or


[10/10/11 - 09:44 AM]
ABC's Premiere Week Results Grow from First-Reported Numbers By 1.5 Million Viewers and by 21% Among Adults 18-49
ABC further spins the numbers for the week of September 19-25.

[via press release from ABC]

For the week of September 19, 2011 (National Live + 7 Day Program Ratings)

ABC's Premiere Week Results Grow from First-Reported Numbers By 1.5 Million Viewers and by 21% Among Adults 18-49

ABC Claims TV's Top 2 Biggest Actual Adult 18-49 Gainers from Live+Same Day To Live+7 Day Ratings with Back-to-Back Episodes of "Modern Family"

Based on Final Ratings, ABC's "Grey's Anatomy" Finishes as TV's No. 1 Drama During Premiere Week 2011, Moving Ahead of CBS' "NCIS" and "Criminal Minds"

ABC's "Revenge" and "Pan Am" Retain Status as the Week's Top 2 New Dramas

2011-12 WEEK No. 1 Live + 7 Day Ratings:

Based on the first round of Live + 7 Day rating for the 2011-12 television season, ABC saw its premiere week primetime averages jump from its originally reported Live + Same Day numbers by 1.5 million viewers (9.9 million to 11.4 million) and by 21% in Adults 18-49 (2.8/9 to 3.4/8). With Household DVR penetration rising sharply year to year (from 38% to 42%), ABC's premiere week increases were bigger this year than last from the initially reported Live + Same Day numbers to the final Live + 7 Day averages. ABC finished as the 2nd-most-watched network during premiere week among in the Live + 7 Day averages.

· Similarly to last season, ABC series were among the most popularly recorded and played back. ABC aired 3 of the Top 4 biggest actual Adult 18-49 gainers during premiere week, including the Top 2 gainers with the premiere episodes of "Modern Family": "Modern Family SP-9/21" surged by 2.4 rating points (from a 6.2 rating to an 8.6 rating), "Modern Family" jumped by 2.3 rating points (6.0 rating to 8.3 rating) and "Grey's Anatomy" picked up an additional 1.7 rating points (4.1 rating to a 5.8 rating). In fact, "Modern Family's" 2.3 rating point build for the week was the highest-ever for any regular TV telecast.

· Based on the Live + 7 Day Ratings, ABC's "Grey's Anatomy" emerged as TV's No. 1 drama during season-premiere week among Adults 18-49 (5.8 rating). Initially in the Live + Same Day statistics, "Grey's" placed as TV's No. 3 drama for the week and moved up to No. 1 based on Nielsen's final rankings, leaping over CBS' "NCIS" (5.5 rating) and "Criminal Minds" (5.2 rating).

· Based on Nielsen's final ratings for the week, ABC's "Revenge" and "Pan Am" solidified their ranks as the season's Top 2 new dramas during premiere week in Adults 18-49. The "Revenge" opener saw its ratings surge from a 3.3 rating to a 4.2 rating (+0.9 rating), while the "Pam Am" premiere soared from a 3.1 rating to a 4.1 rating (+1.0 rating).

· A total of 9 of ABC's series gained 1.5 million viewers or more on average from their initially reported totals via time-shifted viewing, including the week's 2 biggest overall gainers: "Modern Family SP-9/21" (+4.70 million), "Modern Family" (+4.63 million), "Grey's" (+3.54 million), "Body of Proof" (+2.85 million), "Castle" (+2.78 million), "Pan Am" (+2.71 million), "Revenge" (+2.38 million), "Desperate Housewives" (+1.91 million) and "Dancing with the Stars" (+1.57 million).

· Among Adults 18-49, 8 of ABC's series registered substantial ratings increases of 8-tenths of rating point or more: "Modern Family SP-9/21" (+2.4 rating points � top gainer overall), "Modern Family" (+2.3 rating), "Grey's" (+1.7 rating � biggest drama gainer), "Pan Am" (+1.0 rating), "Revenge" (+0.9 rating), "Castle" (+0.9 rating), "Body of Proof" (+0.8 rating) and "Desperate Housewives" (+0.8 rating).

· With an increase in DVR penetration year to year, a number of ABC returning series posted bigger increases than last year during premiere week via time-shifted viewing in Total Viewers and/or Adults 18-49, including "Castle," "Dancing With the Stars: The Results," "DWTS," "Grey's Anatomy," "The Middle" and "Modern Family."

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 42% currently, from 38% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (National Live+7 Day Program Ratings), week of 9/19/11.





  [october 2011]  
S
M
T
W
T
F
S
      


· BODY OF PROOF (ABC)
· CASTLE (ABC)
· CRIMINAL MINDS (CBS)
· DANCING WITH THE STARS (ABC)
· DESPERATE HOUSEWIVES (ABC)
· GREY'S ANATOMY (ABC)
· MODERN FAMILY (ABC)
· NCIS (CBS)
· PAN AM (ABC)
· REVENGE (ABC)









most recent ratings | view all posts
[11/28/14 - 08:25 AM]
Seahawks-49ers Delivers the Best-Ever Rating for Thanksgiving Primetime Game in Metered-Market Households
NBC spins the numbers for Wednesday, November 26 and Thursday, November 27.

[11/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: CBS Closes November Sweeps on Top
The Eye's "Criminal Minds" leads the night in both total viewers and adults 18-49.

[11/28/14 - 07:59 AM]
"The NFL on CBS" Thanksgiving Day Game Rates as Highest in 16 Years
CBS spins the numbers for Thursday, November 27.

[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.

[11/25/14 - 08:49 AM]
"The Voice" Is Currently the #1 Big 4 Telecast of the Night in Adults 18-49
NBC spins the numbers for Monday, November 24.