or


[11/01/11 - 02:39 PM]
"Monday Night Football" Helps ESPN Win the Night in Key Male and Adult Demos
ESPN spins the numbers for Monday, October 31.

[via press release from ESPN]

"Monday Night Football" Helps ESPN Win the Night in Key Male and Adult Demos

Last night's ESPN Monday Night Football telecast - a 23-20 Kansas City Chiefs overtime victory over the San Diego Chargers - helped ESPN win the night among all networks - broadcast or cable - in all key male and adult 18-34 and 18-49 demos. The telecast averaged:

· 9.1 household coverage rating (7.9 U.S. rating)

· 9,061,000 households

· 12,032,000 viewers

Notes:

· As it has each week this season, ESPN won the night among all networks in men 18-34 and 18-49, and also won among men 25-54 and in the adult 18-34 and 18-49 demos

· MNF led all programs Monday night in the delivery of all key male demos and adults 18-34; finished second in adults 18-49 and 25-54

· The MNF telecast ranks as the ninth-largest audience on cable television in calendar year 2011 in households

Local market ratings:

· San Diego: 15.8 rating on ESPN and a 18.3 rating on KFMB-CBS, for a combined 34.1 rating.

· Kansas City: 14.3 rating on ESPN and a 29.8 rating on KMBC-ABC, for a combined 44.1 rating.

MNF season averages (thru 8 weeks/9 games):

· 9.5 household coverage rating (8.2 U.S. rating)

· 9,361,000 households

· 12,771,000 viewers

Source: Nielsen

ESPN Digital Platforms

On Sunday and Monday, NFL content across ESPN digital platforms - including ESPN.com, ESPN Fantasy, the ESPN mobile Web, ScoreCenter and WatchESPN - logged an average minute audience of 159,000 users, an 11 percent increase compared to the same two days last season (source: Adobe/Omniture). ESPN.com logged an average minute audience of 104,000 users to the NFL section alone, up five percent from last year, while NFL content on ESPN Mobile Applications generated an average minute audience of more than 55,000 users, a 25 percent gain.

NEXT WEEK ON MNF

Next week, ESPN's MNF features a marquee NFC matchup as Michael Vick and the Philadelphia Eagles host Jay Cutler and the Chicago Bears on Monday, November 7, at 8:30 p.m.





  [november 2011]  
S
M
T
W
T
F
S
  


· MONDAY NIGHT FOOTBALL (ESPN)









most recent ratings | view all posts
[12/18/14 - 11:01 AM]
"The Tonight Show" Handily Outperforms ABC, CBS Timeslot Competition for Week of Dec. 8-12
NBC spins the late-night numbers for the week of December 8-12.

[12/18/14 - 10:01 AM]
TBS Wins 2014 as Basic Cable's #1 Entertainment Network with Adults 18-49
Turner spins the numbers for the year to date.

[12/18/14 - 09:40 AM]
USA Network Continues Unprecedented Ratings Streak with 9th Consecutive Year as #1 in Cable in Total Viewers
USA spins the numbers for the year to date.

[12/18/14 - 08:44 AM]
"The Sing-Off" Ties for #2 in Its Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, December 17.

[12/18/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Survivor" Wraps Season on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[12/18/14 - 08:05 AM]
NBCSN Will Post Best Viewership in Network's History in 2014 & Rank as Fastest Growing Sports Cable Net
NBCSN spins the numbers for the year to date.

[12/18/14 - 07:59 AM]
Freshman Hit "Scorpion" and Relocated "NCIS: Los Angeles" Deliver Ratings Growth on Monday
CBS spins the numbers for Monday, December 15.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 08:48 AM]
The Finale of "The Voice 7" Hits a Non-Sports High in 18-49 for Any Network in Its Time Period Since September 30
NBC spins the numbers for Tuesday, December 16.

[12/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's mainstay however is down 18% from its season finale a year ago.

[12/17/14 - 08:27 AM]
ABC's Second Replay This Season of "A Charlie Brown Christmas" Beats NBC's Debut of "Elf: Buddy's Musical Christmas" by Wide Margins
ABC spins the numbers for Tuesday, December 16.

[12/16/14 - 01:26 PM]
Hallmark Channel's Final Two Original Holiday Debuts Propel the Network to Rank #1 Among Women 25-54 Rating for the 6th Straight Week
The Hallmark Channel spins the numbers for the week of December 8-14.

[12/16/14 - 11:53 AM]
Syfy's "Ascension" Takes Off During First Night Premiere, Transporting 1.8 Million Total Viewers
Syfy spins the numbers for Monday, December 15.

[12/16/14 - 09:52 AM]
"60 Minutes" in Top 10 for Eighth Week in a Row
CBS spins the numbers for Sunday, December 14.