or


[10/11/11 - 02:39 PM]
Bears-Lions Helps ESPN Win the Night Among All Key Male and Adult Demos
ESPN spins the numbers for Monday, October 10.

[via press release from ESPN]

"Monday Night Football" Scores 16.4 Million Viewers

Bears-Lions Helps ESPN Win the Night among All Key Male and Adult Demos

Last night's ESPN Monday Night Football telecast - a 24-13 Detroit victory over the Chicago Bears in the Lions' first MNF game since 2001 - helped ESPN win the night among all networks - broadcast or cable - in all key male and adult demos. The telecast averaged:

· 11.9 household coverage rating (10.3 U.S. rating)

· 11,765,000 households

· 16,378,000 viewers

Notes:

· ESPN won the night among all networks in all key male and adult demos and finished second in households and viewers

· MNF led all programs Monday night in the delivery of all key male and adults demos and finished second in households and viewers

· The MNF telecast ranks as the fifth-largest audience on cable television in calendar year 2011 in both households and viewers (behind four other ESPN telecasts - two BCS bowl games, the final MNF telecast of last season, and this season's Redskins-Cowboys MNF game)

Local market ratings:

· Chicago: 18.7 rating on ESPN and 13.3 on WCIU, for a combined 32.0 rating.

· Detroit: 10.7 rating on ESPN and 25.7 rating on WXYZ, for a combined 36.4 rating.

MNF season averages (thru 5 weeks/6 games):

· 10.0 household coverage rating (8.6 U.S. rating)

· 9,892,000 households

· 13,622,000 viewers

Source: Nielsen

ESPN Digital Platforms

On Sunday and Monday, NFL content across ESPN digital platforms - including ESPN.com, ESPN Fantasy, the ESPN mobile Web, ScoreCenter and WatchESPN - logged an average minute audience of nearly 173,000 users, a 55 percent increase compared to the same two days last season (source: Adobe/Omniture). ESPN.com logged an average minute audience of 114,000 users to the NFL section alone, up 11 percent from last year, while NFL content on ESPN Mobile Applications generated an average minute audience of more than 59,000 users, a 50 percent gain.

NEXT WEEK ON MNF

Next week, ESPN's MNF features quarterback Mark Sanchez and the New York Jets hosting the Miami Dolphins on Monday, October 17, at 8:30 p.m.





  [october 2011]  
S
M
T
W
T
F
S
      


· MONDAY NIGHT FOOTBALL (ESPN)











most recent ratings | view all posts
[03/04/15 - 08:50 AM]
NBC Dominates the Night, "Voice" Delivers Its Second-Most-Watched Tuesday Ever
NBC spins the numbers for Tuesday, March 3.

[03/04/15 - 08:37 AM]
Tuesday's Broadcast Ratings: "The Voice," "Chicago Fire" Claim Top Spots
The latter gets a boost from a two-hour edition of the former.

[03/03/15 - 03:12 PM]
"Ellen's Design Challenge" Among Highest-Rated Series in HGTV History
HGTV spins the numbers for Monday, March 2.

[03/03/15 - 02:22 PM]
Social Media Powerhouse ABC Family Delivers During February 2015 Driven by "Pretty Little Liars" and "The Fosters"
ABC Family spins the digital numbers for the month of February.

[03/03/15 - 12:56 PM]
TNT Ranks as Basic Cable's #1 Network in Primetime Live + 7 Delivery of Total Viewers, Adults 18-34 and Adults 18-49
Turner further spins the numbers for the week of February 9-15.

[03/03/15 - 12:54 PM]
"48 Hours: Blaming Melissa" Is Saturday's #1 Program with Viewers and Adults 25-54
CBS spins the numbers for Saturday, February 28.

[03/03/15 - 12:37 PM]
Science Channel Skyrockets in February, Charts Best Month Ever
Science Channel spins the numbers for the month of February.

[03/03/15 - 09:29 AM]
"60 Minutes" Make the Top 10 for the 13th Time This Season
CBS spins the numbers for Sunday, March 1.

[03/03/15 - 08:48 AM]
"The Voice" Is Monday's #1 Telecast by a 58% Margin in 18-49 and 4.8 Million Viewers Overall
NBC spins the numbers for Monday, March 2.

[03/03/15 - 08:34 AM]
Monday's Broadcast Ratings: "The Voice" Continues Its Reign for NBC
The Peacock leads the night among both total viewers and adults 18-49.

[03/03/15 - 08:23 AM]
"The Bachelor: The Women Tell All" Grows from Its Year-Ago Telecast in Adults 18-49
ABC spins the numbers for Monday, March 2.

[03/03/15 - 08:03 AM]
"Live with Kelly and Michael" Builds to Its Strongest Week in More Than 1 Year
Disney/ABC Domestic Television spins the numbers for the week of February 16-20.

[03/02/15 - 12:13 PM]
Viewers Spellbound by "Good Witch," Hallmark Channel's Newest Primetime Original Series
The Hallmark Channel spins the numbers for Saturday, February 28.

[03/02/15 - 10:06 AM]
Live + 7 Day Ratings: ABC's Wednesday Comedies Post Solid Playback Gains
ABC further spins the numbers for the week of February 9-15.

[03/02/15 - 08:48 AM]
Encore Telecast of "The Voice" Grows by 88% from Its First Half-Hour to Its Fourth in Adults 18-49
NBC spins the numbers for Sunday, March 1.