" Is Tuesday's #1 TV Telecast in Women 18-34 and Females 12-34
ABC Family spins the numbers for Tuesday, January 27.

[01/28/15 - 02:23 PM]
Disney XD's Special 1-Hour "Lab Rats" Delivers 6-Month Ratings Highs in Total Viewers and Across Target Kid and Boy Demographics
Disney XD spins the numbers for Monday, January 26.

[01/28/15 - 02:20 PM]
History's(R) "Sons of Liberty" Concludes with 3.3 Million Total Viewers
History spins the numbers for Tuesday, January 27.