[04/12/11 - 02:34 PM]
"Sunday Night Baseball's" Red Sox/Yankees Highest-Rated and Most-Viewed MLB Game on ESPN Since 2009
ESPN spins the numbers for Sunday, April 10.

[via press release from ESPN]

"Sunday Night Baseball's" Red Sox/Yankees Highest-Rated and Most-Viewed MLB Game on ESPN Since 2009

Technological Innovations Utilized on SNB

ESPN's Sunday Night Baseball Presented by Taco Bell telecast showcasing the Boston Red Sox and New York Yankees on April 10 delivered a 3.4 rating and 4,697,000 viewers to become the network's highest-rated and most-viewed MLB game since August 9, 2009 (Yankees/Red Sox - 3.5 rating; 4,698,000 viewers). Sunday's telecast, featuring the new commentator team of Dan Shulman and analysts Orel Hershiser and Bobby Valentine, along with reporters Wendi Nix and Buster Olney, incorporated the use of several technological enhancements:

· K Zone Live - an enhanced version of the Sports Emmy Award-winning technology - allowed for the strike zone and pitch location to be graphically inserted over live video;

· Ultra Mo - the super-slow-motion video provided the definitive views of the action, including Boston's Adrian Gonzalez getting hit by a pitch and a broken-bat single by David Ortiz;

· Frame X Frame - the frame-by-frame point of view captured Josh Beckett's pitching delivery, coupled with Hershiser's analysis.

Baseball Tonight Presented by Chevrolet was also on the road, originating live from its set on Yawkey Way outside of Fenway Park. Host Karl Ravech and analysts John Kruk and Barry Larkin, Sunday Night Baseball's Hershiser and Valentine, and reporters Nix and Olney previewed the game and presented highlights, news and information from around the league. The pregame show (Sundays at 7 p.m. ET) also included special segments with Kruk and Larkin:

· Larkin's ballpark demo - each Sunday, Larkin points out some of the nuances associated with each playing field from a player's perspective;

· Kruk's "best seat in the house" - Kruk closes the show each week by selecting his favorite seat to watch the game at that particular venue.

Additionally, Sunday Night Baseball and Baseball Tonight commentators use Twitter to engage with fans each Sunday from 6 p.m. through the end of the game using the "#espnsnb" hashtag.

This week's Sunday Night Baseball spotlight will be on the New York Yankees hosting the Texas Rangers on April 17 at 8 p.m. In addition to ESPN, the game will also be available via ESPN Radio (with a new commentator team of Jon Sciambi and Chris Singleton), ESPN Deportes, ESPN3.com and ESPN Mobile TV. ESPN televises two editions of Baseball Tonight each Sunday - 12:30 p.m. and 7 p.m. - regularly from the game site.

  [april 2011]  

(series past and present)
(series in development)
(tv movies and mini-series)

most recent ratings | view all posts
[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 08:47 AM]
Thursday's Broadcast Ratings: CBS Holds Off Competition with NFL
The Eye wins the night in both total viewers and adults 18-49.

[10/20/16 - 01:49 PM]
Investigation Discovery Delivers Nearly One Million Viewers for World Television Premiere of "Southwest of Salem: The Story of the San Antonio Four"
Investigation Discovery further spins the numbers for Saturday, October 15.

[10/20/16 - 08:48 AM]
Wednesday's Broadcast Ratings: ABC Pulls in Front Among Adults 18-49
The Alphabet leads the night with its coverage of The Third Presidential Debate.

[10/20/16 - 07:14 AM]
"RuPaul's Drag Race All Stars" Season 2 Slays Records as the Most Viewed Season of a Logo Original Series to Date
Plus: look for a reunion special on October 27 and "Season 6 RuVealed" on November 3.

[10/19/16 - 10:48 AM]
Discovery's "Gold Rush" Ranks as #1 Show on All of TV on Friday
Discovery spins the numbers for Friday, October 14.

[10/19/16 - 08:59 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Top Demo Spot
The Peacock once again wins the night among adults 18-49.

[10/18/16 - 11:35 AM]
Lifetime Delivers Ratings Gold with Premieres of "Surviving Compton" and "Beyond the Headlines: Michel'le"
Lifetime spins the numbers for Saturday, October 15.

[10/18/16 - 09:23 AM]
Monday's Broadcast Ratings: NBC Remains Top Draw in Viewers, Demos
The Peacock leads the night once again in said categories.

[10/17/16 - 02:37 PM]
NLCS Game 2 Is Most-Watched Telecast in FS1 & FOX Deportes History
FOX Sports spins the numbers for Sunday, October 16.

[10/17/16 - 11:18 AM]
"Ben & Lauren: Happily Ever After?" Is Freeform's No. 1 Reality Series Launch Ever in W25-54 and No. 2 in Total Viewers and Adults 18-49
Freeform further spins the numbers for Tuesday, October 11.

[10/17/16 - 08:35 AM]
Sunday's Broadcast Ratings: NFL Sparks NBC, FOX to Top Spots
The Peacock leads the night in total viewers and adults 18-49.

[10/16/16 - 09:18 AM]
"SNL" Scores Its Highest Week 3 Rating in 8 Years
NBC spins the numbers for Saturday, October 15.

[10/16/16 - 08:53 AM]
Ohio State at Wisconsin Earns Highest Overnight Among All Sporting Events Across All Networks on Saturday, Oct. 15
ESPN spins the numbers for Saturday, October 15.

[10/16/16 - 08:25 AM]
Saturday's Broadcast Ratings: College Football Puts ABC on Top
The Alphabet easily wins the night in total viewers and adults 18-49.