or


[03/01/11 - 01:13 PM]
truTV Scores Biggest February Ever on Strength of All-Original Series Lineup
truTV spins the numbers for the month of February.

[via press release from truTV]

truTV Scores Biggest February Ever on Strength of All-Original Series Lineup

Hardcore Pawn, All Worked Up, Lizard Lick Towing and Operation Repo Among Top 10 Network's Growing Hits

truTV has chalked up its biggest February ever, thanks to the network's all-original lineup of hit series, including Hardcore Pawn, All Worked Up, Lizard Lick Towing and Operation Repo. The network set new February records in primetime delivery of adults 18-34, adults 18-49, men 18-34 and men 18-49, truTV's targeted demographics. For the month, truTV ranked as a Top 10 basic cable network in primetime among men 18-49 and scored a strong 12th-place finish among adults 18-49. truTV's record February comes in the wake of a record-breaking finish for 2010.

"As our record-breaking February numbers prove, truTV's hit lineup really resonates with young adult and young male viewers, making the network one of cable's hottest properties," said Marc Juris, executive vice president and general manager of truTV.

In March, truTV joins TNT, TBS and CBS in televising the NCAA Division I Men's Basketball Championship. truTV is also positioned to continue its success in original programming with more new episodes of its ongoing hits, along with the March 22 premiere of Big Brian: The Fortune Seller, a look inside the high-stakes world of estate sales.

truTV February ratings highlights:

truTV's primetime deliveries of adults 18-34 (268,000); adults 18-49 (592,000); men 18-34 (145,000); and men 18-49 (339,000) rank as the best February numbers in the network's history. Proving the network's growing appeal among young adults, truTV scored its youngest primetime median age (43) since before its January 2008 rebrand, a drop of seven years.

Operation Repo continues to be a smash hit for truTV. Now in its eighth season, Operation Repo ranks as basic cable's #1 program in the Wednesday 9 p.m. timeslot among adults 18-49 (985,000). Operation Repo also scored Top 5 finishes in the time period among total viewers (1.9 million) and men 18-49 (570,000).

Hardcore Pawn is a fast-growing cable hit, averaging 2.1 million viewers in February, with more than 1.2 million adults 18-49 and 682,000 men 18-49. Through the first two months of 2011, the show's audience is up 23% over 2010 episodes, with adults 18-49 up 28% over 2010 and men 18-49 up 36%.

All Worked Up, which averaged 1.5 million viewers and 740,000 adults 18-49 in February. It ranked among cable's Top 5 entertainment programs in its Monday 9 p.m. timeslot with men 18-49 (400,000).

Lizard Lick Towing is truTV's newest hit. During its first month, the spinoff of All Worked Up ranked among cable's Top 5 entertainment programs in the Monday 10 p.m. timeslot, with 1.8 million viewers, 1 million adults 18-49 and 566,000 men 18-59.

Other truTV hit series include truTV Presents: World's Dumbest�, Top 20 Most Shocking, Las Vegas Jailhouse and Bait Car.

About truTV

truTV is television's destination for real-life stories told from an exciting and dramatic first-person perspective. Currently seen in 93 million U.S. households, the network is enjoying its best deliveries ever in key demographics. truTV features high-stakes, action-packed originals that give viewers access to places and situations they can't normally experience. truTV's primetime fan favorites include the original series Black Gold, Operation Repo, truTV Presents: World's Dumbest� truTV is also a partner in airing the NCAA Division I Men's Basketball Championship. During the daytime, the channel features expert trial coverage under the name In Session.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.





  [march 2011]  
S
M
T
W
T
F
S
  


· ALL WORKED UP (TRUTV)
· BAIT CAR (TRUTV)
· HARDCORE PAWN (TRUTV)
· LAS VEGAS JAILHOUSE (TRUTV)
· LIZARD LICK TOWING (TRUTV)
· OPERATION REPO (TRUTV)
· TOP 20 MOST SHOCKING (TRUTV)
· TRUTV PRESENTS: WORLD'S DUMBEST… (TRUTV)









most recent ratings | view all posts
[04/23/14 - 02:59 PM]
Discovery Channel's Season Premiere of "Deadliest Catch" Is Highest Rated Premiere in Three Seasons
Discovery spins the numbers for Tuesday, April 22.

[04/23/14 - 02:51 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Keeps NBC on Top in Demos
Plus: numbers for MTV's "Faking It," Investigation Discovery's "Bad Teachers" and Discovery's "Deadliest Catch."

[04/23/14 - 01:21 PM]
Lifetime's New Docu-Series "True Tori" Captivates 1.2 Million Viewers in Series Premiere
Lifetime spins the numbers for Tuesday, April 22.

[04/23/14 - 01:20 PM]
ABC Airs 7 of the Season's Top 20 Entertainment Series - Most for Any Net
ABC spins the numbers for the season to date.

[04/23/14 - 10:52 AM]
Cartoon Network's "Adventure Time" Seals Monday Night Wins
Cartoon Network spins the numbers for Monday, April 21.

[04/23/14 - 08:47 AM]
NBC Finishes #1 or Tied for #1 Tuesday Night Among the Big 4 Networks for a Record 21st Time This Season in 18-49
NBC spins the numbers for Tuesday, April 22.

[04/23/14 - 08:36 AM]
"Supernatural" Rises, "The Originals" Holds Steady
The CW spins the numbers for Tuesday, April 22.

[04/23/14 - 08:30 AM]
ABC's "Marvel's Agents of S.H.I.E.L.D." Is Up from Its Last Original 8pm Telecast in Viewers and Adults 18-49
ABC spins the numbers for Tuesday, April 22.

[04/23/14 - 08:29 AM]
Tuesday's Broadcast Ratings: NBC Keeps Demo Crown with "The Voice"
Plus: CBS, despite an all-repeat lineup, takes home the silver in adults 18-49 and remains the most-watched network.

[04/23/14 - 06:05 AM]
"The Boondocks'" Season Premiere Makes Big Splash on Adult Swim
Adult Swim spins the numbers for Monday, April 21.

[04/22/14 - 02:48 PM]
Bravo Media's "Southern Charm" Earns Highest-Rated Episode of the Series with 1.2 Million Total Viewers
Bravo spins the numbers for Monday, April 21.

[04/22/14 - 02:45 PM]
Monday's Cable Ratings & Broadcast Finals: "The Voice," "DWTS" Lead Demos, Total Viewers
Plus: numbers for Food Network's "Rewrapped," Adult Swim's "The Boondocks" and FX's "Archer."

[04/22/14 - 12:30 PM]
Season Premiere of "Signed, Sealed, Delivered, Hallmark Channel's Newest Original Series, Posts 1.6 Household Rating
The Hallmark Channel spins the numbers for Sunday, April 20.

[04/22/14 - 11:56 AM]
Across the Third Week of April, Adult Swim Once Again Ranks #1 in Prime Time Among Adults 18-34
Turner spins the numbers for the week of April 14-20.

[04/22/14 - 11:19 AM]
2014 Stanley Cup Playoffs Up 63% on Cable Through First 5 Days
NBC spins the numbers for its coverage of the NHL playoffs to date this season.