or


[08/30/11 - 04:13 PM]
MTV's All New Monday Night Line-Up Scores Killer Ratings
MTV spins the numbers for Monday, August 29.

[via press release from MTV]

MTV'S ALL NEW MONDAY NIGHT LINE-UP SCORES KILLER RATINGS

New Series "Ridiculousness" Is the #1 TV Show of the Day, "Death Valley" Debuts as the #1 Cable Show in its Time Period, And the Premiere of "Cuff'd" Improves its Time Slot by 44%

SANTA MONICA, CA (August 30, 2011) - MTV continues its ratings roll with the premiere of an all-new Monday night lineup, featuring Rob Dyrdek's hilarious new viral video series "Ridiculousness;" new scripted horror-comedy series "Death Valley;" and new police ride-along docu-series "Cuff'd." More than 3 million viewers tuned-in for the premiere of "Ridiculousness," which kicked off the 10:00 p.m. hour. With a 2.8 P12-34 rating and 2.2 million P12-34 viewers, "Ridiculousness" is the #1 show of the day across all TV. The debut of "Death Valley" delivered a 1.8 P12-34 rating, retaining two-thirds of its lead-in and ranking #1 in its time slot across cable. "Death Valley" averaged nearly two million viewers and joins MTV's stable of hit new scripted series including "Awkward" and "Teen Wolf." "Cuff'd" capped off the night at 11:00 pm. with a 1.3 P12-34 rating, improving its time slot by 44%.

New episodes of "Ridiculousness," "Death Valley" and "Cuff'd" will air next Monday, September 5, starting at 10:00 p.m. ET/PT on MTV.

On the heels of the highest-rated season of "Rob Dyrdek's Fantasy Factory" to date, "Ridiculousness," from the producers of "Jackass" and "Fantasy Factory," features Rob Dyrdek's unique take on some of today's funniest amateur viral videos and builds them into episodes of edgy, funny and timeless television. Each episode features Rob's unique style and infectious energy as he breaks down amusing web clips by putting them in segments such as "Redneck Good Times," "Worst Case Scenario," "Ridiculousness in Training," "Pogo Stuck," "Hot Mess," "What Happened Last Night," and many more. Featuring commentary from co-hosts Sterling "Steelo" Brim, Chanel "West Coast" (the rapping receptionist from "Fantasy Factory") and complete with a studio audience, the series also includes appearances by some of Rob's closest friends.

Viewers are taken to a place they've never been before with MTV's new horror-comedy "Death Valley." The scripted series follows the 'Undead Task Force' (UTF), a newly formed division of the LAPD, documentary-style, as they capture the monsters that roam the streets of California's San Fernando Valley. In a world where vampires, werewolves and zombies live freely, "Death Valley" is a fun, comedic non-stop thrill ride featuring chases, hardcore kills and bizarre encounters.

Each episode of "Cuff'd" features approximately six different young perpetrators from distinct regions of the country engaging with their arresting officers as they ride in police cruisers on the way to central booking. These interactions are both revealing and intense, as youth offenders open up about their lives and process the mistakes that have brought them to this critical point - while police officers offer advice and guidance. Although most of the suspects featured are first-time offenders - the uncertainty of their predicaments often creates deeply emotional, dramatic, and humorous responses that serve as windows into the lives of young people who have veered off-course.

Source: The Nielsen Company. Live+SD P12-34 coverage ratings. 08/29/11. Based on P12-34 000s. "Cuff'd" prior four week time period average = Mon/11P-11:30P, 08/01/11-08/28/11.

About MTV:

MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy(R), Grammy(R) and Peabody(R) award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV's sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is the leading destination for music, news and pop culture. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms.





  [august 2011]  
S
M
T
W
T
F
S
 


· CUFF'D (MTV)
· DEATH VALLEY (MTV)
· RIDICULOUSNESS (MTV)











most recent ratings | view all posts
[10/25/14 - 09:00 AM]
"The Blacklist" Grows by a Season-High 65% in 18-49 Going from Live + Same Day to Live +3
NBC further spins the numbers for Monday, October 20.

[10/25/14 - 08:59 AM]
Season Debut of "Grimm" Delivers the Show's Top Rating Since March 21
NBC spins the numbers for Friday, October 24.

[10/25/14 - 08:38 AM]
Friday's Broadcast Ratings: World Series Once Again Pushes FOX in Front
Said coverage bumps ABC and CBS to second place in adults 18-49 and total viewers, respectively.

[10/25/14 - 08:28 AM]
ABC Beats NBC's Friday Debuts - "Shark Tank" and "20/20" Rank as Top 2 Series in Adults 18-49
ABC spins the numbers for Friday, October 24.

[10/24/14 - 09:13 AM]
ABC's "Jimmy Kimmel Live" Beats NBC's "Fallon" by Its Largest Margin Yet in Homes
ABC spins the late-night numbers for Thursday, October 23.

[10/24/14 - 08:55 AM]
"The Biggest Loser" Retains 92% of Its Week-Ago Rating, Despite a Significantly Stronger NFL Game on CBS This Week
NBC spins the numbers for Thursday, October 23.

[10/24/14 - 08:33 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Wraps CBS Run on Top
The Thursday football franchise heads to NFL Network only beginning next week.

[10/24/14 - 08:19 AM]
ABC More Than Doubles Its Nearest Non-Sports Competition on Thursday
ABC spins the numbers for Thursday, October 23.

[10/24/14 - 07:09 AM]
"Thursday Night Football" on CBS and NFL Network More Than Triples Ratings from a Year Ago
CBS spins the numbers for Thursday, October 23.

[10/23/14 - 01:40 PM]
World Series Game 2 Powers FOX to Second-Straight Prime Time Victory
FOX Sports spins the numbers for Wednesday, October 22.

[10/23/14 - 12:11 PM]
Football Helps ESPN Win the Night 11 Times among all Viewers
ESPN spins the numbers for the season to date.

[10/23/14 - 10:41 AM]
"The Tonight Show" Defeats ABC, CBS Late-Night Competition in 18-49, Total Viewers for Week of Oct. 13-17
NBC spins the numbers for the week of October 13-17.

[10/23/14 - 08:46 AM]
NBC's Wednesday Dramas Finish Within a Tenth of a Rating Point of Last Week's 18-49 Result Despite World Series Competition
NBC spins the numbers for Wednesday, October 22.

[10/23/14 - 08:32 AM]
Wednesday's Broadcast Ratings: World Series Keeps FOX on Top in Viewers, Demos
Plus: The CW's "Arrow" and ABC's "Nashville" are the only series up week-to-week among adults 18-49.

[10/23/14 - 08:14 AM]
ABC Is Wednesday's No. 1 Non-Sports Net with the Night's Top 2 Series Telecasts
ABC spins the numbers for Wednesday, October 22.