or


[06/07/11 - 02:28 PM]
ABC Family's Sizzles Into Summer as "Switched at Birth" Shatters Records
ABC Family spins the numbers for Monday, June 6.

[via press release from ABC Family]

Ratings Highlights for Monday, June 6, 2011 - Final National Ratings

ABC Family's Sizzles Into Summer as "Switched at Birth" Shatters Records

~ No. 1 Original Series Launch Ever in Total Viewers and Target 18-34 and 18-49 Demos

~ Cable's No. 1 Program at 9pm and Monday's No. 2 Cable Show in Key Demos

~ Towers Over MTV's Debut of "Teen Wolf" by Double-Digit Percentages

~ Posts Time Period Highs in Adults 18-34, Women 18-34 and Women 18-49

~ 4.9 Million Unique Viewers Watch Premiere and Encore Airings

"Switched at Birth" (9:00-10:00 p.m.)

Revving into summer firing on all cylinders, ABC Family scored again in the original series genre as newest series "Switched at Birth" launched as the network's No. 1 series debut of all time in Total Viewers (3.3 million), Adults 18-34 (1.0 million/1.5 rating), Women 18-34 (754,000/2.2 rating), Adults 18-49 (1.7 million/1.3 rating) and Women 18-49 (1.3 million/2.0 rating). Featuring an encore immediately following at 10 p.m., "Switched at Birth" reached 4.9 million unique Total Viewers on its debut evening.

· "Switched at Birth" was easily cable's No. 1 program in the hour among Women 18-34, Women 18-49, Viewers 12-34 and Females 12-34, and was cable's No. 1 scripted telecast in Total Viewers, Adults 18-34 and Adults 18-49.

· Versus all cable programs Monday night, "Switched at Birth" ranked No. 2 across all cable in Women 18-34, Viewers 12-34 and Females 12-34.

· "Switched at Birth" towered over the launch of MTV's "Teen Wolf" one night earlier, surpassing the dramedy by 50% in Total Viewers (3.3 million vs. 2.2 million), by 12% in Adults 18-34 (1.0 million vs. 896,000), by 36% in Women 18-34 (754,000 vs. 553,000), by 55% in Adults 18-49 (1.7 million vs. 1.1 million), by 94% in Women 18-49 (1.3 million vs. 669,000) and by 18% in Females 12-34 (1.3 million vs. 1.1 million).

· "Switched at Birth" registered ABC Family's best deliveries in the hour ever in Adults 18-34, Women 18-34 and Women 18-49, and second-best ever in Viewers 12-34 and Females 12-34.

· "Switched at Birth" catapulted over solid year-ago time period levels (6/07/10), jumping by 83% in Total Viewers (3.3 million vs. 1.8 million), by 92% in Adults 18-34 (1.0 million vs. 520,000), by 94% in Adults 18-49 (1.7 million vs. 875,000) and by 45% in Viewers 12-34 (1.6 million vs. 1.1 million).

Source: Nielsen Media Research, National Ratings, 6/6/11, Live + SD. 2010/11 season=9/27/10-6/6/10. Year-Ago: 6/7/10. ABC Family: Nov. '01- to date. Reach: NPower, minimum 6 minutes.





  [june 2011]  
S
M
T
W
T
F
S
   


· SWITCHED AT BIRTH (FREEFORM)
· TEEN WOLF (MTV)





most recent ratings | view all posts
[05/25/17 - 08:26 AM]
Wednesday's Broadcast Ratings: "Survivor" Finale Puts CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[05/25/17 - 06:43 AM]
"Home Town" Delivers Standout Season One Ratings for HGTV
HGTV further spins the numbers for the series to date.

[05/24/17 - 08:40 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock wins the night among adults 18-49 while the "Dancing with the Stars"-powered ABC is the most-watched broadcaster.

[05/23/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC Tops Demos, Snaps NBC Win Streak
The Peacock however wins the evening among total viewers.

[05/22/17 - 08:39 AM]
Sunday's Broadcast Ratings: ABC Rides "Billboard Music Awards" to Victory
The Alphabet's annual telecast however is down more than 20% from last year among adults 18-49.

[05/21/17 - 10:40 AM]
Saturday's Broadcast Ratings: NHL Playoffs Keep NBC on Top
Coverage of the Predators at the Ducks leads the night among adults 18-49.

[05/21/17 - 10:32 AM]
"Saturday Night Live" Delivers Its Most-Watched Season Finale in Six Years
NBC spins the numbers for Saturday, May 20.

[05/20/17 - 08:36 AM]
Friday's Broadcast Ratings: "Dateline NBC" Tops Viewers, Demos
The Peacock likewise wins the evening in both categories.

[05/19/17 - 03:51 PM]
"The Daily Show with Trevor Noah" Has Most-Watched Week Ever
Comedy Central spins the numbers for the week of May 15-18.

[05/19/17 - 08:21 AM]
Thursday's Broadcast Ratings: "Grey's," "Scandal" Finales Put ABC on Top
The Alphabet wins the evening in both total viewers and adults 18-49.

[05/18/17 - 08:24 AM]
Wednesday's Broadcast Ratings: FOX, "Empire" Keep Demo Crown
The drama remains the night's most-watched program among adults 18-49.

[05/17/17 - 08:34 AM]
Tuesday's Broadcast Ratings: "NCIS" Finales Put CBS on Top
The Eye wins the night in both total viewers and adults 18-49.

[05/16/17 - 01:42 PM]
NBA Western Conference Finals Game 1 on ABC Delivers Total Live Audience of 8.3 Million Viewers
ESPN spins the numbers for Sunday, May 14.

[05/16/17 - 08:30 AM]
The Debut Week of "Live with Kelly and Ryan" Builds to New 9-Week Highs
Disney/ABC Domestic Television spins the numbers for the week of May 1-5.

[05/16/17 - 08:26 AM]
Monday's Broadcast Ratings: NBC, "The Voice" Continue Demo Reign
The Peacock's reality franchise once again wins the night among adults 18-49.