or


[05/11/11 - 03:20 PM]
"Becoming Chaz" Launches OWN Documentary Club Ranking Fifth Among All Ad-Supported Cable
OWN spins the numbers for Tuesday, May 10.

[via press release from OWN]

"BECOMING CHAZ" LAUNCHES OWN DOCUMENTARY CLUB RANKING FIFTH AMONG ALL AD-SUPPORTED CABLE

OWN: Oprah Winfrey Network launched the OWN Documentary Club Tuesday night with the world television premiere of "Becoming Chaz" (May 11 from 9-10:30 p.m. ET/PT) ranking fifth in its time period among all ad-supported cable networks in the key female demo (.68 W25-54 rating). The network also scored triple digit growth across all key demos versus year ago Discovery Health numbers (+162% W25-54).

Immediately following the documentary premiere, OWN Documentary Club collaborator Rosie O'Donnell hosted "The Doc Club with Rosie O'Donnell" a conversation with Chaz Bono and girlfriend Jennifer Elia, taking questions from the audience and at-home callers. "The Doc Club with Rosie O'Donnell" (10:30-11:30 p.m. ET/PT) posted a .45 W25-54 rating and saw double-digit growth in the key female demo versus year ago Discovery Health numbers (+96% W25-54).

"This is a fantastic debut for the OWN Documentary Club," said Lisa Erspamer, chief creative officer, OWN. "We are pleased viewers tuned in to follow along with Chaz on his journey and continued with Rosie for the in-depth discussion."

Tuesday, May 10, 2011

Becoming Chaz (9 PM)
· .68 W25-54/ .68 HH/ 705,000 P2+.
· Growth vs. DHLTH benchmarks: +162% W25-54, +143% HH, +137% P2+ versus YAGO May '10.
· Ranked #5 among ad-supported cable networks in the time period.

The Doc Club with Rosie O'Donnell (10:30PM)
· .45 W25-54/ .42 HH/ 428,000 P2+.
· Growth vs. DHLTH benchmarks: +96% W25-54, +50% HH, +60% P2+ versus YAGO May '10.
· Ranked #11 among ad-supported cable networks in the time period.

Competitive performance W25-54 average from 9-10:30 p.m.
1. TNT: NBA Playoffs - 1.23 W25-54
2. USA: "Law & Order SVU" - 1.16 W25-54
3. Discovery: "Deadliest Catch;" "Swamp Brothers" - 1.15 W25-54
4. MTV: "16 and Pregnant"; "Worst. Prom. Ever." - .81 W25-54
5. OWN: "Becoming Chaz" - .68 W25-54

Source: Nielsen Media Research OWN ratings are coverage ratings. *DHLTH represents Discovery Health

OWN: Oprah Winfrey Network debuted on January 1, 2011 at 12 p.m. ET/PT, and is currently available in approximately 67% of homes in the United States and 80% of cable homes.

OWN Documentary Club aims to engage audiences in the same manner that Oprah's Book Club significantly changed the reading habits of the country, and was created to spotlight cinematic documentaries that inspire and entertain. Rosie O'Donnell is a collaborator for the OWN Documentary Club selecting key films and hosting specials that inspire deeper conversations.

The network's upcoming OWN Documentary Club films will include Sons of Perdition (June 2), Serving Life (July 28), and Life 2.0 (August).





  [may 2011]  
S
M
T
W
T
F
S


· 16 & PREGNANT (MTV)
· DEADLIEST CATCH (DISCOVERY)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· SWAMP BROTHERS (DISCOVERY)
· WORST PROM EVER (MTV)









most recent ratings | view all posts
[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.

[04/17/15 - 08:33 AM]
ABC's "Scandal" Returns Up and Wins Its Hour Among Adults 18-49
ABC spins the numbers for Thursday, April 16.

[04/16/15 - 11:13 AM]
"Mann & Wife" Viewership Grows in Week Two, Second Episode Becomes Most-Watched Original in Bounce TV's History
Bounce TV spins the numbers for Tuesday, April 14.

[04/16/15 - 10:45 AM]
"The Tonight Show" and "Late Night" Dominate ABC, CBS Competition for Week of April 6-10
NBC spins the late-night numbers for the week of April 6-10.

[04/16/15 - 08:39 AM]
Repeat of "Law & Order: SVU" Matches the Show's Highest Rating This Season for a Regular-Slot Rebroadcast
NBC spins the numbers for Wednesday, April 15.

[04/16/15 - 08:36 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Demos with "Survivor"
The Eye leads both categories for the second week in a row.

[04/16/15 - 08:29 AM]
"Nashville" Builds Week to Week in Adults 18-49 and Scores Big Live + 3 Day Gains
ABC spins the numbers for Wednesday, April 15.

[04/15/15 - 01:48 PM]
"Bering Sea Gold" #1 on Friday Among Men and Persons and Hits Season High Ratings Among Teen Viewers
Discovery spins the numbers for Friday, April 10.

[04/15/15 - 11:26 AM]
Turner Broadcasting Claims Three of Basic Cable's Top 10 Networks in Primetime and Total Day Delivery of Adults 18-49 in Q1 2015
Turner further spins the numbers for the first quarter of 2015.

[04/15/15 - 09:57 AM]
"Conan in Cuba" Drums Up Big Audience, Reaching 3.7 Million Viewers Across Multiple Platforms
TBS further spins the late-night numbers for Thursday, March 5.