or


[06/07/11 - 02:28 PM]
ABC Family's Sizzles Into Summer as "Switched at Birth" Shatters Records
ABC Family spins the numbers for Monday, June 6.

[via press release from ABC Family]

Ratings Highlights for Monday, June 6, 2011 - Final National Ratings

ABC Family's Sizzles Into Summer as "Switched at Birth" Shatters Records

~ No. 1 Original Series Launch Ever in Total Viewers and Target 18-34 and 18-49 Demos

~ Cable's No. 1 Program at 9pm and Monday's No. 2 Cable Show in Key Demos

~ Towers Over MTV's Debut of "Teen Wolf" by Double-Digit Percentages

~ Posts Time Period Highs in Adults 18-34, Women 18-34 and Women 18-49

~ 4.9 Million Unique Viewers Watch Premiere and Encore Airings

"Switched at Birth" (9:00-10:00 p.m.)

Revving into summer firing on all cylinders, ABC Family scored again in the original series genre as newest series "Switched at Birth" launched as the network's No. 1 series debut of all time in Total Viewers (3.3 million), Adults 18-34 (1.0 million/1.5 rating), Women 18-34 (754,000/2.2 rating), Adults 18-49 (1.7 million/1.3 rating) and Women 18-49 (1.3 million/2.0 rating). Featuring an encore immediately following at 10 p.m., "Switched at Birth" reached 4.9 million unique Total Viewers on its debut evening.

· "Switched at Birth" was easily cable's No. 1 program in the hour among Women 18-34, Women 18-49, Viewers 12-34 and Females 12-34, and was cable's No. 1 scripted telecast in Total Viewers, Adults 18-34 and Adults 18-49.

· Versus all cable programs Monday night, "Switched at Birth" ranked No. 2 across all cable in Women 18-34, Viewers 12-34 and Females 12-34.

· "Switched at Birth" towered over the launch of MTV's "Teen Wolf" one night earlier, surpassing the dramedy by 50% in Total Viewers (3.3 million vs. 2.2 million), by 12% in Adults 18-34 (1.0 million vs. 896,000), by 36% in Women 18-34 (754,000 vs. 553,000), by 55% in Adults 18-49 (1.7 million vs. 1.1 million), by 94% in Women 18-49 (1.3 million vs. 669,000) and by 18% in Females 12-34 (1.3 million vs. 1.1 million).

· "Switched at Birth" registered ABC Family's best deliveries in the hour ever in Adults 18-34, Women 18-34 and Women 18-49, and second-best ever in Viewers 12-34 and Females 12-34.

· "Switched at Birth" catapulted over solid year-ago time period levels (6/07/10), jumping by 83% in Total Viewers (3.3 million vs. 1.8 million), by 92% in Adults 18-34 (1.0 million vs. 520,000), by 94% in Adults 18-49 (1.7 million vs. 875,000) and by 45% in Viewers 12-34 (1.6 million vs. 1.1 million).

Source: Nielsen Media Research, National Ratings, 6/6/11, Live + SD. 2010/11 season=9/27/10-6/6/10. Year-Ago: 6/7/10. ABC Family: Nov. '01- to date. Reach: NPower, minimum 6 minutes.





  [june 2011]  
S
M
T
W
T
F
S
   


· SWITCHED AT BIRTH (ABC FAMILY)
· TEEN WOLF (MTV)









most recent ratings | view all posts
[04/20/15 - 10:35 AM]
Live + 7 Day Ratings: Despite Easter Sunday Pre-Emptions, ABC Still Had 6 of the Week's Top 10 Biggest Broadcast Gainers in Adults 18-49
ABC further spins the numbers for the week of March 30-April 5.

[04/20/15 - 09:52 AM]
The "50th Academy of Country Music Awards" Delivers Its Largest Audience Since 1998
CBS spins the numbers for Sunday, April 19.

[04/20/15 - 09:08 AM]
Live + 3 Day Ratings: ABC's "SHIELD" Emerges as the #1 Program in Tuesday's 9pm Hour in Adults 18-49
ABC further spins the numbers for Tuesday, April 14.

[04/20/15 - 08:44 AM]
"A.D. The Bible Continues" Is the Night's #1 Scripted Series in Total Viewers on the Big 4 Nets
NBC spins the numbers for Sunday, April 19.

[04/20/15 - 08:34 AM]
Sunday's Broadcast Ratings: "Annual Academy of Country Music Awards" Win Big for CBS
The Eye's annual telecast leads the night in both total viewers and adults 18-49.

[04/20/15 - 08:34 AM]
ABC's Takes Second on Sunday with a 17% Increase Among Adults 18-49
ABC spins the numbers for Sunday, April 19.

[04/20/15 - 08:30 AM]
NBA Playoffs on ABC: Cleveland Cavaliers-Boston Celtics Delivers Third-Highest Rated First Round Game 1 Ever
ESPN spins the numbers for Sunday, April 19.

[04/19/15 - 08:41 AM]
Saturday's Broadcast Ratings: NHL, UFC Top Demos for NBC, FOX
Coverage of the NHL Playoffs and UFC on FOX lead the night among adults 18-49.

[04/19/15 - 08:37 AM]
NBC Sports Coverage of Stanley Cup Playoff Hockey Ties for the Nightlong Win in Adults 18-49 Among the Big 4 Networks
NBC spins the numbers for Saturday, April 18.

[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.