or


[12/01/11 - 01:29 PM]
Disney XD Delivers its Biggest November Ever in Total Day and Prime
Disney XD spins the numbers for the month of November.

[via press release from Disney XD]

Ratings Highlights for November 2011 -- Final National Ratings

Disney XD Delivers its Biggest November Ever in Total Day and Prime

~ Cable's Growth Leader, with 35 Months of Year-to-Year Gains in Prime in Kids 6-11

~Tops Nicktoons in All Kid Demos, Including by Double-Digit Percentages in Kids 2-11 & Kids 6-11

2011 to Date is Pacing as Disney XD's Most-Watched Year Ever in Prime and Total Day in Total Viewers and All Kids and Boys Ages 2-11, 6-14, 6-11 and 9-14

November 2011 - Total Day

During November 11, Disney XD delivered its most-watched November in the network's history in Total Day (include its 10 years as Toon Disney) in Total Viewers (298,000) and across all key kid targets, including Kids 2-11 (162,000), Kids 6-14 (163,000), Kids 6-11 (127,000), Tweens 9-14 (108,000). Year-to-year, Disney XD has grown by 9% in delivery among Kids 6-11 and by 29% in delivery in Tweens 9-14.

For 2011 to date, Disney XD is pacing to again deliver its largest annual audience ever in both Prime and Total Day in Total Viewers and across the network's target kid and boy demographics, ages 2-11, 6-14, 6-11 and 9-14.

· Disney XD has grown its Total Day audience year to year for 35 straight months among Boys 6-14 and Boys 6-11 - the longest streak of its kind among all kid networks.

· Disney XD surpassed Nicktoons in Total Day by double-digit percent margins across the board: +39% in Total Viewers (293,000 vs. 211,000), +47% in Kids 2-11 (154,000 vs. 110,000), +68% in Kids 6-14 (163,000 vs. 97,000), +40% in Boys 6-14 (98,000 vs. 70,000), +67% in Kids 6-11 (127,000 vs. 76,000), +42% in Boys 6-11 (75,000 vs. 53,000), +76% in Tweens 9-14 (109,000 vs. 62,000) and +50% in Boys 9-14 (69,000 vs. 46,000).

· Disney XD exceeded year-ago averages among key demos, including Kids 6-14 (+15% - 163,000 vs. 142,000), Kids 6-11 (+9% - 127,000 vs. 117,000) and Tweens 9-14 (+29% - 108,000 vs. 84,000).

November 2011 - Prime

November 11 was also Disney XD's most-watched November ever in Prime in Kids 2-11 (202,000), Kids 6-14 (218,000), Boys 6-14 (134,000), Kids 6-11 (171,000), Boys 6-11 (106,000), Tweens 9-14 (152,000) and Boys 9-14 (97,000). Disney XD continues to hold the longest growth streak of any cable network for kids, increasing its monthly audience year to year for the 35th consecutive month among Kids 6-11, and for the 33rd straight month among Boys 6-14 and Boys 6-11.

· Disney XD again easily surpassed Nicktoons, topping the key competitor across all key demos: by 31% in Kids 2-11 (202,000 vs. 162,000), by 51% in Kids 6-14 (218,000 vs. 144,000), by 28% in Boys 6-14 (134,000 vs. 105,000), by 52% in Kids 6-11 (172,000 vs. 113,000), by 30% in Boys 6-11 (105,000 vs. 81,000), by 67% in Tweens 9-14 (154,000 vs. 92,000) and by 41% in Boys 9-14 (99,000 vs. 70,000).

· Year over year, Disney XD posted across-the-board growth: Kids 6-14 (+15% - 218,000 vs. 189,000), Boys 6-14 (+6% - 134,000 vs. 127,000), Kids 6-11 (+11% - 171,000 vs. 154,000), Boys 6-11 (+2% - 106,000 vs. 104,000), Tweens 9-14 (+29% - 152,000 vs. 118,000) and Boys 9-14 (+21% - 97,000 vs. 80,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Source: NMR, U.S. ratings, most current, November 11: 10/31/11-11/27/11; November 10: 11/1/10-11/28/10; 2011 to date: 12/27/10-11/27/11.





  [december 2011]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









most recent ratings | view all posts
[03/31/15 - 09:26 AM]
"Live" Nearly Ties "Dr. Phil" as the Week's No. 1 Syndicated Talker in Households
Disney/ABC Domestic Television spins the numbers for the week of March 16-20.

[03/31/15 - 09:00 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Time and the Sixth in Seven Weeks
CBS spins the numbers for Sunday, March 29.

[03/31/15 - 08:44 AM]
NBC Wins Monday with "The Voice" #1 Among Big 4 Programs in 18-49 by a 52% Margin
NBC spins the numbers for Monday, March 30.

[03/31/15 - 08:34 AM]
Monday's Broadcast Ratings: "The Voice" Tops Demos for Sixth Consecutive Week
Plus: ABC is the most-watched network for the past three weeks.

[03/30/15 - 01:29 PM]
ABC Family's "The Fosters" and "Chasing Life" Rise to Season Highs in Finales
ABC Family further spins the numbers for Monday, March 23.

[03/30/15 - 12:00 PM]
National Geographic Channel's "Killing Jesus" Nabs 3.7 Million Viewers, Scoring Highest Total Viewership in Network History
National Geographic Channel spins the numbers for Sunday, March 29.

[03/30/15 - 11:46 AM]
"The Walking Dead" Season Five Finale Is Highest-Rated Finale in Series History, Delivering 15.8 Million Viewers and 10.4 Million Adults 18-49
AMC spins the numbers for Sunday, March 29.

[03/30/15 - 11:27 AM]
Live + 7 Day Ratings: ABC's "Secrets and Lies" and "Fresh Off the Boat" Post Their Biggest Playback Gains Yet
ABC further spins the numbers for the week of March 9-15.

[03/30/15 - 09:37 AM]
Live + 3 Day Ratings: "Fresh Off the Boat" Emerges as Tuesday's #1 Comedy in Adults 18-49
ABC further spins the numbers for Tuesday, March 24.

[03/30/15 - 08:45 AM]
The "iHeart Radio Music Awards" Grows 21% Versus NBC's Average in Its Time Period Last Season Excluding Sports in Adults 18-49
NBC spins the numbers for Sunday, March 29.

[03/30/15 - 08:37 AM]
ABC's "Once Upon a Time" Is Sunday's Top Scripted Broadcast Series
ABC spins the numbers for Sunday, March 29.

[03/30/15 - 08:34 AM]
Sunday's Broadcast Ratings: CBS Holds Onto Top Spots in Viewers, Demos
NCAA overrun helps power the Eye to the front of the broadcast pack last night.

[03/30/15 - 08:34 AM]
2015 NCAA Tournament Delivers Record-Setting Numbers Through Elite Eight
CBS spins the numbers for Sunday, March 29.

[03/29/15 - 09:41 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
"48 Hours" was the night's most-watched program among the broadcast networks.

[03/29/15 - 09:35 AM]
"Saturday Night Live," With Host Dwayne Johnson, Is the #1 Telecast of the Night on the Big 4 Networks in Metered-Market Households and Adults 18-49
NBC spins the numbers for Saturday, March 28.