or


[03/01/11 - 01:13 PM]
truTV Scores Biggest February Ever on Strength of All-Original Series Lineup
truTV spins the numbers for the month of February.

[via press release from truTV]

truTV Scores Biggest February Ever on Strength of All-Original Series Lineup

Hardcore Pawn, All Worked Up, Lizard Lick Towing and Operation Repo Among Top 10 Network's Growing Hits

truTV has chalked up its biggest February ever, thanks to the network's all-original lineup of hit series, including Hardcore Pawn, All Worked Up, Lizard Lick Towing and Operation Repo. The network set new February records in primetime delivery of adults 18-34, adults 18-49, men 18-34 and men 18-49, truTV's targeted demographics. For the month, truTV ranked as a Top 10 basic cable network in primetime among men 18-49 and scored a strong 12th-place finish among adults 18-49. truTV's record February comes in the wake of a record-breaking finish for 2010.

"As our record-breaking February numbers prove, truTV's hit lineup really resonates with young adult and young male viewers, making the network one of cable's hottest properties," said Marc Juris, executive vice president and general manager of truTV.

In March, truTV joins TNT, TBS and CBS in televising the NCAA Division I Men's Basketball Championship. truTV is also positioned to continue its success in original programming with more new episodes of its ongoing hits, along with the March 22 premiere of Big Brian: The Fortune Seller, a look inside the high-stakes world of estate sales.

truTV February ratings highlights:

truTV's primetime deliveries of adults 18-34 (268,000); adults 18-49 (592,000); men 18-34 (145,000); and men 18-49 (339,000) rank as the best February numbers in the network's history. Proving the network's growing appeal among young adults, truTV scored its youngest primetime median age (43) since before its January 2008 rebrand, a drop of seven years.

Operation Repo continues to be a smash hit for truTV. Now in its eighth season, Operation Repo ranks as basic cable's #1 program in the Wednesday 9 p.m. timeslot among adults 18-49 (985,000). Operation Repo also scored Top 5 finishes in the time period among total viewers (1.9 million) and men 18-49 (570,000).

Hardcore Pawn is a fast-growing cable hit, averaging 2.1 million viewers in February, with more than 1.2 million adults 18-49 and 682,000 men 18-49. Through the first two months of 2011, the show's audience is up 23% over 2010 episodes, with adults 18-49 up 28% over 2010 and men 18-49 up 36%.

All Worked Up, which averaged 1.5 million viewers and 740,000 adults 18-49 in February. It ranked among cable's Top 5 entertainment programs in its Monday 9 p.m. timeslot with men 18-49 (400,000).

Lizard Lick Towing is truTV's newest hit. During its first month, the spinoff of All Worked Up ranked among cable's Top 5 entertainment programs in the Monday 10 p.m. timeslot, with 1.8 million viewers, 1 million adults 18-49 and 566,000 men 18-59.

Other truTV hit series include truTV Presents: World's Dumbest�, Top 20 Most Shocking, Las Vegas Jailhouse and Bait Car.

About truTV

truTV is television's destination for real-life stories told from an exciting and dramatic first-person perspective. Currently seen in 93 million U.S. households, the network is enjoying its best deliveries ever in key demographics. truTV features high-stakes, action-packed originals that give viewers access to places and situations they can't normally experience. truTV's primetime fan favorites include the original series Black Gold, Operation Repo, truTV Presents: World's Dumbest� truTV is also a partner in airing the NCAA Division I Men's Basketball Championship. During the daytime, the channel features expert trial coverage under the name In Session.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.





  [march 2011]  
S
M
T
W
T
F
S
  


· ALL WORKED UP (TRUTV)
· BAIT CAR (TRUTV)
· HARDCORE PAWN (TRUTV)
· LAS VEGAS JAILHOUSE (TRUTV)
· LIZARD LICK TOWING (TRUTV)
· OPERATION REPO (TRUTV)
· TOP 20 MOST SHOCKING (TRUTV)
· TRUTV PRESENTS: WORLD'S DUMBEST… (TRUTV)





most recent ratings | view all posts
[09/15/14 - 12:49 PM]
FX Rides "Sons of Anarchy" to Record Ratings
FX spins the numbers for Tuesday, September 9.

[09/15/14 - 09:36 AM]
Syfy's New Zombie Series "Z Nation" Bites Off 1.6 Million Viewers During September 12 Premiere
Syfy spins the numbers for Friday, September 12.

[09/15/14 - 08:47 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Keeps NBC on Top
The Peacock easily wins the night in both total viewers and adults 18-49.

[09/15/14 - 08:24 AM]
Against Big NFL Competition, "Miss America" Scores 4-Month Slot Highs for ABC
ABC spins the numbers for Sunday, September 14.

[09/15/14 - 08:18 AM]
NBC Sports Coverage of Last Night's Bears-49ers "Sunday Night Football" Telecast Is Up +3% Versus Week Two Last Year
NBC spins the numbers for Sunday, September 14.

[09/14/14 - 09:13 AM]
Saturday's Broadcast Ratings: ABC Wins the College Football Race
The Alphabet tops competing coverage on FOX and NBC.

[09/14/14 - 08:33 AM]
Coverage of Purdue-Notre Dame College Football from Indianapolis Scores NBC's Second-Highest-Rated Saturday Night in Adults 18-49 in Three Months
NBC spins the numbers for Saturday, September 13.

[09/13/14 - 09:02 AM]
"Dateline NBC" Is Currently Delivering Its Highest Friday Results in More Than Three Months
NBC spins the numbers for Friday, September 12.

[09/13/14 - 08:40 AM]
Friday's Broadcast Ratings: "Dateline" Puts NBC in the Top Spot
The Peacock's mainstay leads the night in both total viewers and adults 18-49.

[09/12/14 - 08:39 AM]
"The Biggest Loser" and "The Secret Lives of Pets" Are the Night's #1-#2 Non-Sports Telecasts on the Big 4 in 18-49 and Total Viewers
NBC spins the numbers for Thursday, September 11.

[09/12/14 - 08:30 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Opens Big for CBS
The Eye dominates the night in both total viewers and adults 18-49.

[09/12/14 - 07:19 AM]
"Thursday Night Football" on CBS and NFL Network More Than Doubles Opening Night Ratings from a Year Ago
CBS spins the numbers for Thursday, September 11.

[09/11/14 - 03:09 PM]
"Couples Therapy with Dr. Jenn" Hits Series High with Season 5 Premiere
VH1 spins the numbers for Wednesday, September 10.

[09/11/14 - 11:10 AM]
"Tonight Show," "Late Night" Dominate Late-Night Ratings Race for Week of Sept. 1-5
NBC spins the late-night numbers for the week of September 1-5.

[09/11/14 - 10:34 AM]
"Nightline" Builds Audience Week-to-Week in All Key Demos; Most Watched Week in Three Months
ABC spins the late-night numbers for the week of September 1-5.