or


[07/01/11 - 09:43 AM]
ABC's New Thursday Line-Up Wins All 3 Hours in Prime for the 2nd Straight Week
ABC spins the numbers for Thursday, June 30.

[via press release from ABC]

ABC's New Thursday Line-Up Wins All 3 Hours in Prime for the 2nd Straight Week

Some early info on ABC's Thursday, ahead of the regular press release.

Heading into the 4th of July holiday weekend, ABC's new Thursday line-up ranked #1 for the night for the 2nd week running among Adults 18-49, beating Fox by 31%, CBS by 42% and NBC by 143%. In fact, for the 2nd straight week, ABC's programs won each of their respective time slots.

At 8pm, ABC's Wipeout led its time period for the 2nd consecutive week in both Total Viewers and Adults 18-49, beating its unscripted competition on Fox (So You Think You Can Dance) by 1.5 million viewers and by 19% in young adults. In fact, the ABC unscripted series qualified as Thursday's #1 TV program in Adults 18-49 for the 2nd straight week and was the top-rated broadcast program with Teens 12-17 and Kids 2-11.

During the 9 o'clock hour, ABC's Expedition Impossible took first place for the 2nd week in a row in Adults 18-49. Exhibiting impressive lead-in compatibility, the new unscripted series retained nearly all of its lead-in with Total Viewers (95%) and Adults 18-49 (95%), while holding onto 100% of its Wipeout lead-in with key Women (W18-34/W18-49) and Teens 12-17.

ABC's Rookie Blue finished first in Thursday's 10 o'clock hour in Adults 18-49 for the 2nd consecutive week. The ABC summer drama tripled NBC's Love Bites in Total Viewers, while doubling NBC's scripted competition in the key young adult demo. In addition, Rookie Blue improved the hour for ABC in viewers and young adults versus the year-ago night (Boston Med on 7/1/10).

Quick Take for Thursday, June 30, 2011 (Fast Affiliate Live + Same Day Ratings)

ABC Wins its 2nd Straight Thursday in Adults 18-49 with its New Summer Schedule

ABC's "Wipeout" is Thursday's No. 1 TV Program in Young Adults, Beating Fox's "So You Think You Can Dance" at 8pm by 19%

Exhibiting Impressive Lead-in Retention, ABC's "Expedition Impossible" Wins its Time Period for the 2nd Week in a Row in Adults 18-49

ABC's "Rookie Blue" is No. 1 at 10pm, Doubling NBC's "Love Bites" in Young Adults

Thursday Night (8:00-11:00 p.m.)

Heading into the 4th of July holiday weekend, ABC's new Thursday lineup ranked No. 1 for the night for the 2nd week running among Adults 18-49 (1.7/6), beating Fox by 31% (1.3/4), CBS by 42% (1.2/4) and NBC by 143% (0.7/2). In fact, for the 2nd straight week ABC's programs won each of their respective time slots.

"Wipeout" (8:00-9:00 p.m.)

At 8:00 p.m., ABC's "Wipeout" led its time period for the 2nd consecutive week in both Total Viewers (6.5 million) and Adults 18-49 (1.9/7), beating its unscripted competition on Fox ("So You Think You Can Dance") by 1.5 million viewers and by 19% in young adults (5.0 million and 1.6/6). In fact, the ABC unscripted series qualified as Thursday's No. 1 TV program in Adults 18-49 for the 2nd straight week and was also the top-rated broadcast program with Teens 12-17 and Kids 2-11.

"Expedition Impossible" (9:00-10:00 p.m.)

During the 9 o'clock hour, ABC's "Expedition Impossible" took first for the 2nd week in a row in Adults 18-49 (1.8/6). Exhibiting impressive lead-in compatibility, the new unscripted series retained nearly all of its lead-in with Total Viewers (94%) and Adults 18-49 (95%), while holding on to 100% of its "Wipeout" lead-in with key Women (W18-34/W18-49) and Teens 12-17.

"Rookie Blue" (10:00-11:00 p.m.)

ABC's "Rookie Blue" finished first in Thursday's 10 o'clock hour in Adults 18-49 for the 2nd consecutive week. The ABC summer drama tripled NBC's "Love Bites" in Total Viewers (5.4 million vs. 1.8 million), while doubling its NBC scripted competition in the key young adult demo (1.4/4 vs. 0.7/2).

· "Rookie Blue" improved the hour for ABC in viewers and young adults versus the year-ago night ("Boston Med" on 7/1/10 = 5.3 million and 1.3/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 41% currently, from 36% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 6/30/11.





  [july 2011]  
S
M
T
W
T
F
S
     


· BOSTON MED (ABC)
· EXPEDITION IMPOSSIBLE (ABC)
· ROOKIE BLUE (ABC)
· SO YOU THINK YOU CAN DANCE (FOX)
· WIPEOUT (ABC)





most recent ratings | view all posts
[12/04/16 - 09:02 AM]
Saturday's Broadcast Ratings: FOX Holds Off ABC in College Football Showdown
The network wins the night in both total viewers and adults 18-49.

[12/04/16 - 08:55 AM]
"Saturday Night Live" Grows Versus the Year-Ago Night
NBC spins the numbers for Saturday, December 3.

[12/03/16 - 08:45 AM]
Friday's Broadcast Ratings: College Football Sparks Demo Victory for FOX
The network leads the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/03/16 - 08:38 AM]
ABC Earns Its Most Watched Friday This Season with "20/20" Spiking Over 50% to Season Highs
ABC spins the numbers for Friday, December 2.

[12/03/16 - 08:37 AM]
New Season Highs for "Dateline"; "Caught on Camera" Captures Its Top Total-Viewer Result Since February
NBC spins the numbers for Friday, December 2.

[12/02/16 - 03:09 PM]
Science Channel Delivers Double-Digit Primetime and Total Day Increases Across Key Demos Including Adults 25-54 and Total Viewership in November
Science Channel further spins the numbers for the month of November.

[12/02/16 - 11:38 AM]
"DC's Legends of Tomorrow" Hits Series Highs in The CW's #DCWeek Finale
The CW spins the numbers for Thursday, December 1.

[12/02/16 - 09:16 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock eclipses the competition among total viewers and adults 18-49.

[12/02/16 - 06:53 AM]
HGTV's "Fixer Upper" Season Four Scores Its Highest-Rated Premiere Ever
HGTV spins the numbers for Tuesday, November 29.

[12/01/16 - 12:19 PM]
"Arrow" Shoots to Season Highs as #DCWeek Continues
The CW spins the numbers for Wednesday, November 30.

[12/01/16 - 09:09 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Big with Total Viewers
The Peacock's "Dolly Parton's Christmas of Many Colors: Circle of Love" is the most-watched program last night.

[11/30/16 - 02:11 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 28.

[11/30/16 - 01:30 PM]
FXX Surges on Strength of Historic "The Simpsons 600 Marathon"
FXX spins the numbers for the recent stunt.

[11/30/16 - 01:05 PM]
A&E's "Leah Remini: Scientology and the Aftermath" Becomes the Network's #1 Original Series Debut in More Than 2 Years
A&E spins the numbers for Tuesday, November 29.

[11/30/16 - 12:12 PM]
"The Flash" Races to Its Most Watched Episode in Two Years as #DCWeek Speeds Up
The CW spins the numbers for Tuesday, November 29.