or


[05/11/11 - 03:20 PM]
"Becoming Chaz" Launches OWN Documentary Club Ranking Fifth Among All Ad-Supported Cable
OWN spins the numbers for Tuesday, May 10.

[via press release from OWN]

"BECOMING CHAZ" LAUNCHES OWN DOCUMENTARY CLUB RANKING FIFTH AMONG ALL AD-SUPPORTED CABLE

OWN: Oprah Winfrey Network launched the OWN Documentary Club Tuesday night with the world television premiere of "Becoming Chaz" (May 11 from 9-10:30 p.m. ET/PT) ranking fifth in its time period among all ad-supported cable networks in the key female demo (.68 W25-54 rating). The network also scored triple digit growth across all key demos versus year ago Discovery Health numbers (+162% W25-54).

Immediately following the documentary premiere, OWN Documentary Club collaborator Rosie O'Donnell hosted "The Doc Club with Rosie O'Donnell" a conversation with Chaz Bono and girlfriend Jennifer Elia, taking questions from the audience and at-home callers. "The Doc Club with Rosie O'Donnell" (10:30-11:30 p.m. ET/PT) posted a .45 W25-54 rating and saw double-digit growth in the key female demo versus year ago Discovery Health numbers (+96% W25-54).

"This is a fantastic debut for the OWN Documentary Club," said Lisa Erspamer, chief creative officer, OWN. "We are pleased viewers tuned in to follow along with Chaz on his journey and continued with Rosie for the in-depth discussion."

Tuesday, May 10, 2011

Becoming Chaz (9 PM)
· .68 W25-54/ .68 HH/ 705,000 P2+.
· Growth vs. DHLTH benchmarks: +162% W25-54, +143% HH, +137% P2+ versus YAGO May '10.
· Ranked #5 among ad-supported cable networks in the time period.

The Doc Club with Rosie O'Donnell (10:30PM)
· .45 W25-54/ .42 HH/ 428,000 P2+.
· Growth vs. DHLTH benchmarks: +96% W25-54, +50% HH, +60% P2+ versus YAGO May '10.
· Ranked #11 among ad-supported cable networks in the time period.

Competitive performance W25-54 average from 9-10:30 p.m.
1. TNT: NBA Playoffs - 1.23 W25-54
2. USA: "Law & Order SVU" - 1.16 W25-54
3. Discovery: "Deadliest Catch;" "Swamp Brothers" - 1.15 W25-54
4. MTV: "16 and Pregnant"; "Worst. Prom. Ever." - .81 W25-54
5. OWN: "Becoming Chaz" - .68 W25-54

Source: Nielsen Media Research OWN ratings are coverage ratings. *DHLTH represents Discovery Health

OWN: Oprah Winfrey Network debuted on January 1, 2011 at 12 p.m. ET/PT, and is currently available in approximately 67% of homes in the United States and 80% of cable homes.

OWN Documentary Club aims to engage audiences in the same manner that Oprah's Book Club significantly changed the reading habits of the country, and was created to spotlight cinematic documentaries that inspire and entertain. Rosie O'Donnell is a collaborator for the OWN Documentary Club selecting key films and hosting specials that inspire deeper conversations.

The network's upcoming OWN Documentary Club films will include Sons of Perdition (June 2), Serving Life (July 28), and Life 2.0 (August).





  [may 2011]  
S
M
T
W
T
F
S


· 16 & PREGNANT (MTV)
· DEADLIEST CATCH (DISCOVERY)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· SWAMP BROTHERS (DISCOVERY)
· WORST PROM EVER (MTV)





most recent ratings | view all posts
[05/31/16 - 01:48 PM]
5.3 Million Viewers Tune-In to the Premiere of History's Epic Event Series "Roots"
History spins the numbers for Monday, May 30.

[05/31/16 - 11:24 AM]
Monday's Broadcast Ratings: ABC, "The Bachelorette" Hold Off NBC, Stanley Cup Finals
The Alphabet edges out the adults 18-49 crown from the Peacock.

[05/31/16 - 07:23 AM]
Sunday's Broadcast Ratings: NASCAR Coverage Sparks FOX Victory
The network's primetime presentation of the Coca-Cola 600 easily wins the night.

[05/31/16 - 07:18 AM]
Saturday's Broadcast Ratings: CBS Tops Charts with "48 Hours" Repeats
The Eye leads the night with a pair of encores from its perennial newsmagazine.

[05/31/16 - 07:13 AM]
Friday's Broadcast Ratings: ABC, NBC Share Top Demo Honors
Repeats of "Shark Tank" and "Dateline NBC" power their respective lineups.

[05/31/16 - 07:08 AM]
Thursday's Broadcast Ratings: CBS Holds Off Original Competition with Repeat Lineup
"The Big Bang Theory" leads the night among total viewers and adults 18-49.

[05/27/16 - 10:31 AM]
AMC Is Now Home to Five of the Top 10 Shows on Cable TV and Two of the Top Three Cable Premieres This Television Season
AMC spins the numbers for the season to date.

[05/27/16 - 08:28 AM]
Night 1 of "500 Questions" Dominates Its Thursday Unscripted Competition
ABC spins the numbers for Thursday, May 26.

[05/27/16 - 08:23 AM]
NBC's "The Red Nose Day Special" Draws a 0.6/2 and 2.155 Million Viewers Overall
NBC spins the numbers for Thursday, May 26.

[05/26/16 - 09:16 AM]
NBC's "Sunday Night Football" Is Primetime Television's No. 1 Show for Historic Fifth Consecutive TV Season
NBC spins the numbers for the season to date.

[05/26/16 - 08:58 AM]
Wednesday's Broadcast Ratings: NBC, "SVU" Top Final Night of May Sweeps
The Peacock wins the night in both total viewers and adults 18-49.

[05/25/16 - 08:45 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's reality franchise holds off ABC's own season finale of "Dancing with the Stars."

[05/25/16 - 08:30 AM]
"Empire" No. 1 Broadcast Series of 2015-2016 Season
FOX spins the numbers for the season to date.

[05/24/16 - 09:07 AM]
More Than 9.4 Million Watched Exaggerator Win Preakness Stakes on NBC - Up 6% from American Pharoah's 2015 Victory
NBC further spins the numbers for Saturday, May 21.

[05/24/16 - 08:55 AM]
Monday's Broadcast Ratings: "The Bachelorette" Return Pushes ABC on Top
The Alphabet wins the night over NBC among adults 18-49.