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[10/10/11 - 11:39 AM]
"Up All Night" Is the #1 Comedy In Terms of Percentage Increase from L+SD to L+7 During Premiere Week
NBC further spins the numbers for the week of September 19-25.

[via press release from NBC]

Here are NBC highlights when going from "live plus same day" ratings for premiere week to the "live plus seven day" ratings that Nielsen has reported today...

In premiere-week jumps from L+SD to L+7 ratings in adults 18-49, NBC highlights include:

· "Up All Night" is the #1 comedy on ABC, CBS, NBC or Fox in terms of percentage increase from L+SD to L+7 during premiere week and the #2 show overall behind only Fox's "Fringe" (+57%), growing by +46% in adults 18-49 (to a 3.51 rating from a 2.40).

· "Community" is the #2 comedy on ABC, CBS, NBC or Fox in terms of percentage growth from L+SD to L+7 during premiere week, increasing by +40% in adults 18-49 (to a 2.43 rating from a 1.74).

· "The Office" is the #4 comedy on ABC, CBS, NBC or Fox in terms of percentage growth from L+SD to L+7 during premiere week, gaining by +37% in adults 18-49 (to a 5.41 rating from a 3.95).

· "Whitney" is tied for #2 among first-year comedies on ABC, CBS, NBC or Fox in terms of percentage increase from L+SD to L+7 during premiere week, growing by +29% in adults 18-49 (to a 4.21 rating from a 3.26), behind only NBC's "Up All Night" and tied with Fox's "The New Girl."

· "Law & Order: SVU" is the #2 drama on ABC, CBS, NBC or Fox in terms of percentage increase from L+SD to L+7 during premiere week, behind only Fox's "Fringe" (+57%), and the #3 show overall, growing by +45% in adults 18-49 (to a 3.45 rating from a 2.38).

· "Harry's Law" is the #5 drama on ABC, CBS, NBC or Fox in terms of percentage growth from L+SD to L+7 during premiere week, increasing by +42% in adults 18-49 (to a 1.67 rating from a 1.18).

· Other shows getting sizable bumps in L+7 versus L+SD in adults 18-49 are:

· "Parenthood" (+37% to a 2.95)

· "Prime Suspect" (+31% to a 2.31)

· "Parks and Recreation" (+29% to a 2.66)

· "The Sing-Off" (+21% to a 2.32).





  [october 2011]  
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M
T
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· COMMUNITY (YAHOO)
· HARRY'S LAW (NBC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· OFFICE, THE (NBC)
· PARENTHOOD (NBC)
· PARKS & RECREATION (NBC)
· PRIME SUSPECT (NBC)
· SING-OFF, THE (NBC)
· UP ALL NIGHT (NBC)
· WHITNEY (NBC)





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