HISTORY(R) CONTINUES ITS RATINGS SUCCESS WITH THURSDAY NIGHT DEBUT OF "MOUNTED IN ALASKA"
Secures 2.3 Million Total Viewers
New York, March 7, 2011 - HISTORY's series opener of MOUNTED IN ALASKA, on Thursday, April 7 at 10:00 pm ET, yielded strong ratings for the network and set a new record, among all key demos, as HISTORY's best-ever original series launch on a Thursday night.
The series premiere earned 2.3 million total viewers, 1.4 million adults 18-49 and 1.3 million adults 25-54.
The roots of taxidermy date back to ancient times, and can even be traced through such famous taxidermists as Charles Darwin, Thomas Jefferson and Theodore Roosevelt. Now, the exciting, entertaining and often surprising world of taxidermy is revealed in a new half-hour personality-driven series, MOUNTED IN ALASKA, which premiered on Thursday, April 7 with back-to-back episodes at 10/10:30pm ET and airs on Thursdays at 10pm thereafter.
MOUNTED IN ALASKA is produced for HISTORY by Thinkfactory Media. Executive Producer for HISTORY is Charles Nordlander. Executive Producers for Thinkfactory Media are Adam Reed, Adam Freeman, Joanne Rubino and Leslie Greif.
HISTORY(R) and HISTORY HD(R) are the leading destinations for revealing, award-winning original non-fiction series and event-driven specials that connect history with viewers in an informative, immersive and entertaining manner across multiple platforms. Programming covers a diverse variety of historical genres ranging from military history to contemporary history, technology to natural history, as well as science, archaeology and pop culture. Among the network's program offerings are hit series such as American Pickers, Ax Men, The Universe, Ice Road Truckers, Top Gear, Pawn Stars and Top Shot, as well as acclaimed specials including America the Story of Us, WWII in HD, 102 Minutes That Changed America, The President's Book of Secrets and Life After People. HISTORY has earned four Peabody Awards, seven Primetime Emmy(R) Awards, 12 News & Documentary Emmy(R) Awards and received the prestigious Governor's Award from the Academy of Television Arts & Sciences for the network's Save Our History(R) campaign dedicated to historic preservation and history education. Take a Veteran to School Day is the network's latest initiative connecting America's schools and communities with veterans from all wars. The HISTORY website, located at www.history.com, is the leading online resource for all things history, featuring over 20,000 videos, images, audio clips, articles and interactive features that allow visitors to dig deeper into a broad range of thousands of historical topics.