or


[12/07/11 - 08:57 AM]
ABC's "Last Man Standing" Hits Multi-Week Highs in Key Demos
ABC spins the numbers for Tuesday, December 6.

[via press release from ABC]

ABC's "Last Man Standing" Hits Multi-Week Highs in Key Demos

Some early info on ABC's Tuesday, ahead of the regular press release.

At 8pm opposite original programming on Fox (Glee) and NBC (A Michael Buble Christmas), ABC freshman Last Man Standing earned second place in its slot in with Total Viewers and Adults 18-49, while ranking a solid #1 with Adults 25-54 and Men 18-49. In addition, self-starter Last Man continued to finish as Tuesday's most-watched comedy, attracting 1.9 million more viewers than Fox's runner-up Glee-assisted New Girl at 9pm.

· Last Man Standing was up week to week with Adults 18-49 (+8%), Adults 18-34 (+6%), Teens 12-17 (+25%) and Kids 2-11 (+13%). In fact the show hit a 6-week high with Adults 18-34, a 5-week high with Kids 2-11 and a 4-week high with Teens 12-17 - best since 10/25/11, 11/1/11 and 11/8/11, respectively.

· On average since its premiere, Last Man Standing is growing the half-hour for ABC by 2.9 million viewers and by 38% in Adults 18-49 over original series programming on the comparable nights last year.

Leaping over its repeat Suburgatory lead-in at 10pm by 3.2 million viewers and by 15% in Adults 18-49, ABC's Body of Proof attracted a larger overall audience (+7%) than the final hour of the season's penultimate episode for NBC's The Biggest Loser 12. Additionally, the ABC drama placed #2 in its hour among key Women (W18-49/W25-54).

· Body of Proof once again improved over original series programming on the same night last year with viewers and young adults. In fact on average season to date, Body of Proof is boosting Tuesday's 10pm hour for ABC by 2.6 million viewers and by 14% in Adults 18-49 over the same point last season.

Quick Take for Tuesday, December 6, 2011 (Fast Affiliate Live + Same Day Ratings)

Tuesday's No. 1 Most-Watched Comedy Overall, ABC's "Last Man Standing" Grows Week to Week in Young Adults, Hitting a 6-Week High with Adults 18-34

Leaping Over its Lead-in at 10pm, ABC's "Body of Proof" Outdraws the Season's Penultimate Episode of "The Biggest Loser" and Continues to Improve its Hour

"Last Man Standing" (8:00-8:30 p.m.)

At 8:00 p.m. opposite original programming on Fox ("Glee") and NBC ("A Michael Buble Christmas"), ABC freshman "Last Man Standing" earned second place in its slot with Total Viewers (8.7 million) and Adults 18-49 (2.6/7), while ranking a solid No. 1 with Adults 25-54 and Men 18-49. In addition, self-starter "Last Man" continued to finish as Tuesday's most-watched comedy, attracting 1.9 million more viewers than Fox's runner-up "Glee"-assisted "New Girl" (6.8 million) at 9:00 p.m.

· "Last Man Standing" was up week to week with Adults 18-49 (+8%), Adults 18-34 (+6%), Teens 12-17 (+25%) and Kids 2-11 (+13%). In fact the show hit a 6-week high with Adults 18-34, a 5-week high with Kids 2-11 and a 4-week high with Teens 12-17 - best since 10/25/11, 11/1/11 and 11/8/11, respectively.

· On average since its premiere, "Last Man Standing" is growing the half-hour for ABC by 2.9 million viewers (11.4 million vs. 8.5 million) and by 38% in Adults 18-49 (3.3/9 vs. 2.4/7) over original series programming on the comparable nights last year.

"Body of Proof" (10:00-11:00 p.m.)

Leaping over its repeat "Suburgatory" lead-in at 10:00 p.m. by 3.2 million viewers (7.2 million vs. 4.0 million) and by 15% in Adults 18-49 (1.5/4 vs. 1.3/3), ABC's "Body of Proof" attracted a larger overall audience (+7% - 7.2 million vs. 6.7 million) than the final hour of the season's penultimate episode for NBC's "The Biggest Loser 12." Additionally, the ABC drama placed No. 2 in its hour among key Women (W18-49/W25-54).

· "Body of Proof" once again improved over original series programming on the same night last year (12/7/10) with viewers and young adults. In fact on average season to date, "Body of Proof" is boosting Tuesday's 10:00 p.m. hour for ABC by 2.6 million viewers (11.9 million vs. 9.3 million) and by 14% in Adults 18-49 (2.5/7 vs. 2.2/6) over the same point last season.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 43% currently, from 38% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 12/6/11. Season averages comparisons based on Nielsen's Most Current data stream.





  [december 2011]  
S
M
T
W
T
F
S
    


· BIGGEST LOSER, THE (NBC)
· BODY OF PROOF (ABC)
· GLEE (FOX)
· LAST MAN STANDING (ABC)
· NEW GIRL (FOX)
· SUBURGATORY (ABC)









most recent ratings | view all posts
[12/20/14 - 09:00 AM]
NBC Ranks #1 Friday Night Among the Big 4 in Adults 18-49, Total Viewers, Adults 25-54 and All Other Key Measures
NBC spins the numbers for Friday, December 19.

[12/20/14 - 08:47 AM]
Friday's Broadcast Ratings: NBC Tops Viewers, Demos with "Dateline"
The Peacock leads the night with its perennial newsmagazine.

[12/19/14 - 08:41 AM]
"The People Magazine Awards" Generates NBC's Biggest Audience in Its Slot, Excluding "Peter Pan Live!" and NFL, Since October 23
NBC spins the numbers for Thursday, December 18.

[12/19/14 - 08:25 AM]
Thursday's Broadcast Ratings: Comedies Power CBS to Top Spot
A repeat "The Big Bang Theory" and a new "Mom" lead the night among adults 18-49.

[12/18/14 - 11:01 AM]
"The Tonight Show" Handily Outperforms ABC, CBS Timeslot Competition for Week of Dec. 8-12
NBC spins the late-night numbers for the week of December 8-12.

[12/18/14 - 10:01 AM]
TBS Wins 2014 as Basic Cable's #1 Entertainment Network with Adults 18-49
Turner spins the numbers for the year to date.

[12/18/14 - 09:40 AM]
USA Network Continues Unprecedented Ratings Streak with 9th Consecutive Year as #1 in Cable in Total Viewers
USA spins the numbers for the year to date.

[12/18/14 - 08:44 AM]
"The Sing-Off" Ties for #2 in Its Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, December 17.

[12/18/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Survivor" Wraps Season on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[12/18/14 - 08:05 AM]
NBCSN Will Post Best Viewership in Network's History in 2014 & Rank as Fastest Growing Sports Cable Net
NBCSN spins the numbers for the year to date.

[12/18/14 - 07:59 AM]
Freshman Hit "Scorpion" and Relocated "NCIS: Los Angeles" Deliver Ratings Growth on Monday
CBS spins the numbers for Monday, December 15.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 08:48 AM]
The Finale of "The Voice 7" Hits a Non-Sports High in 18-49 for Any Network in Its Time Period Since September 30
NBC spins the numbers for Tuesday, December 16.

[12/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's mainstay however is down 18% from its season finale a year ago.