or


[08/30/11 - 04:13 PM]
MTV's All New Monday Night Line-Up Scores Killer Ratings
MTV spins the numbers for Monday, August 29.

[via press release from MTV]

MTV'S ALL NEW MONDAY NIGHT LINE-UP SCORES KILLER RATINGS

New Series "Ridiculousness" Is the #1 TV Show of the Day, "Death Valley" Debuts as the #1 Cable Show in its Time Period, And the Premiere of "Cuff'd" Improves its Time Slot by 44%

SANTA MONICA, CA (August 30, 2011) - MTV continues its ratings roll with the premiere of an all-new Monday night lineup, featuring Rob Dyrdek's hilarious new viral video series "Ridiculousness;" new scripted horror-comedy series "Death Valley;" and new police ride-along docu-series "Cuff'd." More than 3 million viewers tuned-in for the premiere of "Ridiculousness," which kicked off the 10:00 p.m. hour. With a 2.8 P12-34 rating and 2.2 million P12-34 viewers, "Ridiculousness" is the #1 show of the day across all TV. The debut of "Death Valley" delivered a 1.8 P12-34 rating, retaining two-thirds of its lead-in and ranking #1 in its time slot across cable. "Death Valley" averaged nearly two million viewers and joins MTV's stable of hit new scripted series including "Awkward" and "Teen Wolf." "Cuff'd" capped off the night at 11:00 pm. with a 1.3 P12-34 rating, improving its time slot by 44%.

New episodes of "Ridiculousness," "Death Valley" and "Cuff'd" will air next Monday, September 5, starting at 10:00 p.m. ET/PT on MTV.

On the heels of the highest-rated season of "Rob Dyrdek's Fantasy Factory" to date, "Ridiculousness," from the producers of "Jackass" and "Fantasy Factory," features Rob Dyrdek's unique take on some of today's funniest amateur viral videos and builds them into episodes of edgy, funny and timeless television. Each episode features Rob's unique style and infectious energy as he breaks down amusing web clips by putting them in segments such as "Redneck Good Times," "Worst Case Scenario," "Ridiculousness in Training," "Pogo Stuck," "Hot Mess," "What Happened Last Night," and many more. Featuring commentary from co-hosts Sterling "Steelo" Brim, Chanel "West Coast" (the rapping receptionist from "Fantasy Factory") and complete with a studio audience, the series also includes appearances by some of Rob's closest friends.

Viewers are taken to a place they've never been before with MTV's new horror-comedy "Death Valley." The scripted series follows the 'Undead Task Force' (UTF), a newly formed division of the LAPD, documentary-style, as they capture the monsters that roam the streets of California's San Fernando Valley. In a world where vampires, werewolves and zombies live freely, "Death Valley" is a fun, comedic non-stop thrill ride featuring chases, hardcore kills and bizarre encounters.

Each episode of "Cuff'd" features approximately six different young perpetrators from distinct regions of the country engaging with their arresting officers as they ride in police cruisers on the way to central booking. These interactions are both revealing and intense, as youth offenders open up about their lives and process the mistakes that have brought them to this critical point - while police officers offer advice and guidance. Although most of the suspects featured are first-time offenders - the uncertainty of their predicaments often creates deeply emotional, dramatic, and humorous responses that serve as windows into the lives of young people who have veered off-course.

Source: The Nielsen Company. Live+SD P12-34 coverage ratings. 08/29/11. Based on P12-34 000s. "Cuff'd" prior four week time period average = Mon/11P-11:30P, 08/01/11-08/28/11.

About MTV:

MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy(R), Grammy(R) and Peabody(R) award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV's sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is the leading destination for music, news and pop culture. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms.





  [august 2011]  
S
M
T
W
T
F
S
 


· CUFF'D (MTV)
· DEATH VALLEY (MTV)
· RIDICULOUSNESS (MTV)





most recent ratings | view all posts
[09/01/15 - 12:16 PM]
Disney Channel Routs Summer Competition for 4th-Consecutive Year in Total Viewers and Major Youth Demographics
Disney Channel further spins the numbers for the summer to date.

[09/01/15 - 12:11 PM]
ABC Family Is the Summer's #1 Cable TV Network for the 3rd Time in Last 4 Summers in Women 18-34
ABC Family further spins the numbers for the summer to date.

[09/01/15 - 11:31 AM]
NBC's Saturday Afternoon Coverage of American Pharoah's 2nd Place Finish Is Most Watched Travers Stakes in 20 Years
NBC spins the numbers for Saturday, August 29.

[09/01/15 - 10:56 AM]
"Ninja Warrior" Ties Its Top 18-49 Rating in Three Years and Delivers Its #2 Most-Watched Episode Ever
NBC spins the numbers for Monday, August 31.

[09/01/15 - 10:27 AM]
"The Whispers" Season Finale Hits 4-Week Highs in Total Viewers and Adults 18-49
ABC spins the numbers for Monday, August 31.

[09/01/15 - 10:26 AM]
Monday's Broadcast Ratings: NBC, "American Ninja Warrior" Reclaim Top Spots
The Peacock easily wins the night in total viewers and adults 18-49.

[08/31/15 - 01:40 PM]
Bravo Media's "Below Deck" Earns Highest-Rated Season Premiere in Series History with 1.6 Million Total Viewers
Bravo further spins the numbers for Tuesday, August 25.

[08/31/15 - 08:40 AM]
Sunday's Broadcast Ratings: NFL Preseason Again Tops Charts, This Time for NBC
The Peacock's coverage of Cardinals/Raiders leads the night in both total viewers and adults 18-49.

[08/30/15 - 08:36 AM]
Saturday's Broadcast Ratings: CBS Rides NFL Preseason to Another Victory
Coverage of the Seahawks and the Chargers tops the charts in both total viewers and adults 18-49.

[08/30/15 - 08:31 AM]
Encore of "Saturday Night Live" Matches the Show's Highest Metered-Market Household Rating in 10 Weeks
NBC spins the numbers for Saturday, August 29.

[08/29/15 - 08:37 AM]
Friday's Broadcast Ratings: CBS Climbs to Top Spot with NFL Preseason
Coverage of the Lions at the Jaguars leads the night among total viewers and adults 18-49.

[08/29/15 - 08:34 AM]
Encore of "America's Got Talent" Ties for #2 in Its Time Period Among the Big 4 Networks in Men 18-34 and Men 18-49
NBC spins the numbers for Friday, August 28.

[08/28/15 - 08:47 AM]
"Food Fighters" Matches Its Season High in 18-49
NBC spins the numbers for Thursday, August 27.

[08/28/15 - 08:38 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Continue Win Streak for CBS
The Eye has won the past 11 Thursdays among total viewers and adults 18-49.

[08/27/15 - 11:09 AM]
Jimmy Fallon Tops His Broadcast Competition for the Late-Night Ratings Week of Aug. 17-21 in All Key Categories
NBC spins the late-night numbers for the week of August 17-21.